The Great Divide: Bridging Structured and Unstructured Data for New Customer Insights
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The Briefing Room with John O’Brien and Teradata ...
The Briefing Room with John O’Brien and Teradata
Slides from the Live Webcast on Aug. 21, 2012
Data and context -- that's the ultimate combination. Uniting those two is the goal of today's information managers, as they seek to connect the world of traditional business intelligence on structured data to the ocean of new, multi-structured Big Data that can provide so much valuable context and additional insights. The question of how begs answers, but the big issue of what technology is best dominates the dialogue in the world's most cutting-edge companies.
Check out this episode of The Briefing Room to learn from veteran database Analyst John O'Brien of Radiant Advisors as he explains how certain information architectures have advantages over others with respect to bridging structured and unstructured data. He'll be briefed by Steve Wooledge of Teradata who will detail his company's innovations in SQL-MapReduce, which allows professionals to perform multi-structured analytics at scale. He'll describe how a new extension called SQL-H allows analysts to use Hadoop as if it were just another table in the database.
For more information visit: http://www.insideanalysis.com
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