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The heady excitement of using a new application often gives way to the question of “what are we going to do with the data after the summer fades?” With the explosive growth of data in cloud-based applications and platforms, organizations of all sizes must therefore have a strategy to achieve a lasting customer view in order to stay ahead of the competition.
In this lesson we’ll delve into the challenges associated with cloud data quality and master data management. We’ll explore how to automate data cleansing, validation and consolidation of data from external systems.
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