more than 25 design events: www.dutchdesigndouble.com
Photography: Merijn van der Vliet
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contents
                                                          Pakhuis de Zwijger .......................................
PAkhuis De ZwijgeR                                                                                           sAveD by DRoo...
the teMPoRARy steDelijk                                                                                                   ...
geRt stAAl
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bAs vAn beek
                                                                  head of Design, gerrit Rietveld Academie


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nicole bAkkeR
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PAtRick AARts
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DDD-AANBIEDING                                                                                                            ...
PRogRAMMe oveRview
     Date                                                              event                           ...
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
Dutch designdouble 2010
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Dutch designdouble 2010

  1. 1. more than 25 design events: www.dutchdesigndouble.com
  2. 2. Photography: Merijn van der Vliet Dutch Design Double In September and October 2010, Utrecht and Amsterdam are joining forces for the third time and lots of interesting projects on Dutch design will be bundled under the umbrella of Dutch Design Double. This year‘s edition revolves around the famous and influential Dutch designer, Gerrit Thomas Rietveld (1888-1964). Rietveld is renowned mostly for his chairs, yet his oeuvre is much broader and includes more than a hundred buildings and a variety of furniture. This diversity is also a central theme in this year‘s Dutch Design Double. Because Utrecht has been declared 2010 ‘Rietveld Year’, the Centraal Museum is exploring Rietveld‘s life and work within the broader context of his era in the large retrospective Rietveld‘s Universe. UTRECHT MANIFEST (UM) / MoDeRnisMTODAY is organizing a symposium in De Pastoe Fabriek on the role of Rietveld in the development of social design – design from the perspective of the user. In Amsterdam, UM / MoDeRnisMTODAY is holding lectures in the Stedelijk Museum on research carried out into Rietveld‘s aluminium chairs; there‘s a ‘Rietveld room’ at Elle Inside Design; and it‘s also possible to visit iconic Rietveld buildings in both Amsterdam and Utrecht. Plus there‘s lots more Rietveld fun to be had; details of which you‘ll find in this programme. Asides from the Rietveld theme, there are a number of other interesting design-related projects taking place. Think DARE #5, the graduation exhibition by Masters students from the Utrecht School of the Arts (HKU) or De Woonbeurs Amsterdam at the Amsterdam RAI. The full programme overview of which – of course – Rietveld is pivotal can be found on the following pages, interspersed with Q&As from several Dutch Design Double programmers. And for the latest updates, please visit: www.dutchdesigndouble.com EXPLORE UTRECHT Enjoy Dutch Design in Utrecht and discover the treasures of the city. Be inspired by Trajectum Lumen, a Utrecht tale of light. Explore the artistically lit locations throughout Utrecht’s historical city centre after dark. Dutch Design Double is an initiative of Premsela – Dutch Platform for Design and Fashion, Gemeente Amsterdam, Gemeente Utrecht and Provincie Utrecht. Dutch Design Double has been realised with support from Ministerie van Economische Zaken. UtrechtYourWay.com 3
  3. 3. contents Pakhuis de Zwijger ........................................................................................................................................... 6 Saved by Droog ............................................................................................................................................. 7 The Temporary Stedelijk at the Stedelijk Museum.................................................................................................. 8 Dare #5 Doing Dissemination ........................................................................................................................... 8 Groene Honden Presents................................................................................................................................... 9 HEMA Design Competition ................................................................................................................................ 9 Modernism Today ..................................................................................................................................... 10-11 gert staal .................................................................................................................................................. 11 Mapping for Tourists + bas van beek ............................................................................................................ 12 Ilka Helmig + Guided Tours: Rietveld Schröder House & Casco House .................................................................. 13 Walkit + The Audio Tour Rietveld Academy ....................................................................................................... 14 Eject 2010 + nicole bakker ........................................................................................................................ 15 The Rietveld Aircraft: Utrechts Uitfeest + Nature, Materials and Achitecture: New sustainable solutions for the future .. 16 10 Years Via Milano New Dutch Design + Patrick Aarts ................................................................................. 17 Amsterdam Map ............................................................................................................................................ 19 Programme overview (pull-out) centrefold ....................................................................................... 20-21 Utrecht Map .................................................................................................................................................. 22 Studium Generale: Art and Science in the Rietveld Year ................................................................................. 24-25 Dutch Design Double offer + ARTemis expo ‘Zwart Wit’ ...................................................................................... 26 Inside Design Amsterdam 2010 ....................................................................................................................... 27 Re:Frame ...................................................................................................................................................... 28 Woonbeurs Amsterdam + Via Milano New Dutch Design #10............................................................................. 29 Feelosophy + HKU Design Route ...................................................................................................................... 30 Rietveld Eyecatchers + Rietveld Routes on your iPhone ........................................................................................ 31 C-mon & Kypski Concerts ................................................................................................................................ 32 Rietveld‘s Universe + ida van Zijl .................................................................................................................. 33 Taste it + ingeborg de Roode ..................................................................................................................... 34 No Market ................................................................................................................................................... 35 Rietveld‘s Universe Lecture ............................................................................................................................... 36 Sign up at design.nl to receive the latest news updates about Dutch Design Double. Design.nl is an initiative of Premsela. Visit premsela.org to learn more about our other activities. 5
  4. 4. PAkhuis De ZwijgeR sAveD by DRoog 1 September – 31 October 2010 Until 10 October 2010, Tue-Sun 11:00-17:00, Pakhuis de Zwijger is a platform for creation and innovation. €9 (Museum Card holders: free entrance) bno tAlkshow: iteMs live 1 September, 20:00-22:00, free entrance, register via zwijger@itemsmagazine.com Every month around 500 business in the Netherlands go bankrupt. But where do their products go? For the project Saved by Droog, Items Live presents the new issue of Items magazine, marking the launch of Dutch Design Double. the Droog Design Foundation challenged designers to create new During this edition of Items Live, curators Ida van Zijl and Ingeborg de Roode discuss the importance of Rietveld, while Richard Hutten will show how he has been inspired by the old master. Rietveld‘s grandson products out of handkerchiefs, dog baskets, wallets and other items Egbert Rietveld will also be there to demonstrate how modern the furniture of his grandfather still is. seized during liquidations. During this year‘s Milan Design Week, a What‘s more, Items Live will introduce ‘The Green Quote’, an initiative by Arjan Hilgersom, Autobahn leading international furniture and interior design fair, the Centraal and the BNO to make expertise on sustainable design – by and for designers – available, as well as to stimulate the exchange of knowledge.BNO‘s regular columnist, graphic designer Joost Overbeek, will Museum acquired 19 products from this enormous collection. once more be among the guests. In doing so, the museum addresses the critical reflection on consumer society. This acquisition is an important addition to the whAt‘s uP? #25 Droog collection, already held by the Centraal Museum. 7 September, 20:15-22:00, free entrance What‘s Up? Every first Tuesday of the month, ‘Show & Talk’ about the best Amsterdam has to offer on fashion and industrial design to film and photography, advertising and music to architecture, graphic design and gaming. Two famous creatives from Amsterdam‘s creative industries talk about specific projects and show off their current assignments. With music by DJ Woes. 25 yeARs hollAnDse hoogte 1 – 2 October, 14:00-02:00, free entrance 2 centraal Museum nicolaaskerkhof 10 A two day event for photography lovers, brought to you by Hollandse Hoogte. In the past 25 years 3512 Xc utrecht this agency has represented more than 300 Dutch press and documentary photographers. www.centraalmuseum.nl The first day (October 1st) is meant for professionals, the second day (October 2nd) focusses on a wider audience, combined with a special nrc.next photo annex and several online activities. Expect 200 photos in a series by Hollandse Hoogte‘s best photographers, who made shots of people that also celebrate their 25th anniversary this year. gAMelAb #5 21 October, 20:00-23:00, free entrance Gamelab is a live talkshow that explores creative possibilities within the game industry. Notable speakers will spark a public debate about the creative, technical, design and bussiness challenges that game developers face today. beAMlAb #20 27 October, 20:00-23:00, free entrance Beamlab is a night about the moving image. Every two months, people meet, share and gain inspiration in the field of media art. The evenings focusses on media art, video artists, vj‘s, filmmakers, game developers, advertisers and manufacturers. For professionals, talents and students. 1 Pakhuis De Zwijger Piet heinkade 179 1019 hc Amsterdam www.dezwijger.nl 6 7
  5. 5. the teMPoRARy steDelijk gRoene honDen 3 stedelijk Museum Paulus Potterstraat 13 1071 cX Amsterdam At the steDelijk MuseuM PResents… www.stedelijk.nl Until 9 January 2010, 1 September – 1 October 2010, Mon-Fri 09:00-17:00, see www.stedelijk.nl for more information and Cultural Sunday 12 September, free entrance While work continues on the expansion of the Stedelijk, the museum is hosting a unique programme in the restored, The Groene Honden (Green Dogs) are returning to their 7 stadhuis utrecht historical building: The Temporary Stedelijk presents several exhibitions of contemporary art. In Taking Place, artists homebase of Utrecht to present the work of young designers korte Minrebroederstraat 2 make use of the building in an experimental way; through newly-commissioned site-specific works, architectural from the city. Groene Honden Presents… explores the 3512 gg utrecht www.groenehonden.nl interventions and performances. On the wall opposite Karel Appel‘s mural, a new work by Lawrence Weiner is relationship between Utrecht and her designers during the first featured; a gift from the Association of Friends of the Stedelijk Museum. ever design exhibition to be held in the Stadhuis (City Hall). Another highlight is the exhibition Monumentalism – History and National Identity in Contemporary Art featuring the From table to lamp and from jewellery to cabinet, the show work of 19 artists, including Yael Bartana, Hala Elkoussy, Iris Kensmil, Job Koelewijn, Gert Jan Kocken, Renzo Martens, conveys an image of the current developments in product and Barbara Visser. Some of the works will be presented for the first time. design of Utrecht. Participants are Rosalie Bak, Jana Flohr, Jonas Samson, Lola Hesp, Manon de Bruijn, Sam van Veluw and Suzanne Rietdijk. DARe #5: Doing Dissemination Until 12 September 2010 heMA Design coMPetition DARE (Dutch Artistic Research Event) is an annual event based on artistic research organised by the Utrecht Until 31 October 2010, Mon-Fr 10:00-22:00, Graduate School of Visual Art and Design (maHKU) as part of the Ma Degree show (maHKU-platform). free entrance Over two weeks, visitors can enjoy a series of exhibitions, debates and lectures. For this fifth edition, the theme is Doing Dissemination, focusing on the ways in which research-based practices can be communicated in the most adequate and effective way. Every year, hundreds of Belgian and Dutch students take on the challenge of creating a winning design for HEMA. coMMunicAtion Design sPAtiAl Design by ARjen oosteRMAn This year is the 23rd time that the HEMA Design Competition has been organised with the brief: design an authentic by thoMAs cleveR Until 12 September, Wed-Sat (and Cultural Sunday HEMA product, which makes it easier and more fun for people to get out and about. Until 12 September, Wed-Sat (and Cultural Sunday 12 September) 13:00-18:00, free entrance More than 280 creative ideas were submitted by young design talent, a selection of which can be seen in the display 12 September) 13:00-18:00, free entrance cases of Openbare Bibliotheek Amsterdam (Amsterdam Public Library). They include the ‘vrachtpatser’ by René 5 Architectencentrum Aorta Bijsterveld, which was awarded first prize by the jury, as well as the nominations for the public prize. 4 Academiegalerie Achter de Dom 14 3512 jP utrecht By staging the annual design competition, HEMA wants to contribute to the practical experience of students. Minrebroederstraat 16 3512 gt utrecht www.aorta.nu Many up-and-coming talents have taken part in the competition in recent years – and the best designs became real www.hku.nl HEMA heroes. Fine ARt by MikA hAnnulA Until 12 September, Mon-Fr (and Cultural Sunday 12 September) 10:00-17:00, free entrance 8 openbare bibliotheek Amsterdam (obA) oosterdokskade 143 6 expodium 1011 Dl Amsterdam krugerstraat 11 www.hemaontwerpwedstrijd.nl 3531 Al utrecht www.expodium.nl 8 9
  6. 6. geRt stAAl Advisor, utrecht Manifest biennale for social Design MoDeRnisM MoDeRnisM in RussiA 4 September, 14:00-17:00, contain social housing that Gerrit Rietveld designed. This symposium looks at the renovation and/or remodel- ling possibilities of Rietveld‘s legacy in general, in what would you say is typically Rietveld? can you describe it in 5 words? toDaY free entrance with a valid ticket from the Hermitage, following registration via particular on his social housing project in Hoograven. Lectures by Kenneth Frampton, Hubert Jan Henket, Alfredo Brillembourg and Hubert Klumpner. Moderated Small spaces become infinitely big. what is your favourite Rietveld design? 4 September – 22 October 2010 www.modernismtoday.nl by Gert Staal. In cooperation with De Pastoe Fabriek. The recording of the speech Rietveld made in 1964 when accepting his honorary doctorate from the Institute of Technology in Delft (now TU Delft). You can hear english lecture: a distinctly uncomfortable Rietveld read from a text that he hardly seemed to From the beginning of the twentieth century, followers Modernism in Russia – How is Modernism in 10 De Pastoe Fabriek understand at times and, in any case, wasn‘t written by him. It was a beautiful, of Modernism have strived for the creation of ‘a new Russia currently being regarded by architects Rotsoord 3 touching attempt to garner academic recognition from Delft‘s engineering elite, and designers? 3523 cl utrecht while the ghostwriter (Truus Schröder?) hadn‘t taken into account a speaker world for new people‘. The initiative MoDeRnisMTODAY www.modernismtoday.nl whose quality didn‘t emphatically lend itself to his theoretical or rhetoric talents. concentrates on the role that Modernism has always The exhibition Matisse to Malevich. Pioneers of Modern By making, Rietveld developed his thinking (and not vice versa). That must be a played in present-day art and culture. Out of a sense of Art from the Hermitage is taking place at the Hermitage RietvelD’s eXPeRiMents very comforting thought for many urgency that is currently felt in design disciplines, its until 17 September. However, Russia played not only an contemporary designers. important role in the field of modern visual arts in the first 22 October, 14:15-16:30, roots are being looked at again – especially from decade of the 21st century, but also in the development free entrance with a valid ticket from the Do you think that Rietveld a perspective that can be termed ‘Social Design’. within (architectural) design. In fact, similar ideas about Stedelijk Museum, following registration via contributed to the notion/ The initiative wants to contribute to the actual discussion the design of ‘a new society for new people’ existed development of social in the Netherlands (De Stijl), Germany (Bauhaus) and www.modernismtoday.nl design? about this subject with a number of lectures. Russia (Wchutemas). Through personal contributions by For Rietveld, design is ‘social’. designers and architects, such as Mart Stam and Hannes Dutch lecture: That we now have to so explicitly Meyer, this body of thought spread and was transformed Rietveld‘s experiments – New Perspectives on add the word indicates to me that MoDeRnisMTODAY is part of UTRECHT MANIFEST, biennial Dutch Design: Rietveld‘s aluminum chairs as a into tangible results. design has cut itself loose from for social design. DUTCH DESIGN DOUBLE, PASTOE, Lectures by Ivan Nevzgodin and Yuri Avvakumov. case study. its original meaning, especially RIETVELD YEAR, THONET and VOLA sponsor the activities. Moderated by Gert Staal. In cooperation with in the last decade. When the Hermitage Amsterdam. The Stedelijk Museum has a long tradition in show- composition of Rietveld‘s famous ing and collecting work by Gerrit Rietveld. He was Berlin chair didn‘t quite meet the represented in group exhibitions from the end of the wishes of his mother who liked 9 hermitage (Auditorium) 1920s and, from the 1950s, prominent presentations to knit in it, the architect was Amstel 51 were organized about his work and that of De Stijl. 1018 ej Amsterdam instantly prepared to rearrange In 1950, the Stedelijk Museum bought an aluminium the horizontal and vertical www.modernismtoday.nl armchair from Rietveld himself. It is still one of the planks in such a way that the highlights from the collection that consists of more chair would support her knitting tRAnsFoRMing RietvelD than 110 Rietveld pieces. Later on, three similar chairs activity better. Designers try to were brought to light. Recently, these four chairs were meet people‘s needs. 21 October, 14:00-17:30, extensively studied by an art historian (Rob Driessen), €15 (students €10) a restorer (Rietveld specialist, Jurjen Creman), and how does Utrecht Manifest Register via www.modernismtoday.nl researchers at the Instituut Collectie Nederland (The relate to the Rietveld Netherlands Insitute for Cultural Heritage). The remark- theme? english symposium: able results of this investigation will be presented during When Utrecht Manifest cautiously Transforming Rietveld – The restoration, this afternoon. started in 2005, it was clear that renovation or transformation of Rietveld‘s What can we learn from this case study for future we wanted to develop a biennale social housing? research projects in the field of design and other with a substantial agenda; an disciplines? Starting from themes like the search for a event that sought to inquire what Utrecht Manifest explores the development of contem- chair made of one piece, the relation between unique design meant for society. Little porary design from a socio-political perspective. This items and mass-produced articles and experimenting by little, we arrived at the theme also applies to Modernism from the beginning of the last with various materials, the theme will shift to design that of ‘social design’, and I think we century – of which Utrecht-born architect/designer Gerrit is more contemporary. Designer Joris Laarman will go are still following in Rietveld‘s Rietveld was a figurehead; a sort of leitmotif. Although more deeply into some of these themes on the basis of footsteps. the relevance of design for society and the economy over his own work. previous years is getting more attention, the link between Lectures by Rob Driessen, Jurjen Creman and Joris what programme do you have at Dutch Design Double? the cultural sphere and that of everyday society is, at the Laarman (with a proviso). Moderated by Ingeborg On 21 October, I am chairing the Transforming Rietveld symposium. The meeting moment, not obvious. de Roode. In cooperation with Stedelijk Museum is about the renewal of Rietveld‘s contribution to the Hoograven district in Utrecht An integral part of Utrecht Manifest 2009 was Amsterdam. – the only social housing he developed. After half a century, it‘s time to review Hoograven Invites You, a research project on Social this part of his oeuvre. Not only does it deserve to be restored as an object of Urban Design under the direction of architect Alfredo 3 stedelijk Museum (Auditorium) art and cultural history in itself, but also on the basis of the quality that the homes Brillembourg and Hubert Klumpner. For this, an investiga- Paulus Potterstraat 13 and housing blocks now have in a completely changed socio-economic environ- tion was carried out into the development opportunities 1071 cX Amsterdam ment. In other words, as functional living environments in a society that, for some of the Utrecht district of Hoograven; the only area to www.modernismtoday.nl time now, no longer has the characteristics of the resurrected Netherlands in which Rietveld situated his design. 10 11
  7. 7. bAs vAn beek head of Design, gerrit Rietveld Academie MAPPing FoR what would you say is typically Rietveld? can you describe it in 5 words? ilkA helMig touRists Spartan, fumbling, IKEA… is three also OK? Spartan in that there are not many screws in them. Rietveld‘s crate furniture is pre-IKEA. And you can assemble them yourself. 5 – 26 September 2010, Mon-Sat 10:00-17:00, 5 September and Cultural Sunday 12 September, free entrance 4 September – 31 October 2010, Do you own anything by or about Rietveld? Mon-Fri 13:00-19:00, A few years ago, I made all his crate furniture in my backroom; by Sat and Sun 13:00-18:00, €3 sticking high-gloss laminate onto MDF, I managed to obtain the exact thickness of the original plank that Rietveld used. While you‘re busy This exhibition offers an overview of the work of German graphic designer and making them you‘re not actually aware that you can suddenly construct a illustrator Ilka Helmig. It consists of three-dimensional sculptures and installations highly aesthetic piece of furniture from a pile of non-descript planks. from everyday material, such as textiles and wood. Helmig plays with reality to who would you say was the contemporary Dutch, or create a fictitious state. Traditional cartography, as we know it, encompasses netherlands-based, Rietveld? The Toonkamer is a showroom in which 35 top-notch design brands will be Certainly not Piet Hein Eek. Dick van ‘t Hoff also doesn‘t come close. In mostly geographical, economic and political informa- fact, now that I think about it, no one actually. presenting themselves within the industrial confines of the Pastoe Fabriek, Utrecht. tion. Borders form dividing lines between areas, and inhabitants are no more than abstract group data. you are head of design at the Rietveld Academie. Apart from the fact that you are in a building made by him, do you also When we visit an unknown territory though, we follow his design philosophy when teaching? 12 toonkamer experience so much more than just geographical facts. Besides developing a nice concept, it‘s also good if this is reflected in Rotsoord 3 Mapping for Tourists makes visible the invisible in consistent high aesthetics. 3523 cl utrecht www.toonkamer.nl Amsterdam-Noord. Instead of statistical information, what would you say is the vision/design philosophy of the Mapping for Tourists puts experiences and stories on present generation of designers? Do you see a constant the map. thread? is there something that connects them? or not? What I gather from my Dutch design colleagues is that they ‘simply want The project by Mediamatic, in collaboration with to make beautiful things‘. In doing so, you don‘t really, in fact, take any national and international artists and designers, responsibility. You can’t have a debate about it: it’s good because it’s consists of an exhibition and a tourist guide that will be beautiful, so keep your mouth shut. You can’t really call that a philosophy, guiDeD touRs: RietvelD schRöDeR even though they do pretend to want to improve the world. Recently, launched on 4 September. I asked a designer what his intentions were. His answer? ‘To make a shitload of money.’ There‘s a strange kind of romance surrounding the 11 Mediamatic bank self-made product. If you‘ve put 100,000 hours into the casting, sanding and polishing of a chair, it suddenly becomes beautiful and virtuous because you can see all the work that‘s gone into it. But the craftsman house & casco house vijzelstraat 68 1017 hl Amsterdam would just laugh in your face if you thought that it was him who had put hours and hours of monotonous work into making the chair. He wants inteRim RepoRt on a Domestic Revolution www.mediamatic.net the process to be as efficient as possible so he gets other people to do it. These new sweatshops are filled with HBO graduates who actually September – October 2010, enjoy it. It‘s shocking, but the harsh reality. www.cascoprojects.org/gdr what programme do you have at Dutch Design Double? At the moment, it‘s all The Casco House is an apartment that Casco (Office for Art, Design and Theory) 13 Rietveld schröderhuis a bit vague. Last year has moved into for a two-year curatorial research project User’s Manual: The Prins henderiklaan 50 designLAB in the Van 3512 Xc utrecht Abbe Museum examined Grand Domestic Revolution. Part of Utrecht Manifest – Biennial for Social Design the dynamics of Dutch 2009, the project is an inquiry into how we can live differently; what kind of Design Week. I imagine change is necessary in the contemporary domestic sphere; and how art and DDD is a logical follow- up to this. design practice can engage in this process. Several of the participating artists, designers, architects, and theorists will share their mid-term reflections on their 14 casco huis time spent in the apartment. In experimental formats, which are a cross between bemuurde weerd a report and a guided tour, both the Rietveld Schröder House and the Casco oostzijde 18b 3514 An utrecht House get a chance to be presented and are connected by a route. 12 13
  8. 8. nicole bAkkeR Policy Advisor at utrecht school of the Arts (hku) wAlkit eject 2010 what would you say is typically Rietveld? can you describe it in 5 words? 4 September – 31 October 2010, 10 September (15:00-21:00) Social, industrial, simple, geometric and open. at various locations, see www.najdovska.com – 11 September (10:00-21:00) 2010, what is your favourite Rietveld design? To my great shame, I have to confess that I have never been for more information free entrance inside the Rietveld Schröder House – even though I have lived in Utrecht for almost 20 years. However, during my education in arts policy and management, I saw a video in which you were led through the house and the open structure of the house became visible. I thought the window at the corner of the house – where the vertical frame has been replaced so the corner dis- Visiting a city for the first time can be quite confusing and over- EJECT 2010 showcases the work of graduates from the appears when the windows open – was really special. Rietveld’s whelming. How do you find your way in a space you don’t know Faculty of Art, Media & Technology, part of the Utrecht ensuing architectural designs were more natural and sober in and determine reference points? Inspired by compass navigation School of the Arts. The faculty is located in Hilversum their colour use and appeal to me more. Like the pavilion in the Kröller-Muller Museum in Otterlo, for example. That design and maps, walkit is a simple device that points you in the direction where its students enjoy a stimulating and state-of-the-art is more in line with the work of architects such as Frank Lloyd of the city’s central spots. It provides reference points for the user environment, with designers from different disciplines Wright and Mies van der Rohe, of which I am a huge fan. when discovering a city by foot but, rather than deciding the route collaborating on innovative projects. Do you own anything by or about Rietveld? for you, you can intuitively navigate, explore, and enjoy the city. On Friday 10 and Saturday 11 September, this hotbed Amongst my collection of postcards, I have one of the Rietveld By Stefanija Najdovska (Rietveld Academy, designLab) of talent will be transformed from a medium-sized Schröder House. faculty into an outdoor festival. A cornucopia of who would you say was tents and stages will form the backdrop against the contemporary Dutch, which the latest in games and interaction, anima- or netherlands-based, the AuDio touR tion, sound and music, cross-media productions, documentaries – and more! – will be shown. Rietveld? I would say furniture designer Piet Hein Eek. Just like Rietveld, RietvelD acaDemY Eek often opts for simple materi- als and non-fussy designs. 6 September – 22 October 2010, Mon-Thu 08:30-21:45, Fri 08:30-18:15, Sat 11:30-17:00, Do you feel that Rietveld is free entrance utrecht school of the Arts, still relevant to the current generation of students? Faculty of Art, The current generation of Media & technology students work in a different oude Amersfoortseweg 121 way to Rietveld and cite themes 1212 AA hilversum such as sustainability, materials, Great buildings have their secrets. There are forgotten rooms, www.hku.nl/exposure experimentation and research as hidden corners and unexpected sounds; the Gerrit Rietveld being relevant to them. Academy is no exception. The main building of the academy At the same time, Rietveld is – if was completed in 1967 but since then it has undergone you touch on it in conversation – an interesting subject. I would numerous changes. Many of the elements in the building have rather place Rietveld in a line of been replaced, altered or thrown away, leaving parts that no development than consider his longer serve their original purpose and have no function at relevance in the 21st century per se. all: they remain as leftovers of the many activities that have taken place here. Every part of the building has a story, and what programme do you some stories have lasted longer than others. The building’s have at Dutch Design Double? past and the stories it has generated have all influenced one We have three programmes: Eject 2010, DARE and the HKU another over time – consequently blurring the boundaries Design Route. I am directly involved in the last one. Last year, between fact and fiction in the building’s own history. the graduation work of the Industrial and 3D-Design departments 15 Rietveld Academie was on display in ateliers at 20 different places in Utrecht’s city The Audio Tour will guide you through the academy, helping Fred. Roeskestraat 98 centre. This year, there’s going to be another design route – you discover and learn more about the life of this remarkable 1076 eD Amsterdam hopefully the start of a new tradition. Work by the new lighting www.gerritrietveldacademie.nl product designers from HKU will also be shown. All the work building. Get your audio tour at the reception of the Rietveld was on display at the end of June for the graduation exhibition. Academy. By Barbara Iwanicka and Rikke Vagner Petersen It will be quite a challenge to find a beautiful place for so many (Rietveld Academy, Department of Graphic Design). great designs. On 13 October, it will be apparent whether or not we have succeeded! 14 15
  9. 9. PAtRick AARts Project Manager at bno the RietvelD AiRcRAFt: 10 yeARs what would you say is typically Rietveld? can you describe it in 5 words? utRecht uitfeest viA MilAno Experiment and craftmanship. Simple-to-produce furniture. what is your favourite Rietveld design? 12 September, 12:00-17:00, free entrance new Dutch Although when it comes to Rietveld everyone automatically thinks of his Red and Blue Chair from 1918, I feel that design is Design overshadowed by his Buffet Table which he created a year later: a seemingly loosely-piled number of wooden slats and planks that, together, make a literally balanced cabinet. Here, function 18 September – 3 October and form merge together in an almost poetic way. What‘s more, I still think that the academy that‘s named after Rietveld made several designs for aircraft interiors, including for the 1950s 2010, Mon-Sat 11:00-17:00, him – with its monumental light spaces – is still a building that airliner, Fokker 27. Not one single design was ever realised, however. demands admiration for a design that totally reflects its function. Sun 13:00-17:00, On 12 September, an aircraft for which Rietveld conceived a design, will be in 2 centraal Museum Utrecht during the Utrecht Uitfeest 2010. Visitors will be able to see the designs nicolaaskerkhof 10 see www.via-milano.nl for more Do you own anything by or about Rietveld? Asides from memories of his work, I don‘t own anything by that Rietveld made within the body of an old Fokker F27 Friendship. 3512 Xc utrecht information Rietveld. www.rietveldjaar.nl The programme has developed in collaboration with Aviodrome Lelystad. what programme do you have at Dutch Design Double? 10 Years Via Milano New Dutch Design. In 2001, at the In 2010, the foundation and exhibition of Via Milano initiative of designer Jacob de Baan, the BNO decided to bring together – in one joint presentation – the most remarkable New Dutch Design will have been in existence for and talked about Dutch designs that premiered in that year at 10 years. Over the past few years, the exhibition has Milan Design Week. At the time, Dutch designers were all the nAtuRe, MAteRiAls AnD turned into a permanent fixture in the world of design- ers. That‘s why, alongside the annual exhibition at the rage on the world stage. However, the work – often either in prototype stage, as a small series or as one-offs – often disap- ARchitectuRe: new sustainable peared straight into collections or went to presentations abroad. Woonbeurs, the foundation wants to show an overview As a result, the Dutch public only got to know about the current of the developments in Dutch Design during this time. developments in Dutch interior design through the media. solutions foR the futuRe. This year, the Via Milano New Dutch Design Foundation is Which products have since become a success and organising the 10th edition of this compelling exhibition, once which have been a stimulus for further development more at the Woonbeurs in Amsterdam. 17 September – 23 October 2010, NB: programme subject to confirmation, or application? Does a constant thread run through all To celebrate this jubilee, the committee – headed by Hedy d‘Ancona – decided to compile an overview of the exhibition is free; a small contribution is requested for the lecture and workshop. these designs and can this collection form a blueprint highlights from 10 years of Via Milano. for the classification of ‘Dutch Design’? The show has been curated by Ingeboorg de Roode, industrial Reservations recommended. design curator at the Stedelijk Museum (see page 34) and Around 500 products have been exhibited in the last member of the selection committee during the first edition of 10 years. A selection of them will be on view in the Via Milano. It promises to be an impressive overview with Oude Kerk, offering a unique insight into the develop- known, and in some cases, now-classic designs. ments that Dutch design has undergone. Worldwide, there is a need for information and inspiration regarding innovation in Moderated by Ingeborg de Roode (Industrial Design materials. The challenge lies in saving natural material and energy sources, reducing Curator at Stedelijk Museum Amsterdam). Exhibition waste streams, eliminating toxic emissions and recycling waste – in a natural or techni- design by Studio Laurens van Wieringen. cal way. And all that comes within the confines of sustainability, ensuring that future generations won’t be burdened by the actions of the present generation. The subject of sustainability still causes a lot of confusion. Via an exhibition, lecture and workshop, Architectuurcentrum Aorta (Aorta Architecture Centre) are aiming to clarify 16 oude kerk this topic. For the exhibition, Materia are showing one hundred material samples from oudekerksplein 23 the collection of innovative, and above all, sustainable materials. While during the 1012 gX Amsterdam 5 Architectuurcentrum Aorta www.via-milano.nl lecture, Els Zijlstra, founder of Materia, will elaborate on how smart materials can add Achter de Dom 14 value to design, as well as covering many remarkable examples of special materials in 3512 jP utrecht www.aorta.nu relation to structures in nature. Is the designer actually aware of what the possibilities are? Finally, using some samples of sustainable materials, the audience – organised into small groups – will be challenged to make the ultimate design. 16 17
  10. 10. DDD-AANBIEDING for more information about the events and locations see the programme overview on page 20 and 21. Neem nu een abonnement op Hollands Diep en ontvang Dutch Heights cadeau (t.w.v. € 34,50) Dutch Heights is een 600 pagina’s Hollands Diep is dé cultuurglossy van Nederland. rijk geïllustreerd naslagwerk met in Spraakmakend, uitbundig, kwalitatief en origineel. 2009 bekroonde architectuur, beeldende De juiste dosis kunst, cultuur, politiek, literatuur en kunst, design, film, fotografie, literatuur, mode gemaakt door de iconen van deze tijd. mode, muziek, theater en vormgeving. Kijk op www.hollandsdiep.nl of bel: 0800-0220660 Een jaarabonnement kost € 37,50 en geldt tot wederopzegging. Opzeggen kan schriftelijk, één maand voor het verstrijken van de abonnementsperiode. Uniquole_Cultuurfabriek_Amsterdam_10.indd 1 8/5/10 3:06:28 PM 19
  11. 11. PRogRAMMe oveRview Date event location Page September – October ........................................Guided Tours: Rietveld Schröder House & Casco House................................................................ Utrecht, Schröderhuis 13 , Casco Huis 14 ........................................................................................................... 13 1 September.....................................................BNO Talkshow: Items Live ......................................................................................................... Amsterdam, Pakhuis de Zwijger 1 ..................................................................................................................... 6 Until 10 October ...............................................Saved by Droog ..................................................................................................................... Utrecht, Centraal Museum 2 ............................................................................................................................. 7 Until 9 January 2011 ........................................The Temporary Stedelijk at Stedelijk Museum ............................................................................... Amsterdam, Stedelijk Museum 3 ........................................................................................................................ 8 Until 12 September ...........................................Dare #5 Doing Dissemination: Communication Design by Thomas Clever ....................................... Utrecht, Academiegalerie 4 .............................................................................................................................. 8 Until 12 September ...........................................Dare #5 Doing Dissemination: Spatial Design by Arjen Oosterman................................................ Utrecht, Architectuurcentrum Aorta 5 .................................................................................................................. 8 Until 12 September ...........................................Dare #5 Doing Dissemination: Fine Art by Mika Hannula ............................................................. Utrecht, Expodium 6 ........................................................................................................................................ 8 1 September – 1 October ..................................Groene Honden Presents........................................................................................................... Utrecht, Stadhuis 7 .......................................................................................................................................... 9 Until 31 October ...............................................HEMA Design Competition........................................................................................................ Amsterdam, OBA 8 ......................................................................................................................................... 9 2 September – 24 November .............................Artemis expo ‘Zwart Wit’ .......................................................................................................... Amsterdam, Dutch Design Hotel Artemis 18 ........................................................................................................ 26 4 September.....................................................Modernism Today: Modernism in Russia .................................................................................... Amsterdam, Hermitage 9 ............................................................................................................................... 10 4 September – 31 October ................................Mapping for Tourists ................................................................................................................ Amsterdam, Mediamatic Bank 11 ..................................................................................................................... 12 4 September – tbc .............................................Walkit .................................................................................................................................... Amsterdam ..................................................................................................................................................... 14 5 – 26 September .............................................Ilka Helmig.............................................................................................................................. Utrecht, Toonkamer 12 ..................................................................................................................................... 13 6 September – 22 October ................................The Audio Tour Rietveld Academy .............................................................................................. Amsterdam, Rietveld Academie 15 .................................................................................................................... 13 7 September.....................................................What‘s Up? #25 ...................................................................................................................... Amsterdam, Pakhuis de Zwijger 1 ..................................................................................................................... 6 10 – 11 September ...........................................Eject 2010 .............................................................................................................................. Hilversum ....................................................................................................................................................... 15 12 September...................................................The Rietveld Aircraft: Utrechts Uitfeest ......................................................................................... Utrecht, Centraal Museum 2 ........................................................................................................................... 16 17 – 23 September ...........................................Nature, Materials and Achitecture: New sustainable solutions for the future .................................... Utrecht, Architectuurcentrum Aorta 5 ................................................................................................................ 16 18 September – 03 October ..............................10 Years Via Milano New Dutch Design ..................................................................................... Amsterdam, Oude Kerk 16 ............................................................................................................................... 17 20 – 20 September ...........................................Studium Generale: Rietveld & De Stijl ......................................................................................... Utrecht, Universiteit Academiegebouw 17 .......................................................................................................... 24 24 – 26 September ...........................................Inside Design Amsterdam 2010 ................................................................................................. Amsterdam, Lloyd Hotel 19 ............................................................................................................................... 25 24 – 26 September ...........................................Re:Frame ................................................................................................................................ Amsterdam, Loods 6 20 ................................................................................................................................... 28 25 September – 03 October ..............................Woonbeurs Amsterdam ........................................................................................................... Amsterdam, RAI 21 ......................................................................................................................................... 29 25 September – 03 October ..............................Via Milano New Dutch Design #10 ........................................................................................... Amsterdam, RAI 21 ......................................................................................................................................... 29 27 September...................................................Studium Generale: Rietveld & Architecture ................................................................................. Utrecht, Universiteit Academiegebouw 17 .......................................................................................................... 28 1 – 2 October ..................................................25 years Hollandse Hoogte....................................................................................................... Amsterdam, Pakhuis de Zwijger 1 ..................................................................................................................... 6 4 October ........................................................Studium Generale: Rietveld International ..................................................................................... Utrecht, Universiteit Academiegebouw 17 .......................................................................................................... 29 4 – 29 October ................................................Feelosophy .............................................................................................................................. Amsterdam, Design Bridge 22 .......................................................................................................................... 30 9 October ........................................................Guided Tour: Rietveld and his Contemporaries ............................................................................ Utrecht, Universiteit Academiegebouw 17 .......................................................................................................... 28 11 October ......................................................Studium Generale: Rietveld & Art and Design .............................................................................. Utrecht, Universiteit Academiegebouw 17 .......................................................................................................... 29 13 – 20 October ..............................................HKU Design Route.................................................................................................................... Utrecht, various design stores ........................................................................................................................... 30 16 – 17 October ..............................................Rietveld Eyecatchers ................................................................................................................. in and around Utrecht and Amsterdam .............................................................................................................. 31 20 October ......................................................C-mon & Kypski Concert ........................................................................................................... Utrecht, Tivoli 23 ............................................................................................................................................. 32 20 October – 30 January 2011 .........................Rietveld‘s Universe ................................................................................................................... Utrecht, Centraal Museum 2 ........................................................................................................................... 33 21 October ......................................................Modernism Today: Transforming Rietveld ................................................................................... Utrecht, Pastoe Fabriek 10 ................................................................................................................................ 10 21 October ......................................................Gamelab #5 ........................................................................................................................... Amsterdam, Pakhuis de Zwijger 1 ..................................................................................................................... 6 21 October ......................................................Taste it ................................................................................................................................... Amsterdam, Stedelijk Museum 3 ...................................................................................................................... 34 22 October ......................................................C-mon & Kypski Concert ........................................................................................................... Amsterdam, Van Gogh Museum 24 ................................................................................................................... 32 22 October ......................................................Modernism Today: Rietvelds Experiments ................................................................................... Amsterdam, Stedelijk Museum 3 ...................................................................................................................... 11 27 October ......................................................Beamlab #20 .......................................................................................................................... Amsterdam, Pakhuis de Zwijger 1 ..................................................................................................................... 6 30 October ......................................................No Market ............................................................................................................................. Utrecht, Stadhuisplein 7 ................................................................................................................................. 35 31 October ......................................................Rietveld‘s Universe Lecture ......................................................................................................... Utrecht, Centraal Museum 2 ........................................................................................................................... 36 20 21

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