Materialise company visit

State of the ArtinRapidPrototyping
Maarten Valckenaers

Agenda
Materialise…?
Use of prototype models
Examples

What do they have in common?

Stereolithography at Materialise

What do they have in common?

Materialise
Rapid prototyping Solutions
Mammoth Stereolithography
Vacuum Casting

The Materialise Group:4 entities
Dental
Software
Industrial Services
.MGX
Each division has its own focus, but their unique combination provides Materialise its strength

The Materialise Group:Diversity means strength

The Materialise Group:A global presence
Sweden
Germany
United Kingdom
Czech Republic
Belgium
Ukraine
Austria
France
Turkey
Italy
USA
Japan
Spain
China
Taiwan
Hong Kong
India
Malaysia
Singapore
Australia
Offices Distributors

Agenda
Materialise…?
Examples

1.1. Why RP ?
Different reasons for production of prototypes
Limitation of risks
Reduction of costs
Time to market reduction
Sales & Marketing support
Communication

1.1.a. Limitation of risks
Does the model live up to the expectations?
Visual control
Features, ergonomics, ...
Does the concept “fit”
Acceptation customers
Assembly control
Joining of multiple components
Functional control
Mechanical, thermal, chemical, ...
Clickfingers, ...
Features, ...
Production control
Mould-ability, ...

1.1.a. Limitation of risks
The final step in production requires often large investments
eg. steel mold – high investment
One product gone wrong can mean the end for a company
Before making such an investment, you need to be sure that the design is correct and the market will accept it
In that way RP will help limit the risk

1.1.b. Reduction of costs
RP changes the design process
Innovative RP techniques are often cheaper than traditional model- or maquette building, and are more faithful to the real design
RP makes product- and process optimisation possible, with a view to cost savings
RP allows early detection and correction of errors
RP allows verification of usability of designs in an early stage
RP allows start-up of production lines when the series mould is not ready yet

1.1.c. TtM reduction
Prototypes allow testing of ideas while still in the concept phase
Different concepts in parallel
Immediate feeling of feasibility
eg. NextDay prototypes
Faster final “freeze” of design
You can enter the market with a prototype, without the final product being ready
Marketing
Initial feedback

1.1.d. Sales & Marketing
Prototypes can be used
To talk to customers about a new concept
eg. A real estate project, a new bumper concept
To allow customers a choice between several concepts
eg. P&G showing 10 new shampoo bottles to the general public
To start up marketing campagnes without the product being ready
eg. Visually perfect prototype can be used for photo shoots
Prototypes are the link between idea and tangible reality

1.1.e. Communication
A fysical model allows
Talking to customers about the concept
“Show & Tell”
Talking to suppliers about the requirements
Talking to colleagues with less technical knowledge
Determining milestones in a project, in order to give the entire team a common goal

1.2. Customers & trends
The main industries using prototypes are
Automotive
Consumer goods
Coffee machine, washing machine, …
Industrial goods
Instrumentation panels, printers, …
Design & Engineering bureaus
Designers of new products commissioned by other companies
Medical goods
Kidney dialyses, measuring equipment, …

1.2. Customers & trends
Rapid / Additive Manufacturing
Using prototyping techniques to make final series components
Advantages
Designs tailored to the customer
Free-form design without limitations of traditional production techniques like tooling
Smart design can lead to
Integrated functionality
Avoiding (expensive) assembly

1.2. Evolution and trends
Examples freeform functionality

A few examples – .MGX Design Products

A few examples - prototypes

Agenda
Materialise…?
Examples

Screwdriver
Customer did not want to wait for series components to …
Launch marketing already
Give demo parts to their sales team
Solution
Visual SLA models for marketing
Huge time gain
4. Examples

Garbish bin
Customer did not want to wait for series components to …
Launch marketing already
Test compatibility of whole system
Solution
Mix of in-house technologies to have a functional and visual prototype in one.
Extra RIM component that whitstands high force to test the part for strength
Assembly of all parts with the wheels supplied by the customer
4. Examples

Bumper
Customer wanted to introduce the concept integrating the head lights in the bumper instead of in the chassis
The customer needed the bumper skin to assemble everything together according to the new concept, to show this to their potential customers
Solution
Visual model for sales purposes
Bumper skin built in one piece on Mammoth stereolithography machine
Material similar to PP
Top quality lacqering similar to series components
4. Examples

4. Examples
Concept Cars: Pininfarina Sintesi

4. Examples
Hearing Aid
Trim plane
Assembly check
De-aeration channel
Shell generation
Point cloud
Battery door

4. Examples
More cases... Have a look at:
http://www.materialise.com/materialise/view/en/98176-Cases.html
MaterialiseOnsite:
http://www.materialiseonsite.com

Materialise company visit

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