AdvocateHubThe Last Person Your NextCustomer Wants to Talk tois Your Sales Person.The unfortunate byproduct of social medi...
2        Mobilize your          army of advocatesWith AdvocateHub, you can                                                ...
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Why Advocate Marketing works and getting started

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Social media has unleashed the power of advocate marketing. Right now, you have an huge untapped revenue resource in the form of happy customers. You know who they are – the tireless promoters that believe in your company, evangelize your products and share their positive experiences. No one sells your product better than they do. Are you tapping their potential? Influitive’s AdvocateHub makes it easy to get started.

With AdvocateHub, marketers invite their best customers to join an advocate community where they participate in “challenges” or marketing & sales campaigns around social media, demand gen, events and sales references. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges. AdvocateHub cleverly uses recognition, competition and social capital to mobilize advocates while giving administrators easy tools for creating simple to sophisticated challenges.

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Transcript of "Why Advocate Marketing works and getting started"

  1. 1. AdvocateHubThe Last Person Your NextCustomer Wants to Talk tois Your Sales Person.The unfortunate byproduct of social media is that buyers don’t want to talk to sellers. In fact, very few payattention to traditional marketing. So what’s a smart marketer to do?The good news: Social media has also unleashed the power of advocate marketing. Right now, you have a hugeuntapped revenue resource in the form of happy customers. You know who they are – the tireless promotersthat believe in your company, evangelize your products and share their positive experiences. No one sells yourproduct better than they do. Are you tapping their potential?Influitive’s AdvocateHub makes it easy to get started. Here’s how: 1 Gather, manage and segment your advocatesSimple CRM integration makesit easy to invite customers intoAdvocateHub – and social-signon makes it easy for them to join.Using powerful tools, administratorscan segment customers by activitytype, interests, relationshiphistory, or any CRM field to ensureadvocates are directed to activitiesthat are right for them. In one click, anyone in your organization can invite advocates to participate right from salesforce.com!Social sign on makes it easy for advocatesto join using LinkedIn, Facebook or Twitter.
  2. 2. 2 Mobilize your army of advocatesWith AdvocateHub, you can Quickly expand yourcreate simple to sophisticatedchallenges that rally your social reach withadvocates to participate in simple advocatesocial networking, demand challenges.generation, and salescampaigns. You will beamazed at the groundswellof activity you can directusing AdvocateHub’s cleverapproach to advocatemobilization. Drive user-generated content in minutes 3 Recognize your advocatesAs they complete challenges,customers acquire points,badges and levels. Featureslike leaderboards, perks andrewards drive activity and putpowerful momentum behindevery marketing and salescampaign. Who’s on top? Bring Give your advocates the out the competitor in recognition they deserve! your advocates to fuel engagement and advocacy.Your next customer needs third-party validation, not more marketing and sales hyperbole. Relyon the power of Advocate Marketing to fulfill prospects’ needs, ignite sales, and stand apart fromcompetitors. Learn more or try it for free at www.influitive.com. +1 (647) 931-4014 • www.influitive.com • @influitive 457 Richmond St W, Suite 200, Toronto, ON, M5V 1X9

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