Platforms and Business Models: iBooks Author
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Platforms and Business Models: iBooks Author

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Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

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  • 1. iBooks Author? Nellie McKesson eBooks Operations Manager O’Reilly Media, Inc. @NellieMcKesson
  • 2. January 2012:Interactive, Hands-On Tool for Creating eBooks
  • 3. Perfect Content Lock-In
  • 4. Bulk Purchasing!...
  • 5. ...But the Book Belongs to the Student
  • 6. Coming Soon:Australia, Canada, France,Germany, Italy, Japan, NewZealand, Spain, and United Kingdom
  • 7. Multi-OS =Multi-Headaches
  • 8. Apple Might Reject You
  • 9. Inkling• Similar interactivity• More complex creation• Multi-device, safely• Sales models?
  • 10. Vook• Simple content creation• Limited interactivity• ePub / kf8 only• Distribution, not sales
  • 11. More Web Tools!
  • 12. iBooks Author: Useable Now
  • 13. Mind the Jump