Your SlideShare is downloading. ×
  • Like
Identive Group | Press Release | Identive’s NFC Business Expands with New NFC Tag Orders and Commercial Deployments of Tagtrail™ Services Delivery Platform
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Identive Group | Press Release | Identive’s NFC Business Expands with New NFC Tag Orders and Commercial Deployments of Tagtrail™ Services Delivery Platform

  • 107 views
Published

Identive today announced that it has received orders for four million near field communication (NFC) tags to support two large new customer projects. Three million NFC Type 2 tags will be used for a …

Identive today announced that it has received orders for four million near field communication (NFC) tags to support two large new customer projects. Three million NFC Type 2 tags will be used for a mobile retail application in France and one million NFC TOM™ (Tag on Metal) phone stickers will enable a banking and payment program in Africa. 800,000 of the NFC tags and all of the NFC phone stickers are scheduled to ship during the current quarter.

Additionally, the Company announced that its Tagtrail™ mobile services delivery platform is currently deployed by a leading European mobile network operator (MNO) to drive innovative mobile marketing campaigns in Germany. Tagtrail allows customers to tap their phones to Identive’s NFC tags and receive information about loyalty program benefits, new service offerings and where to find participating merchants and retailers.

Published in Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
107
On SlideShare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
1
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Identive’s NFC Business Expands with New NFC Tag Orders andCommercial Deployments of Tagtrail™ Services Delivery PlatformSANTA ANA, Calif. and ISMANING, Germany, April 23, 2013 – Identive Group, Inc.(NASDAQ: INVE; Frankfurt: INV), a provider of solutions and services for the identification,security and RFID industries, today announced that it has received orders for four millionnear field communication (NFC) tags to support two large new customer projects. Threemillion NFC Type 2 tags will be used for a mobile retail application in France and one millionNFC TOM™ (Tag on Metal) phone stickers will enable a banking and payment program inAfrica. 800,000 of the NFC tags and all of the NFC phone stickers are scheduled to shipduring the current quarter.Additionally, the Company announced that its Tagtrail™ mobile services delivery platform iscurrently deployed by a leading European mobile network operator (MNO) to drive innovativemobile marketing campaigns in Germany. Tagtrail allows customers to tap their phones toIdentive’s NFC tags and receive information about loyalty program benefits, new serviceofferings and where to find participating merchants and retailers.“With an estimated 270 million NFC-enable phones and tablets projected to ship toconsumers this year alone, we are seeing more frequent and larger NFC projects beinginitiated all around the world. Users are gaining experience with NFC applications andcompanies of all sorts are recognizing that NFC technology can help them deliver a mobileexperience for their customers that is convenient and fun,” said David Holmes, vice presidentNFC & Mobility Solutions for Identive. “Identive’s broad range of NFC offerings and marketexpertise position us globally as a premier supplier of NFC solutions. As a result, we arebenefiting from the wider market trends with an increasing number of high volume orders,Tagtrail deployments and expansion into additional applications and markets.”Through its online marketplace, www.IdentiveNFC.com, Identive offers customers aroundthe world a wide range of NFC infrastructure products including tags, stickers, labels, readersand solution development kits. IdentiveNFC.com customers enjoy free, localized support fortheir online purchases. Identive’s patent-pending Tagtrail platform allows advertisers,retailers and organizations of all types and sizes to deliver dynamic, personalized content
  • 2. Page 2 of 2and services to users’ mobile devices via NFC and QR codes. The Tagtrail solution includescloud-based content delivery and analytics services, NFC tags or QR codes and a mobileuser app. For more information, visit Identive’s Tagtrail website at www.tagtrail.com.About IdentiveIdentive Group, Inc. (NASDAQ: INVE; Frankfurt: INV) is focused on building the world’ssignature company in Secure ID. The company’s products, software, systems and servicesaddress the markets for identity management, physical and logical access control, cashlesspayment, NFC solutions and a host of RFID-enabled applications for customers in thegovernment, enterprise, consumer, education and healthcare sectors. Identive’s mission is tobuild a lasting business of scale and technology based on a combination of strongtechnology-driven organic growth and disciplined acquisitive expansion. The companydelivers up-to-date information on its activity as well as industry trends through itsindustry-leading social media initiatives and educational resource, AskIdentive.com. Foradditional information, please visit www.identive-group.com or follow on Twitter at@IdentiveGroup.Note: Identive, the Identive logo, TOM and Tagtrail are trademarks of Identive Group, Inc,registered in many jurisdictions worldwide. All other company, product or service names maybe trademarks or registered trademarks of others and are the property of their respectiveowners.###Contacts:Darby Dye, +1 949 553-4251, ddye@identive-group.comAnnika Walther, +49 89 9595-5220, awalther@identive-group.com