Social	
  Media	
  Access	
  	
  
In	
  Hospitals	
  
What’s	
  allowed,	
  what’s	
  not…	
  and	
  what	
  Healthcare	
 ...
We	
  reached	
  out	
  to	
  640	
  
Healthcare	
  Professionals	
  to	
  
learn	
  about	
  social	
  media	
  
access	
...
59%	
  of	
  Healthcare	
  	
  
Professionals	
  report	
  that	
  	
  
Social	
  Media	
  Access	
  is	
  Blocked	
  
in	...
41%	
  of	
  Healthcare	
  	
  
Professionals	
  report	
  that	
  
Social	
  Media	
  Access	
  is	
  Allowed	
  
in	
  t...
To	
  dive	
  deeper,	
  we	
  broke	
  	
  
it	
  down	
  by	
  profession…	
  	
  
Physicians	
  

	
  

55%	
  Social	
  Media	
  Access	
  is	
  Blocked	
  
	
  

N	
  =	
  407	
  

45%	
  Social	
  Medi...
Nurses	
  

	
  

63%	
  Social	
  Media	
  Access	
  is	
  Blocked	
  

N	
  =	
  99	
  

	
  

36%	
  Social	
  Media	
 ...
Nurse	
  PracPPoners	
  

	
  

71%	
  Social	
  Media	
  Access	
  is	
  Blocked	
  

N	
  =	
  84	
  

	
  

29%	
  Soci...
Hospital	
  Administrators	
  

	
  

66%	
  Social	
  Media	
  Access	
  is	
  Blocked	
  

N	
  =	
  50	
  

	
  

34%	
...
We	
  followed	
  up	
  with	
  those	
  who	
  indicated	
  
their	
  hospital	
  allows	
  access	
  to	
  social	
  med...
What	
  do	
  you	
  consider	
  to	
  be	
  the	
  greatest	
  benefits	
  of	
  
	
  allowing	
  access	
  to	
  social	
...
What	
  changes,	
  if	
  any	
  would	
  you	
  like	
  to	
  see	
  made	
  to	
  	
  
your	
  hospital’s	
  social	
  m...
If	
  social	
  media	
  access	
  were	
  to	
  be	
  blocked	
  at	
  your	
  
hospital,	
  how	
  would	
  that	
  impa...
We	
  also	
  followed	
  up	
  with	
  those	
  who	
  indicated	
  
their	
  hospital	
  blocks	
  access	
  to	
  socia...
What	
  do	
  you	
  consider	
  to	
  be	
  the	
  barrier	
  to	
  allowing	
  
access	
  to	
  social	
  media	
  in	
 ...
What	
  changes,	
  if	
  any,	
  would	
  you	
  like	
  to	
  see	
  made	
  to	
  
your	
  hospital’s	
  social	
  medi...
What	
  do	
  you	
  believe	
  to	
  be	
  the	
  greatest	
  benefit	
  of	
  
allowing	
  social	
  media	
  access	
  a...
For	
  more	
  informaPon…	
  
•  CROWDVoice: Social Media and
Hospitals – Is access allowed or blocked?
•  CROWDVoice: Al...
Social Media Access in Hospitals
Upcoming SlideShare
Loading in …5
×

Social Media Access in Hospitals

1,275 views
1,147 views

Published on

Social media is a daily part of our lives, but many people are not allowed to access social media in their workplace. To understand more about Social Media Access in Hospitals, we asked healthcare professionals a few questions regarding their access. Here's what they said...

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,275
On SlideShare
0
From Embeds
0
Number of Embeds
510
Actions
Shares
0
Downloads
10
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Social Media Access in Hospitals

  1. 1. Social  Media  Access     In  Hospitals   What’s  allowed,  what’s  not…  and  what  Healthcare  Professionals  would  change  
  2. 2. We  reached  out  to  640   Healthcare  Professionals  to   learn  about  social  media   access  in  their  hospitals    
  3. 3. 59%  of  Healthcare     Professionals  report  that     Social  Media  Access  is  Blocked   in  their  hospitals  on  work   computers  connected  to  their   corporate  network   N  =  640   Source:  InCrowd,  Inc.  
  4. 4. 41%  of  Healthcare     Professionals  report  that   Social  Media  Access  is  Allowed   in  their  hospitals  on  work   computers  connected  to  their   corporate  network   N  =  640   Source:  InCrowd,  Inc.  
  5. 5. To  dive  deeper,  we  broke     it  down  by  profession…    
  6. 6. Physicians     55%  Social  Media  Access  is  Blocked     N  =  407   45%  Social  Media  Access  is  Allowed   Source:  InCrowd,  Inc.  
  7. 7. Nurses     63%  Social  Media  Access  is  Blocked   N  =  99     36%  Social  Media  Access  is  Allowed   Source:  InCrowd,  Inc.  
  8. 8. Nurse  PracPPoners     71%  Social  Media  Access  is  Blocked   N  =  84     29%  Social  Media  Access  is  Allowed   Source:  InCrowd,  Inc.  
  9. 9. Hospital  Administrators     66%  Social  Media  Access  is  Blocked   N  =  50     34%  Social  Media  Access  is  Allowed   Source:  InCrowd,  Inc.  
  10. 10. We  followed  up  with  those  who  indicated   their  hospital  allows  access  to  social  media     for  more  informaPon…    
  11. 11. What  do  you  consider  to  be  the  greatest  benefits  of    allowing  access  to  social  media  in  your  hospital?   21%  None  /  No  Benefit   13%  Staying  up  to  date  with  informaPon   28%  BeVer  general  communicaPon  and   connecPvity   10%  BeVer  connecPon  with  paPents   7%  Hospital  markePng   2%  Wastes  employee  Pme  /  distracts  from   work  (negaPve)     13%  Personal  benefit  /  employee  morale  /   respect  for  employees   5%  Unspecified  /  other  professional  benefit   Total  n  =  269   Administrators:  17   Physicians:  194   Nurses:  37   Nurse  PracPPoners:  21   Source:  InCrowd,  Inc.  
  12. 12. What  changes,  if  any  would  you  like  to  see  made  to     your  hospital’s  social  media  policy,  and  why?   59%  None   14%  Limit  Pme  and  access  areas   13%  Block  completely   8%  More  access   4%  Block  /  allow  certain  sites   2%  More  specific  rules  on  what    can/cannot  be  posted   Total  n  =  269   Administrators:  17   Physicians:  194   Nurses:  37   Nurse  PracPPoners:  21   Source:  InCrowd,  Inc.  
  13. 13. If  social  media  access  were  to  be  blocked  at  your   hospital,  how  would  that  impact  pa@ent  care?     56%  None   3%  Loss  of  important  colleague   communicaPon   8%  Improved  care   2%  Loss  of  hospital  promoPon   8%  NegaPve  impact  (unspecified)   3%  NegaPve  impact  on  staff  morale   7%  Limits  access  to  informaPon   3%  Improved  care  (less  wasted  Pme)   1%  Limits  hospital  marketability   4%  PaPents  annoyance  /  dissaPsfacPon     4%  Other   Total  n  =  269   Administrators:  17   Physicians:  194   Nurses:  37   Nurse  PracPPoners:  21   Source:  InCrowd,  Inc.  
  14. 14. We  also  followed  up  with  those  who  indicated   their  hospital  blocks  access  to  social  media     for  more  informaPon…    
  15. 15. What  do  you  consider  to  be  the  barrier  to  allowing   access  to  social  media  in  your  hospital?   60%  Employee  misuse:  wasted  Pme  /  less   producPvity   25%  Virus  prevenPon  /  security  /  privacy   12%  Policies  of  AdministraPon  and  IT   2%  Lack  of  computers   2%  None   Total  n  =  360   Administrators:  31   Physicians:  215   Nurses:  58   Nurse  PracPPoners:  56   Source:  InCrowd,  Inc.  
  16. 16. What  changes,  if  any,  would  you  like  to  see  made  to   your  hospital’s  social  media  policy,  and  why?   62%  None   8%  Allow  full  access   1%  Block  completely     12%  Block  /  allow  certain  sites   5%  Allow  more  access  (unspecified)   13%  Allow  limited  access  with  monitoring     Total  n  =  360   Administrators:  31   Physicians:  215   Nurses:  58   Nurse  PracPPoners:  56   Source:  InCrowd,  Inc.  
  17. 17. What  do  you  believe  to  be  the  greatest  benefit  of   allowing  social  media  access  at  your  hospital?   45%  None   11%  Hospital  markePng  /  PR   13%  BeVer  communicaPon  with  colleagues   6%  BeVer  connecPon  with  paPents   7%  Employee  saPsfacPon  /  morale   10%  Access  to  informaPon  /  educaPon   2%  PaPent  access  /  saPsfacPon   2%  It  would  be  harmful  /  less  producPvity   5%  Other  benefits   Total  n  =  360   Administrators:  31   Physicians:  215   Nurses:  58   Nurse  PracPPoners:  56   Source:  InCrowd,  Inc.  
  18. 18. For  more  informaPon…   •  CROWDVoice: Social Media and Hospitals – Is access allowed or blocked? •  CROWDVoice: Allowing Social Media in Hospitals •  CROWDVoice: Blocking Social Media in Hospitals

×