How Social Changed              Everything    A deep look into how social   media has changed our society.Chase McMichael ...
WOW
WE ARE AT THE TIP
COLLABORATIVE ACTIVITY STREAMS ARE NOWEvery 20 years, a new widespread form ofconsumer collaboration has been adopted
AND GROWINGFive billion peopleto use mobile phones in 2011: UN
• Arab Spring and the Middle        WHAT TRENDING  Eastern uprisings• Japanese earthquake and tsunami• Occupy Wall Street•...
STOP THE COMMUNICATION
#OCCUPY
CROSSING THE DIVIDE
The Inside Story of How Facebook Responded to Tunisian Hacks
BIG
AVERAGE PENETRATION 50%
THE TRILLION $ FIGHT
THE RISE OF THE GOOGLE+
SOCIAL STILL GOING VIRAL
FACEBOOK OPEN GRAPH EVERYTHING IS AN ACTION
HYPER CONSUMPTION AND CURATION
AGILE MARKETING
BIG MONEY IN INTELLIGENCE
CONVERGENCE
CURATION – WHATS HOTProvides brands a simple social conversation distribution strategy.
MARKETING INTELLIGENCE BIG DATAhttp://smo.infinigraph.com/portal
CONTACT INFORMATIONChase McMichael – InfiniGraph − chase@infinigraph.com − @infinigraph − @chasemcmichael
THANK YOUThe sole purpose of this Presentation is to introduce participants to Infinigraph and its activities.
Emerging Media Conference 2012 - San Francisco
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  • Facts:Conversation creates more social interactionRelevance drives actionConsumers share content, comment , Like, Follow, ReTweet and curationConsumers are socially connected to brands Consumer are socially connected to content
  • Emerging Media Conference 2012 - San Francisco

    1. 1. How Social Changed Everything A deep look into how social media has changed our society.Chase McMichael Co-Founder CEO InfiniGraph@chasemcmichael
    2. 2. WOW
    3. 3. WE ARE AT THE TIP
    4. 4. COLLABORATIVE ACTIVITY STREAMS ARE NOWEvery 20 years, a new widespread form ofconsumer collaboration has been adopted
    5. 5. AND GROWINGFive billion peopleto use mobile phones in 2011: UN
    6. 6. • Arab Spring and the Middle WHAT TRENDING Eastern uprisings• Japanese earthquake and tsunami• Occupy Wall Street• Death of Steve Jobs• Rebecca Black’s Friday and subsequent backlash• High-Speed Access Being Seen as a Right• UK Riots• Hurricane Irene• Anthony Weiner Twitter scandal• Social Media IPO’s
    7. 7. STOP THE COMMUNICATION
    8. 8. #OCCUPY
    9. 9. CROSSING THE DIVIDE
    10. 10. The Inside Story of How Facebook Responded to Tunisian Hacks
    11. 11. BIG
    12. 12. AVERAGE PENETRATION 50%
    13. 13. THE TRILLION $ FIGHT
    14. 14. THE RISE OF THE GOOGLE+
    15. 15. SOCIAL STILL GOING VIRAL
    16. 16. FACEBOOK OPEN GRAPH EVERYTHING IS AN ACTION
    17. 17. HYPER CONSUMPTION AND CURATION
    18. 18. AGILE MARKETING
    19. 19. BIG MONEY IN INTELLIGENCE
    20. 20. CONVERGENCE
    21. 21. CURATION – WHATS HOTProvides brands a simple social conversation distribution strategy.
    22. 22. MARKETING INTELLIGENCE BIG DATAhttp://smo.infinigraph.com/portal
    23. 23. CONTACT INFORMATIONChase McMichael – InfiniGraph − chase@infinigraph.com − @infinigraph − @chasemcmichael
    24. 24. THANK YOUThe sole purpose of this Presentation is to introduce participants to Infinigraph and its activities.
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