Evan Ratliff - Atavist. Where Stories Beging...
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Evan Ratliff - Atavist. Where Stories Beging...

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First of the Technology Business Models.

First of the Technology Business Models.

Evan Ratliff presents Atavist, a platform that offers innovative software tools for digital publishing.

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  • By writers for writers.

Evan Ratliff - Atavist. Where Stories Beging... Evan Ratliff - Atavist. Where Stories Beging... Presentation Transcript

  • Where stories begin…www.atavist.cominfo@atavist.com
  • Atavist is... a storytelling companyPublishing + Software
  • I. PUBLISHING
  • QuickTime™ and a decompressorare needed to see this picture. 4
  • The Atavist is... Stories between magazine and booklength, sold individually
  • Multimedia that’s designed andintegrated in every story
  • Going into business with the writer... 1. Flat story fee: not an advance against royalties 2. Split the sales: generally 50-50 3. Share the marketing responsibilities 4. Make money over the life of the story (often including back end-film and TV)
  • Telling the story that fits the platform: Text versions for ebook readers...
  • Multimedia versions for mobile apps and the Web
  • II. SOFTWARE
  • The editor takes control of the technologyCREATORSWeb app Mobile apps Ebooks READERS
  • Publishing across platforms without reformatting
  • The diversity of what constitutes “publishers”
  • Rethinking what a digital book can be
  • Atavist’s future is...Professional publishing Individual storytelling
  • Where stories begin…www.atavist.cominfo@atavist.com