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Why Advocate Marketing works and getting started

by on Dec 14, 2012

  • 252 views

Social media has unleashed the power of advocate marketing. Right now, you have an huge untapped revenue resource in the form of happy customers. You know who they are – the tireless promoters ...

Social media has unleashed the power of advocate marketing. Right now, you have an huge untapped revenue resource in the form of happy customers. You know who they are – the tireless promoters that believe in your company, evangelize your products and share their positive experiences. No one sells your product better than they do. Are you tapping their potential? Influitive’s AdvocateHub makes it easy to get started.

With AdvocateHub, marketers invite their best customers to join an advocate community where they participate in “challenges” or marketing & sales campaigns around social media, demand gen, events and sales references. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges. AdvocateHub cleverly uses recognition, competition and social capital to mobilize advocates while giving administrators easy tools for creating simple to sophisticated challenges.

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Why Advocate Marketing works and getting started Why Advocate Marketing works and getting started Document Transcript