Why every extraordinary business is driven by purpose - 10 Insights from Haley Rushing

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Haley Rushing co-founded The Purpose Institute. As Chief Purposologist, Haley has spent the past decade helping organizations to discover and bring to life a deeper reason for their existence beyond making money. She helps them find meaning in what they do by shedding a light on the difference they make.

Listen to the full 33voices interview with Haley at http://www.33voices.com/haley-rushing

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Why every extraordinary business is driven by purpose - 10 Insights from Haley Rushing

  1. 1. PRESENTS10 Inspirational Moments:HALEYRUSHING
  2. 2. Co-Founder &Chief Purposologistat The Purpose Institute.Has spent the past decadehelping organizations to discoverand bring to life a deeper reasonfor their existence beyond making money. Click to preview on Amazon .com/Haley-Rushing
  3. 3. Insight #1Your purpose is your true north star –it’s what drives everything .com/Haley-Rushing
  4. 4. Insight #2Where your talent and theneeds of the world intersect –THAT’S YOUR PURPOSE .com/Haley-Rushing
  5. 5. Insight #3Align your strategic initiativewith your company’s purposeand watch employee engagement soar .com/Haley-Rushing
  6. 6. Insight #4Human hearts aredrawn more to meaning than money .com/Haley-Rushing
  7. 7. Insight #5When your purpose is clear,your marketing becomes about telling your story –Akin Southwest Airlineswhere ‘bags fly free’ .com/Haley-Rushing
  8. 8. Insight #6Advertising rarely makes yourcompany compelling –you have to becompelling to begin with (0.56m) Haley discusses how to use your purpose in advertising .com/Haley-Rushing
  9. 9. Insight #7The best talent is attracted toa defining purpose –how big is yourimpact on the world? .com/Haley-Rushing
  10. 10. Insight #8A purpose leaders’ highest priority isto be the torch bearer of purpose .com/Haley-Rushing
  11. 11. Insight #9Purpose transcends yourrole as a leader –it’s timeless and yourjob is to ignite in others .com/Haley-Rushing
  12. 12. Insight #10Stop focusing on what’swrong with your business,only when you recognizewhat’s right about what you dowill your purpose emerge .com/Haley-Rushing
  13. 13. Really reflect... ...tcefler yllaeRNot sure of your purpose?Describe your best day thismonth...What were you doing? .com/Haley-Rushing
  14. 14. Want the full interviewClick to stream more?
  15. 15. Help us keep ideas moving...CONNECT WITH US!

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