Platforms and Business Models: iBooks Author
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Platforms and Business Models: iBooks Author

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Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

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Platforms and Business Models: iBooks Author Platforms and Business Models: iBooks Author Presentation Transcript

  • iBooks Author? Nellie McKesson eBooks Operations Manager O’Reilly Media, Inc. @NellieMcKesson
  • January 2012:Interactive, Hands-On Tool for Creating eBooks
  • Perfect Content Lock-In
  • Bulk Purchasing!...
  • ...But the Book Belongs to the Student
  • Coming Soon:Australia, Canada, France,Germany, Italy, Japan, NewZealand, Spain, and United Kingdom
  • Multi-OS =Multi-Headaches
  • Apple Might Reject You
  • Inkling• Similar interactivity• More complex creation• Multi-device, safely• Sales models?
  • Vook• Simple content creation• Limited interactivity• ePub / kf8 only• Distribution, not sales
  • More Web Tools!
  • iBooks Author: Useable Now
  • Mind the Jump