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Dataviz! Or, "How to Win at Communication and Influence People"
 

Dataviz! Or, "How to Win at Communication and Influence People"

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Are you intrigued by data and information visualization—dataviz—and how it could improve your communication strategy? Are you interested in the range of dataviz options, but unsure which is right ...

Are you intrigued by data and information visualization—dataviz—and how it could improve your communication strategy? Are you interested in the range of dataviz options, but unsure which is right for you? Or are you maybe even drowning in data and looking for someone to throw you a life-saving suggestion for tools to transform your data into a message? Through lively sharing and discussion this session will cover a range of topics related to nonprofit engagement with data and information visualization, including: What is Data/Information Visualization? Why Should My Nonprofit Use Data/Information Visualization? And How Do I Get Started with Data/Information Visualization?

These slides are from Innovation Network Director Johanna Morariu's presentation at The California Wellness Foundation's Organization Learning and Evaluation conference on May 17, 2013 in Los Angeles, California.

For more information, please visit www.innonet.org.

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    Dataviz! Or, "How to Win at Communication and Influence People" Dataviz! Or, "How to Win at Communication and Influence People" Presentation Transcript

    • The California Wellness FoundationPresentation at theOrganizational Learning and Evaluation ConferenceMay 17, 2013Los Angeles, CaliforniaJohanna MorariuDirector, Innovation Networke: jmorariu@innonet.orgTwitter: @j_morariu
    • #datavizwww.innonet.org | Page 2 | @InnoNet_Eval#eval#calwellnessOLE@j_morariu@InnoNet_Eval
    • What’s your level ofdata literacy?www.innonet.org | Page 3 | @InnoNet_Eval
    • What’s your level ofvisual literacy?www.innonet.org | Page 4 | @InnoNet_Eval
    • What’s your experiencewith data visualization?www.innonet.org | Page 5 | @InnoNet_Eval
    • Apply it to your workPractical approachesAgenda123Concepts and definitionswww.innonet.org | Page 8 | @InnoNet_Eval
    • DataViz & The Human Brain1www.innonet.org | Page 9 | @InnoNet_EvalHuman brains are wired to speakand understand spoken language.People have to be taught to readand write.Understanding the written word is not a naturalhuman ability; but human brains do innatelyprocess shapes.
    • Communication modes1www.innonet.org | Page 10 | @InnoNet_Evalnarrative image(the written word) (shape)
    • So…what is DataViz?1www.innonet.org | Page 11 | @InnoNet_Eval
    • DataViz Skills1www.innonet.org | Page 12 | @InnoNet_Evalgraphic design data/statistics
    • Graphic Design Principles1www.innonet.org | Page 13 | @InnoNet_Eval1) Maximize data:ink2) Make color and contrast work for you3) Allow the purpose to select the medium4) Classic graphic design principles: balance,rhythm, proportion, dominance, & unity
    • Graphic Design Principles1www.innonet.org | Page 14 | @InnoNet_Eval1) Maximize data:ink
    • Graphic Design Principles1www.innonet.org | Page 15 | @InnoNet_Eval2) Make color and contrast work for you• Emphasis• Clarity• Unity• Flow
    • Graphic Design Principles1www.innonet.org | Page 16 | @InnoNet_Eval3) Allow the purpose to select the medium
    • Graphic Design Principles1www.innonet.org | Page 17 | @InnoNet_Eval4) Classic graphic design principlesBalance Rhythm Proportion Dominance Unity
    • Practical approaches2www.innonet.org | Page 18 | @InnoNet_Eval
    • Make a Plan2www.innonet.org | Page 19 | @InnoNet_Eval1) Audience2) Message3) Purpose4) Visualization5) Data/Information
    • Pick a Visualization2www.innonet.org | Page 20 | @InnoNet_Evalcharts & graphs infographicsdiagramspicturesmapsReadyAimFire
    • What about the Data?2www.innonet.org | Page 21 | @InnoNet_Eval
    • Apply it to your work3www.innonet.org | Page 22 | @InnoNet_Eval
    • Start Small3www.innonet.org | Page 23 | @InnoNet_Eval
    • Build Capacity & Skills3www.innonet.org | Page 24 | @InnoNet_Eval
    • Use the Right DataViz Tool3www.innonet.org | Page 25 | @InnoNet_Eval
    • What’s your viz?3www.innonet.org | Page 26 | @InnoNet_Eval1) Who is the audience?2) What is the message?3) What is the purpose?4) What is the data orinformation that you’dneed?Think about a data visualization thatyou’d like to create. Byyourself, answer the followingquestions:
    • What’s your viz?3www.innonet.org | Page 27 | @InnoNet_EvalNeighbors, share your dataviz ideas.What data visualizationtypes or suggestions doyou have for eachother?
    • Image Creditswww.innonet.org | Page 28 | @InnoNet_EvalSlide 6: http://www.flickr.com/photos/freepress/8580408850/Slide 7: http://www.flickr.com/photos/freepress/8580408850/; http://commons.wikimedia.org/wiki/File%3AGreen_ribbon.svg;http://commons.wikimedia.org/wiki/File%3ALight_blue_ribbon.svg;http://commons.wikimedia.org/wiki/File%3APurple_ribbon.svg;http://commons.wikimedia.org/wiki/File%3AB%C3%A9b%C3%A9_Phoque_de_Weddell_-_Baby_Weddell_Seal.jpg;http://commons.wikimedia.org/wiki/File%3AAfghan_Schoolchildren_in_Kabul.jpg; http://www.fotopedia.com/items/flickr-5641587148; http://commons.wikimedia.org/wiki/File%3AChicken_and_Dumplings_by_David_Shankbone.jpgSlide 11: http://www.flickr.com/photos/martinlatter/542826322/;http://commons.wikimedia.org/wiki/File%3ADo_Not_Enter_sign_(Mexico).svgSlide 13: http://www.flickr.com/photos/ctarchives/4927564128/Slide 16 & 17: http://design-seeds.com/Slide 23: http://www.flickr.com/photos/joanet/2994421437/Slide 26: http://www.flickr.com/photos/infobunny/6990260933/Slide 27: http://www.flickr.com/photos/sashawolff/3427937070/Slide 28: http://www.flickr.com/photos/siomuzzz/2577041081/Slide 29: & 30 http://commons.wikimedia.org/wiki/File%3AUncle_Sam_(pointing_finger).png