Mission “To become the world’s leading book publishing marketplace” Publishing professionals Authors and Publishers Connect from around the world from around the world Create exceptional books 2
My Journey so far in Publishing “Media companies are falling behind because theyre failing to adapt their business models to what consumers want.” Miral Sattar, Founder of BiblioCrunch.com • B.S. Computer Engineering, Columbia • M.S. Digital Publishing, NYU • Software Developer for 7 years • 4+ years at TIME • Senior Product Development Manager • Launched digital initiatives (video, apps, blogs, e-books) • Left TIMEto launch BiblioCrunch.com Recognized a need in the • BiblioCrunch.com – community platform where book space! you can create e-books on the fly and access a marketplace of book publishing professionals 3
Digital publishing is expected to grow to $2.7B by 2013, nearly nine times larger than 2009 400 381 $3,500 350 $3,000 • eBook unit sales will skyrocket 300 $2,722 By 2013, U.S. 271 $2,500 consumers will CAGR=72% purchase 381 million 250 $2,079 eBooks, roughly four $2,000 times the amount 200 175 purchased in 2010 $1,500 $1,436 150 • eBooks will bring substantial revenues 100 103 $894 $1,000 In the next three years alone, eBook $500 sales will grow 72% 50 34 annually to reach $313 nearly $2.7B 0 $- 2009 2010 2011 2012 2013 Total US E-book Sales (Millions) Total US E-Book Revenue (Dollars)Source: Yankee Research Group 4
The Problem • Publishers are downsizing and will need to rely on freelancers to support business • It’s challenging & expensive for authors and publishers to find qualified book professionals to help publish exceptional books • Most authors would rather focus on Publishing writing rather than spend time on the for traditional responsibilities of publishers: Dummies – Editing – Production & Conversion – Proofing – Cover Design & Layout – Sales and Marketing – Distribution – App Development 5
Give individuals and companies access to trusted professionals to help publish books seamlessly Freelancers are the future 6
Who uses our services? Authors (traditional and self-published) Publishers (large Who uses BiblioCrunch? publishers, magazine publishers) Literary Agents Independent Presses 7
The Market The Publishing Services Spectrum DIY* Full-Service Traditional Self-Service Authors Publishers Opportunity to fill unmet need Professional editing Cover & Design App development Blog tour organizers Marketing & Publicity Fact Checking Proofing Conversion Enhanced Features Distribution Book trailers producers BiblioCrunch takes offline community interactions between authors/publishers and book publishing professionals, and brings them online to make book publishing seamless *DIY: Do It Yourself 8
Our Solution 1 2 3 You have an book You launch a You hire a vetted publishing need project professional • Need PDF -> • Budget • Portfolio EPUB • Required Skills • References • Cover Design • Editing • Deadline • Online payments • Distribution
Most Popular Categories How are they using it? 1 Editing • Copy editors • Developmental editors • Proofreaders • Prevent glaring errors and typos 2 Conversion • PDF to EPUB, MOBI • InDesign to EPUB, MOBI 3 Marketing & PR • Blog tours in place of author tours • Book launches and promotions • Reaching niche markets • Pitching to TV stations, news outlets, and radio shows
How We Make Money Description 1 Subscription fee for • Tiered plan (Monthly, Quarterly, Yearly) premium services • Premium services include access to professional directory, member messaging, and event discounts • Author concierge services • Project transaction fee waived 2 Project transaction fee • 13% project transaction fee • Project transaction fee waived if user converts to subscription plan
Milestones to Date Beta platform launched in 2012 14,000 Facebook fans 2,500 Twitter followers Community of over 2,500 registered authors 500 registered publishing professionals
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