Get Plugged in to Google Analytics: The New Listening Tool For Social Media ROI

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The new Social Tracking Section of Google Analytics lets you track Your Social Impact. The report now integrates "off-site" activity from Social Data Hub Partners and tracks conversions based on your established goals. You can watch the video version of this presentation here http://www.youtube.com/watch?v=0KYqyD6KClg

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Get Plugged in to Google Analytics: The New Listening Tool For Social Media ROI

  1. 1. Integration with Social Data Hub Partners lets you analyze "off-site" interactions with YOUR data
  2. 2. First Steps:● Install Yoast Google Analytics Plugin● Install Social Sharing Plugins● Create and Share Your High Value Content● Set Conversion Goals in Google Analytics Watch the Google Analytics How to Workshop
  3. 3. Once goals are in place go to: Traffic Sources > Social > Overview Need help with setting up Goals? Check out: Introduction to Google Analytic Goals
  4. 4. On Social Reports go to the "Activity Stream" Tab
  5. 5. Listen to whats said on Google +
  6. 6. Find out who is bookmarking your content
  7. 7. Finally We Can Track Conversions = Social Media ROI!Pageviews Visits Data Hub Activity Visit Duration
  8. 8. The Social Plugins Report Shows Source and Action
  9. 9. Watch this andSee Your Social Visitors Flow!
  10. 10. Basic Blog Tips @IleaneBasic Blog Tips by email

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