Miral Sattar - BiblioCrunch

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Third of the Content Business Models. …

Third of the Content Business Models.

Miral Sattar presents BiblioCrunch, a book-publishing marketplace.

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  • 1. Miral Sattar@miralsattar | @bibliocrunch miral@bibliocrunch.com
  • 2. Mission “To become the world’s leading book publishing marketplace” Publishing professionals Authors and Publishers Connect from around the world from around the world Create exceptional books 2
  • 3. My Journey so far in Publishing “Media companies are falling behind because theyre failing to adapt their business models to what consumers want.” Miral Sattar, Founder of BiblioCrunch.com • B.S. Computer Engineering, Columbia • M.S. Digital Publishing, NYU • Software Developer for 7 years • 4+ years at TIME • Senior Product Development Manager • Launched digital initiatives (video, apps, blogs, e-books) • Left TIMEto launch BiblioCrunch.com Recognized a need in the • BiblioCrunch.com – community platform where book space! you can create e-books on the fly and access a marketplace of book publishing professionals 3
  • 4. Digital publishing is expected to grow to $2.7B by 2013, nearly nine times larger than 2009 400 381 $3,500 350 $3,000 • eBook unit sales will skyrocket 300 $2,722  By 2013, U.S. 271 $2,500 consumers will CAGR=72% purchase 381 million 250 $2,079 eBooks, roughly four $2,000 times the amount 200 175 purchased in 2010 $1,500 $1,436 150 • eBooks will bring substantial revenues 100 103 $894 $1,000  In the next three years alone, eBook $500 sales will grow 72% 50 34 annually to reach $313 nearly $2.7B 0 $- 2009 2010 2011 2012 2013 Total US E-book Sales (Millions) Total US E-Book Revenue (Dollars)Source: Yankee Research Group 4
  • 5. The Problem • Publishers are downsizing and will need to rely on freelancers to support business • It’s challenging & expensive for authors and publishers to find qualified book professionals to help publish exceptional books • Most authors would rather focus on Publishing writing rather than spend time on the for traditional responsibilities of publishers: Dummies – Editing – Production & Conversion – Proofing – Cover Design & Layout – Sales and Marketing – Distribution – App Development 5
  • 6. Give individuals and companies access to trusted professionals to help publish books seamlessly Freelancers are the future 6
  • 7. Who uses our services? Authors (traditional and self-published) Publishers (large Who uses BiblioCrunch? publishers, magazine publishers) Literary Agents Independent Presses 7
  • 8. The Market The Publishing Services Spectrum DIY* Full-Service Traditional Self-Service Authors Publishers Opportunity to fill unmet need Professional editing Cover & Design App development Blog tour organizers Marketing & Publicity Fact Checking Proofing Conversion Enhanced Features Distribution Book trailers producers BiblioCrunch takes offline community interactions between authors/publishers and book publishing professionals, and brings them online to make book publishing seamless *DIY: Do It Yourself 8
  • 9. Our Solution 1 2 3 You have an book You launch a You hire a vetted publishing need project professional • Need PDF -> • Budget • Portfolio EPUB • Required Skills • References • Cover Design • Editing • Deadline • Online payments • Distribution
  • 10. Most Popular Categories How are they using it? 1 Editing • Copy editors • Developmental editors • Proofreaders • Prevent glaring errors and typos 2 Conversion • PDF to EPUB, MOBI • InDesign to EPUB, MOBI 3 Marketing & PR • Blog tours in place of author tours • Book launches and promotions • Reaching niche markets • Pitching to TV stations, news outlets, and radio shows
  • 11. How We Make Money Description 1 Subscription fee for • Tiered plan (Monthly, Quarterly, Yearly) premium services • Premium services include access to professional directory, member messaging, and event discounts • Author concierge services • Project transaction fee waived 2 Project transaction fee • 13% project transaction fee • Project transaction fee waived if user converts to subscription plan
  • 12. Milestones to Date Beta platform launched in 2012  14,000 Facebook fans  2,500 Twitter followers  Community of over 2,500 registered authors  500 registered publishing professionals