SlideShare a Scribd company logo
1 of 18
Download to read offline
Public Distribution System of
IndiaIndia
- Problems and Solutions
By :
Ankit Rustagi
Disha Gupta
Ravi Chandrakar
Richa Srivastava
Ritesh Garg
IIM Bangalore
Agenda
• Global Hunger Index
• What is PDS?
• History of PDS in India
• Current Problems of PDS
• Solutions• Solutions
– Revamping the existing system
– Community Kitchen – Business model
– Public Private Partnership
• Conclusion
• References
Global Hunger Index
GHI = (PUN + CUW+CM)/3
Where
PUN = proportion of population undernourished
CUW = prevalence of underweight children below five
CM = proportion of children dying before the age of five
Interpretation of Results
0 - Best Score
< = 4.9 - Low Hunger
Between 20 and 20.99 - Alarming
>30 - Extremely alarming
EFFICIENT PDS – NEED OF THE HOUR!
What is PDS?
Food Security System
Distributes subsidized food and non subsidized non food
items to India’s poor
Central
• The farmers sell the
agricultural produce
to the Central Govt
Farmers
• Responsible for
procurement,
storage,
transportation and
bulk allocation
Central
Government
• Distribution to the
poor through Fair
Price Shops
State
Government
• Consume the
subsidized food grain
with the help of
ration cards
Poor
History of PDS in India
Targeted PDS, 1997
Antyodaya Anna Yojna, 2002
Revamped PDS, 1992
Targeted PDS, 1997
Current Problems of PDS
• Degraded quality of food grain and leakage,
mainly during supply
• Replacement of good stock by bad stock in
shopsshops
• Bogus cards
• Lower salary of PDS distributor
• Identification of Beneficiaries
• Regional allocation and coverage
Solutions
• Revamping the existing system
– Advantages and Challenges
• Establishing community kitchens
– Advantages– Advantages
• Public Private Partnership
– Advantages
Revamping the existing system
Tag food grain for
weight/ date and
unique code
User swipes his
card and obtains
exact allocated
grain
Install sensors in each truck
to track, find leakages and
idle time
Stores with electronic
containers and swipe
machines on container. Grain
comes out only on swiping
Data collected by
servers and
transferred to
analysis team
Revamping the existing system
Advantages:
•Proper tracking of all the goods in transit
•No chance of leakage
•No option of cheating because of automatic storages
•Better accountability
Challenges:
•Huge infrastructure investment
•Issue of card to each and every person
•Support of the PDS distributors
•Collaboration with the transport units
Community Kitchen – Business Model
State
Government
Kitchen to
Home
Distribution
RuralHouseholds
Village food
storage
house
COMMUNITY
KITCHEN
Distribution
Channel
RuralHouseholds
Business Model
State Governments – responsible for distributing food grains
to Village storage houses
Village Storage houses – Sell food grains to community
kitchen
Community Kitchen – Large scale kitchen – emulating theCommunity Kitchen – Large scale kitchen – emulating the
model of Akshaya Patra Foundation – preparing healthy meal
for villagers
Distribution of cooked food to the villagers
Advantages
• Elimination of middle men – Ration shops
• Easy to check the leakage of food
• Healthy nutritious food available
• Increase in womens’ employment
Public Private Partnership
• Partnering with Walmart or Big bazar
• Contract outsourcing of full PDS system from
start to end
• Contract should be 5-10 years• Contract should be 5-10 years
• Private partner should build all the infrastructure
• Government will provide money so that the
partner earns normal profit
• Takeover of the whole system by government at
the end of the period
Advantages
• Efficient System will be built by the private
partner
• Quality work and process will be there
because of Brand name of private player is atbecause of Brand name of private player is at
stake
• Private player will gain by the scale of the
operation
• Government gets a fully efficient PDS at the
end of contract
Conclusion
1. Tagging the food grains and installing sensors on
trucks
2. Community Kitchen
3. Public Private Partnership3. Public Private Partnership
The measures proposed will not only help in curbing the
leakages but also will ensure the distribution of nutritious food
to the poor.
The solutions will add to the employment generation in rural
households and add value to the Indian economy
References
Civil Society Engagement and India’s Public Distribution System: Lessons from the
Rationing Kruti Samiti in Mumbai , Rob Jenkins, Anne Marie Goetz
Food Security and the Targeted Public Distribution System in India , Dr. Ruth Kattumuri
http://en.wikipedia.org/wiki/Public Distribution System
http://techalmanac.blogspot.in/2009/11/interchangeability.html
http://www.commercialmotor.com/big-lorry-blog/volvo-sets-up-joint-venture-wi-1http://www.commercialmotor.com/big-lorry-blog/volvo-sets-up-joint-venture-wi-1
http://blog.milesweb.com/important-web-hosting-terminology/
http://thane.olx.in/fully-furnished-145-245-345-445-545-seats-call-center-bpo-kpo-
space-available-on-ren-iid-416715763
http://xtremezooom.blogspot.in/2010/11/indian-villagers-meeting-hope-it-will.html
http://mumbaimag.com/wp-content/uploads/2013/07/Swipe-Cards.jpg
http://www.forbes.com/fdc/welcome_mjx.shtml
https://knowhow.com/article.dhtml?articleReference=1293&country=uk
Thank YouThank You

More Related Content

What's hot

Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...
Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...
Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...Stevencann1
 
Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014
Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014
Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014Stevencann1
 
Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...
Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...
Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...Stevencann1
 
Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014
Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014
Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014Stevencann1
 
Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...
Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...
Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...Stevencann1
 
Gender: gendered technology adoption and household food security in semi arid...
Gender: gendered technology adoption and household food security in semi arid...Gender: gendered technology adoption and household food security in semi arid...
Gender: gendered technology adoption and household food security in semi arid...IFSD14
 
Bibliographic presentation sustainabl restaurant
Bibliographic presentation sustainabl restaurantBibliographic presentation sustainabl restaurant
Bibliographic presentation sustainabl restaurantRami Bechara
 
Sustainable Soy Newsletter edition September 2015
Sustainable Soy Newsletter edition September 2015Sustainable Soy Newsletter edition September 2015
Sustainable Soy Newsletter edition September 2015Suresh07
 
David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...
David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...
David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...Stevencann1
 
Gender, technology and agricultural value chain: Can market access help us im...
Gender, technology and agricultural value chain: Can market access help us im...Gender, technology and agricultural value chain: Can market access help us im...
Gender, technology and agricultural value chain: Can market access help us im...CGIAR
 
Carbon insetting to confront climate change, improve farmer livelihoods and e...
Carbon insetting to confront climate change, improve farmer livelihoods and e...Carbon insetting to confront climate change, improve farmer livelihoods and e...
Carbon insetting to confront climate change, improve farmer livelihoods and e...CIAT
 
Charlie Henderson insetting guide
Charlie Henderson insetting guideCharlie Henderson insetting guide
Charlie Henderson insetting guidePlanVivo1
 

What's hot (19)

Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...
Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...
Richard Bramley - Yorkshire Farmer. Profiting from Sustainability Feedback Se...
 
Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014
Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014
Steve Cann & Paul Rhodes Profiting from Sustainability Conference York Dec 2014
 
Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...
Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...
Olivia Knight Adams Coca Cola Profiting from Sustainability Conference York D...
 
Jal
JalJal
Jal
 
innovaters
innovatersinnovaters
innovaters
 
Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014
Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014
Mark Pettigrew Pepsico Profiting from Sustainability Conference York Dec 2014
 
Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...
Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...
Jan Renier de jong Skylark Profiting from Sustainability Conference York Dec ...
 
Gender: gendered technology adoption and household food security in semi arid...
Gender: gendered technology adoption and household food security in semi arid...Gender: gendered technology adoption and household food security in semi arid...
Gender: gendered technology adoption and household food security in semi arid...
 
Bibliographic presentation sustainabl restaurant
Bibliographic presentation sustainabl restaurantBibliographic presentation sustainabl restaurant
Bibliographic presentation sustainabl restaurant
 
Sustainable Soy Newsletter edition September 2015
Sustainable Soy Newsletter edition September 2015Sustainable Soy Newsletter edition September 2015
Sustainable Soy Newsletter edition September 2015
 
CSVs: Concept experiences and way forward
CSVs: Concept experiences and way forwardCSVs: Concept experiences and way forward
CSVs: Concept experiences and way forward
 
David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...
David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...
David Paterson from Heineken PLC - Profiting from Sustainability Feedback Ses...
 
Gender, technology and agricultural value chain: Can market access help us im...
Gender, technology and agricultural value chain: Can market access help us im...Gender, technology and agricultural value chain: Can market access help us im...
Gender, technology and agricultural value chain: Can market access help us im...
 
Towards Climate-Smart Village models development: Current status and lessons ...
Towards Climate-Smart Village models development: Current status and lessons ...Towards Climate-Smart Village models development: Current status and lessons ...
Towards Climate-Smart Village models development: Current status and lessons ...
 
NPM scaling up CSA-Hivos
NPM scaling up CSA-HivosNPM scaling up CSA-Hivos
NPM scaling up CSA-Hivos
 
Carbon insetting to confront climate change, improve farmer livelihoods and e...
Carbon insetting to confront climate change, improve farmer livelihoods and e...Carbon insetting to confront climate change, improve farmer livelihoods and e...
Carbon insetting to confront climate change, improve farmer livelihoods and e...
 
The climate-smart village
The climate-smart villageThe climate-smart village
The climate-smart village
 
Charlie Henderson insetting guide
Charlie Henderson insetting guideCharlie Henderson insetting guide
Charlie Henderson insetting guide
 
July 31-830-Seth Harden
July 31-830-Seth HardenJuly 31-830-Seth Harden
July 31-830-Seth Harden
 

Viewers also liked

Viewers also liked (12)

ANANT2K13
ANANT2K13ANANT2K13
ANANT2K13
 
Program Assessment of Public Distribution System Scheme
Program Assessment of Public Distribution System SchemeProgram Assessment of Public Distribution System Scheme
Program Assessment of Public Distribution System Scheme
 
Unique Identification_Public Distribution System(UID_PDS)
Unique Identification_Public Distribution System(UID_PDS)Unique Identification_Public Distribution System(UID_PDS)
Unique Identification_Public Distribution System(UID_PDS)
 
The PDS System in Kerala:A Review
The PDS System in Kerala:A ReviewThe PDS System in Kerala:A Review
The PDS System in Kerala:A Review
 
Food security with reference to PDS in India
Food security with reference to PDS in IndiaFood security with reference to PDS in India
Food security with reference to PDS in India
 
Pds
PdsPds
Pds
 
PDS and National Food Security Act,2013
PDS and National Food Security Act,2013PDS and National Food Security Act,2013
PDS and National Food Security Act,2013
 
Public Distribution System
Public Distribution SystemPublic Distribution System
Public Distribution System
 
Public distribution system
Public distribution systemPublic distribution system
Public distribution system
 
Public distribution system
Public distribution system Public distribution system
Public distribution system
 
Pds
PdsPds
Pds
 
Food Security and PDS system in India
Food Security and PDS system in IndiaFood Security and PDS system in India
Food Security and PDS system in India
 

Similar to Disha

Production of fortified food for a public supplementary nutrition program: Pe...
Production of fortified food for a public supplementary nutrition program: Pe...Production of fortified food for a public supplementary nutrition program: Pe...
Production of fortified food for a public supplementary nutrition program: Pe...POSHAN
 
Integrating Nutrition in Agriculture in Senegal
Integrating Nutrition in Agriculture in SenegalIntegrating Nutrition in Agriculture in Senegal
Integrating Nutrition in Agriculture in SenegalTeresa Borelli
 
Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...
Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...
Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...UNDP Policy Centre
 
Role of public distribution system in rural area
Role of public distribution system in rural areaRole of public distribution system in rural area
Role of public distribution system in rural areaUmeysh Yadav
 
CCMA: With Access for All, 6.16.12
CCMA: With Access for All, 6.16.12CCMA: With Access for All, 6.16.12
CCMA: With Access for All, 6.16.12NFCACoops
 
WIN presentation_for AVPN-Nutrition
WIN presentation_for AVPN-NutritionWIN presentation_for AVPN-Nutrition
WIN presentation_for AVPN-NutritionShantiMenon
 
Short Onchenda-Grace presentation
Short Onchenda-Grace presentationShort Onchenda-Grace presentation
Short Onchenda-Grace presentationColleen Dick
 
Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation
Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation
Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation Franco Naccarato
 

Similar to Disha (20)

Arunai
ArunaiArunai
Arunai
 
Production of fortified food for a public supplementary nutrition program: Pe...
Production of fortified food for a public supplementary nutrition program: Pe...Production of fortified food for a public supplementary nutrition program: Pe...
Production of fortified food for a public supplementary nutrition program: Pe...
 
SVAPS
SVAPSSVAPS
SVAPS
 
The5Anarchistics
The5AnarchisticsThe5Anarchistics
The5Anarchistics
 
ChangeCatalysers
ChangeCatalysersChangeCatalysers
ChangeCatalysers
 
Integrating Nutrition in Agriculture in Senegal
Integrating Nutrition in Agriculture in SenegalIntegrating Nutrition in Agriculture in Senegal
Integrating Nutrition in Agriculture in Senegal
 
5SocialChangers
5SocialChangers5SocialChangers
5SocialChangers
 
Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...
Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...
Food Assistance and Institutional Demand: Supporting Smallholder Farmers to F...
 
TheFoodFighters
TheFoodFightersTheFoodFighters
TheFoodFighters
 
Role of public distribution system in rural area
Role of public distribution system in rural areaRole of public distribution system in rural area
Role of public distribution system in rural area
 
CCMA: With Access for All, 6.16.12
CCMA: With Access for All, 6.16.12CCMA: With Access for All, 6.16.12
CCMA: With Access for All, 6.16.12
 
WIN presentation_for AVPN-Nutrition
WIN presentation_for AVPN-NutritionWIN presentation_for AVPN-Nutrition
WIN presentation_for AVPN-Nutrition
 
Christite1 1
Christite1 1Christite1 1
Christite1 1
 
AMS_project.pptx
AMS_project.pptxAMS_project.pptx
AMS_project.pptx
 
Jagriti
JagritiJagriti
Jagriti
 
Food Policy Councils 101
Food Policy Councils 101Food Policy Councils 101
Food Policy Councils 101
 
Short Onchenda-Grace presentation
Short Onchenda-Grace presentationShort Onchenda-Grace presentation
Short Onchenda-Grace presentation
 
DTURevolutionist2013
DTURevolutionist2013DTURevolutionist2013
DTURevolutionist2013
 
Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation
Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation
Food Hubs - Eastern Ontario Local Food Conference Greenbelt Fund Presentation
 
Eolfc 2013 greenbelt foundation - regional food hubs
Eolfc 2013   greenbelt foundation - regional food hubsEolfc 2013   greenbelt foundation - regional food hubs
Eolfc 2013 greenbelt foundation - regional food hubs
 

More from Citizens for Accountable Governance (20)

Only5
Only5Only5
Only5
 
Pegasus
PegasusPegasus
Pegasus
 
Boosting_skillsetsteamnbd
Boosting_skillsetsteamnbdBoosting_skillsetsteamnbd
Boosting_skillsetsteamnbd
 
Manthan iitm team
Manthan iitm teamManthan iitm team
Manthan iitm team
 
Christite2_2
Christite2_2Christite2_2
Christite2_2
 
Vision transparent india
Vision transparent indiaVision transparent india
Vision transparent india
 
Manthan
ManthanManthan
Manthan
 
Sanitation pdf
Sanitation pdfSanitation pdf
Sanitation pdf
 
TechFidos
TechFidosTechFidos
TechFidos
 
samanvaya
samanvayasamanvaya
samanvaya
 
Women_ppt
Women_pptWomen_ppt
Women_ppt
 
Tourism_and_Border_Trade
Tourism_and_Border_TradeTourism_and_Border_Trade
Tourism_and_Border_Trade
 
Striving_towards_a_cleaner_nation
Striving_towards_a_cleaner_nationStriving_towards_a_cleaner_nation
Striving_towards_a_cleaner_nation
 
Stri_Shakti
Stri_ShaktiStri_Shakti
Stri_Shakti
 
sahas1
sahas1sahas1
sahas1
 
REIN
REINREIN
REIN
 
Reducing_malnutrition
Reducing_malnutritionReducing_malnutrition
Reducing_malnutrition
 
Pahal
PahalPahal
Pahal
 
public_distribution_system
public_distribution_systempublic_distribution_system
public_distribution_system
 
ojas1
ojas1ojas1
ojas1
 

Recently uploaded

Human Resource Management Chapter 9: Performance Management and Appraisal
Human Resource Management Chapter 9: Performance Management and AppraisalHuman Resource Management Chapter 9: Performance Management and Appraisal
Human Resource Management Chapter 9: Performance Management and Appraisalgomezdominic3
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024Stephan Koning
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsIntellect Design Arena Ltd
 
Company Profile and SWOT Analysis Product List.pdf
Company Profile and SWOT Analysis Product List.pdfCompany Profile and SWOT Analysis Product List.pdf
Company Profile and SWOT Analysis Product List.pdfRobertPhillips265023
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfJohnCarloValencia4
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHelene Heckrotte
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursKaiNexus
 
7movierulz.uk
7movierulz.uk7movierulz.uk
7movierulz.ukaroemirsr
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxWorkforce Group
 
Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsP&CO
 
Al Taj Al Malaki Company Profile -------
Al Taj Al Malaki Company Profile -------Al Taj Al Malaki Company Profile -------
Al Taj Al Malaki Company Profile -------ThanzirNazer
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsWristbands Ireland
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Onlinelng ths
 
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGUNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGlokeshwarmaha
 
Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarNathanielSchmuck
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 

Recently uploaded (20)

Human Resource Management Chapter 9: Performance Management and Appraisal
Human Resource Management Chapter 9: Performance Management and AppraisalHuman Resource Management Chapter 9: Performance Management and Appraisal
Human Resource Management Chapter 9: Performance Management and Appraisal
 
WAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdfWAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdf
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking Applications
 
Company Profile and SWOT Analysis Product List.pdf
Company Profile and SWOT Analysis Product List.pdfCompany Profile and SWOT Analysis Product List.pdf
Company Profile and SWOT Analysis Product List.pdf
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, Ours
 
7movierulz.uk
7movierulz.uk7movierulz.uk
7movierulz.uk
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
 
Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizations
 
Al Taj Al Malaki Company Profile -------
Al Taj Al Malaki Company Profile -------Al Taj Al Malaki Company Profile -------
Al Taj Al Malaki Company Profile -------
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and Festivals
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Online
 
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGUNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
 
Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry Webinar
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 

Disha

  • 1. Public Distribution System of IndiaIndia - Problems and Solutions By : Ankit Rustagi Disha Gupta Ravi Chandrakar Richa Srivastava Ritesh Garg IIM Bangalore
  • 2. Agenda • Global Hunger Index • What is PDS? • History of PDS in India • Current Problems of PDS • Solutions• Solutions – Revamping the existing system – Community Kitchen – Business model – Public Private Partnership • Conclusion • References
  • 3. Global Hunger Index GHI = (PUN + CUW+CM)/3 Where PUN = proportion of population undernourished CUW = prevalence of underweight children below five CM = proportion of children dying before the age of five Interpretation of Results 0 - Best Score < = 4.9 - Low Hunger Between 20 and 20.99 - Alarming >30 - Extremely alarming
  • 4. EFFICIENT PDS – NEED OF THE HOUR!
  • 5. What is PDS? Food Security System Distributes subsidized food and non subsidized non food items to India’s poor Central • The farmers sell the agricultural produce to the Central Govt Farmers • Responsible for procurement, storage, transportation and bulk allocation Central Government • Distribution to the poor through Fair Price Shops State Government • Consume the subsidized food grain with the help of ration cards Poor
  • 6. History of PDS in India Targeted PDS, 1997 Antyodaya Anna Yojna, 2002 Revamped PDS, 1992 Targeted PDS, 1997
  • 7. Current Problems of PDS • Degraded quality of food grain and leakage, mainly during supply • Replacement of good stock by bad stock in shopsshops • Bogus cards • Lower salary of PDS distributor • Identification of Beneficiaries • Regional allocation and coverage
  • 8. Solutions • Revamping the existing system – Advantages and Challenges • Establishing community kitchens – Advantages– Advantages • Public Private Partnership – Advantages
  • 9. Revamping the existing system Tag food grain for weight/ date and unique code User swipes his card and obtains exact allocated grain Install sensors in each truck to track, find leakages and idle time Stores with electronic containers and swipe machines on container. Grain comes out only on swiping Data collected by servers and transferred to analysis team
  • 10. Revamping the existing system Advantages: •Proper tracking of all the goods in transit •No chance of leakage •No option of cheating because of automatic storages •Better accountability Challenges: •Huge infrastructure investment •Issue of card to each and every person •Support of the PDS distributors •Collaboration with the transport units
  • 11. Community Kitchen – Business Model State Government Kitchen to Home Distribution RuralHouseholds Village food storage house COMMUNITY KITCHEN Distribution Channel RuralHouseholds
  • 12. Business Model State Governments – responsible for distributing food grains to Village storage houses Village Storage houses – Sell food grains to community kitchen Community Kitchen – Large scale kitchen – emulating theCommunity Kitchen – Large scale kitchen – emulating the model of Akshaya Patra Foundation – preparing healthy meal for villagers Distribution of cooked food to the villagers
  • 13. Advantages • Elimination of middle men – Ration shops • Easy to check the leakage of food • Healthy nutritious food available • Increase in womens’ employment
  • 14. Public Private Partnership • Partnering with Walmart or Big bazar • Contract outsourcing of full PDS system from start to end • Contract should be 5-10 years• Contract should be 5-10 years • Private partner should build all the infrastructure • Government will provide money so that the partner earns normal profit • Takeover of the whole system by government at the end of the period
  • 15. Advantages • Efficient System will be built by the private partner • Quality work and process will be there because of Brand name of private player is atbecause of Brand name of private player is at stake • Private player will gain by the scale of the operation • Government gets a fully efficient PDS at the end of contract
  • 16. Conclusion 1. Tagging the food grains and installing sensors on trucks 2. Community Kitchen 3. Public Private Partnership3. Public Private Partnership The measures proposed will not only help in curbing the leakages but also will ensure the distribution of nutritious food to the poor. The solutions will add to the employment generation in rural households and add value to the Indian economy
  • 17. References Civil Society Engagement and India’s Public Distribution System: Lessons from the Rationing Kruti Samiti in Mumbai , Rob Jenkins, Anne Marie Goetz Food Security and the Targeted Public Distribution System in India , Dr. Ruth Kattumuri http://en.wikipedia.org/wiki/Public Distribution System http://techalmanac.blogspot.in/2009/11/interchangeability.html http://www.commercialmotor.com/big-lorry-blog/volvo-sets-up-joint-venture-wi-1http://www.commercialmotor.com/big-lorry-blog/volvo-sets-up-joint-venture-wi-1 http://blog.milesweb.com/important-web-hosting-terminology/ http://thane.olx.in/fully-furnished-145-245-345-445-545-seats-call-center-bpo-kpo- space-available-on-ren-iid-416715763 http://xtremezooom.blogspot.in/2010/11/indian-villagers-meeting-hope-it-will.html http://mumbaimag.com/wp-content/uploads/2013/07/Swipe-Cards.jpg http://www.forbes.com/fdc/welcome_mjx.shtml https://knowhow.com/article.dhtml?articleReference=1293&country=uk