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Content Marketing is a must for branding, but what role does SEO play?
We’ve written this eBook to help explain why there’s much more to Content Marketing than simply raising brand awareness or getting likes on social media. By combining the latest expert opinion and market statistics with our own client experiences, we’re confident this is a resource no digital marketer would want to be without.
In this eBook you will learn:
- where content marketing came from
- how it’s employed today and where it is going,
- what it takes to get it right
- what’s at risk if you get it wrong
- content marketing best practice