How Cool Brands Stay hot at Mediarun Festival

1,391 views

Published on

How Cool Brands Stay Hot: Branding to Generation Y, presented at the Mediarun Festival by Joeri Van den Bergh (co-founder & Gen Y expert at InSites Consulting).

Published in: Sports, Business

How Cool Brands Stay hot at Mediarun Festival

  1. Good Morning GDANSKhowcoolbrandsstayhot.com@joeri_insites
  2. #146
  3. R2=.57R2=.74R2=.62InSites Consulting Brand Model tested by path analysis
  4. Real
  5. Real
  6. Real//Authenticity forGeneration Y
  7. Global online contest to recruit 100amateur soccer players in 55 countries => 16final best against the bestOver 150,000 soccer players!
  8. Co-founder & Gen Y expert & marketing authorJoeri Van den Bergh@Joeri_InSites I #coolbrandsjoerivandenberghwww.howcoolbrandsstayhot.com

×