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LinkedIn and Twitter

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    LinkedIn and Twitter LinkedIn and Twitter Presentation Transcript

    • Presenters: Sam Falletta President/CEO, Incept linkedin.com/in/samfalletta & Becky Weiand Client Results Coordinator, Incept linkedin.com/in/beckyweiand ATA Member Lunch and Learn Series Session 6: Introduction of the Twitter App
    • Session 6: Introduction of the Twitter App - TODAY ATA Member Lunch and Learn Series Session 6: Introduction of the Twitter App
    • Three takeaways from this session: 1.) Overview of Twitter/why should you use it? 2.) How does the Twitter app work with LinkedIn? 3.) Do's and Don’ts with the LinkedIn Twitter App ATA Member Lunch and Learn Series Session 6: Introduction of the Twitter App
    • Overview of Twitter/why should you use it?
          • - Twitter is a microblog that allows you to network in 140 characters or less
            • - Allows you to share your company news, blogs and updates with your audience
            • - Able to interact with your customers
              • - Using tools like Hootsuite, Tweetdeck, etc. you can monitor what people are saying about your brand, your company, etc.
      Overview of Twitter/why should you use it?
    • How does the Twitter app work with LinkedIn?
            • - Connects your Twitter account with your LinkedIn account and automatically updates without you having to do anything
    • Do's and Don’ts with the LinkedIn Twitter App
              • - LinkedIn and Twitter are two completely different platforms: LinkedIn is very professional and Twitter is more relaxed.
              • - Keep that in mind when thinking about connecting the two
              • - Twitter is fast-paced and has a lot more content/posts shared per day/hour/etc. than LinkedIn. 
              • - Do you want to share all that content on LinkedIn too?
              • - If your Twitter account is used strictly for business, connecting the two profiles is good
              • - Not everyone on LinkedIn may be familiar with Twitter, so they may not understand RTs, mentions (@s) and hashtags (#).
    • Do's and Don’ts with the LinkedIn Twitter App
              • - Saves time
              • - You can now post all at once
              • - You can update your settings on LinkedIn so it only displays tweets that have the hashtag #in or #li to prevent all your tweets from being shared on your LinkedIn profile.
    • New Feature For LinkedIn Groups - Polls
        • LinkedIn just recently added a poll option when posting content
          • You can now get more feedback and engagement from your group members
    • New Feature For LinkedIn Groups - Polls
    • New Feature For LinkedIn Groups - Polls
        • In the group settings you can enable polls and also manage who can create them
    • Answers to all questions from today’s session will be available in the American Teleservices Association LinkedIn Group: http://linkd.in/ugPR8C Thank you!