OLYMPICS GAMES 20 Year Personal Marketing Plan Long-Distance Yani Santiago December 2010
COMPETITION PLAN <ul><li>Workout ( Vision/ Mission ) </li></ul><ul><li>Swimming Strokes ( Roles ) </li></ul><ul><li>Specia...
Workout: VISION <ul><li>I am a woman with LONG-DISTANCE dreams of opening my own food business around the Philippines to p...
Workout: MISSION <ul><li>To be able to share my knowledge in management information techniques to my Mang Inasal managers ...
Workout: MISSION <ul><li>To be able to share my talents like swimming, dancing ballet, marathon running, and mountain clim...
Swimming Strokes: <ul><li>Daughter of God </li></ul><ul><li>Strong Managing Director </li></ul><ul><li>Supportive Buss. In...
Strong Managing Director
Supportive Buss. Intelligence Assoc
Trustworthy Child
Loving Sister
Respective Cousin
Best Girlfriend
Listening Friend
All Around Athlete
“ Long-Distance” SPECIALIZED STROKE: I am a LONG-DISTANCE swimmer.
I swim day and night to get ready for competition. “ Long-Distance”
Yan-yan for Yani After practice, I’d eat “Yan-Yan” to replenish  my strength. “ Long-Distance”
Sun for  San While trying to dry myself at the Sunshine. Yan-yan for Yani “ Long-Distance”
Yahoo for  Tia Suddenly my boyfriend message me to read my Yahoo mail. Yan-yan for Yani “ Long-Distance” Sun for  San
Go He wrote “GO” and train hard. (Santiago) Yan-yan for Yani “ Long-Distance” Yahoo for  Tia Sun for  San
Those simple words made me a winner during the competition at HSBC.  Then we celebrate my win at Mang Inasal. (work) HSBC ...
Trainer’s Tips 7 Steps of Becoming a Business Unit Leader ( Your Next Move by Michael D. Watkins ) <ul><li>From specialist...
Trainer’s Tips <ul><li>From specialist to generalist. </li></ul><ul><li>I started from being a provider of management info...
Trainer’s Tips 2.  From analyst to integrator. This is a reminder to myself that it is my responsibility as a Managing Dir...
Trainer’s Tips 3.  From tactician to strategist. Because I am new in business, it is difficult for me on creating strategi...
Trainer’s Tips 4.  From bricklayer to architect. I will have bigger responsibility on my actions as I manage Mang Inasal.
Trainer’s Tips 5.  From warrior to diplomat. I will shape up my relationships on business owners, schools and competitors ...
Trainer’s Tips 6.  From problem solver to problem finder. Its been a month that I’ve been a Managing Director that I have ...
Trainer’s Tips 7.  From role holder to role model. I started to do my role as a Managing Director.  As a Managing Director...
Warm Up “ I am a millionaire!” I am a millionaire.  I think like a millionaire.  I talk like a millionaire.  I walk like a...
Warm Up The message of this book encourages me of what I want to achieve in life for my family, love ones, friends and bus...
<ul><li>Organizer </li></ul><ul><ul><li>To check and review the problems and create solutions for Mang Inasal store </li><...
<ul><li>Daily Exercise </li></ul><ul><ul><li>To maintain my body weight and be healthy </li></ul></ul><ul><li>Food Diet Mo...
<ul><li>Skills </li></ul><ul><ul><li>To pinpoint what I need to develop  and learn for business, myself and to others </li...
<ul><li>2010 </li></ul><ul><ul><li>25 year old  </li></ul></ul><ul><ul><li>AGSB Student </li></ul></ul><ul><ul><li>HSBC Bu...
Heat <ul><li>2030 </li></ul><ul><ul><li>45 year old </li></ul></ul><ul><ul><li>Happily Married </li></ul></ul><ul><ul><li>...
Heat <ul><li>2030 </li></ul><ul><ul><li>Have 3 beautiful and smart kids </li></ul></ul><ul><ul><li>Being a professional mo...
<ul><li>Long-Distance describes my attitude of doing one step at a time to reach my goals. </li></ul><ul><li>That it takes...
<ul><li>The gold medal is attained when I am doing my best everyday in my life.  </li></ul><ul><li>I am supported and guid...
OLYMPICS GAMES 20 Year Personal Marketing Plan Long-Distance Yani Santiago December 2010
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20 year marketing plan by yani santiago

  1. 1. OLYMPICS GAMES 20 Year Personal Marketing Plan Long-Distance Yani Santiago December 2010
  2. 2. COMPETITION PLAN <ul><li>Workout ( Vision/ Mission ) </li></ul><ul><li>Swimming Strokes ( Roles ) </li></ul><ul><li>Specialized Stroke ( Brand ) </li></ul><ul><li>Trainer’s Tips ( 7 Steps of Becoming a Business Unit Leader ) </li></ul><ul><li>Warm Up ( 1 Minute Millionaire ) </li></ul><ul><li>Developments ( Monitors ) </li></ul><ul><li>Heat ( 20 years from NOW ) </li></ul><ul><li>Trophy ( Checkpoints ) </li></ul>
  3. 3. Workout: VISION <ul><li>I am a woman with LONG-DISTANCE dreams of opening my own food business around the Philippines to provide job opportunities to the Filipino people. </li></ul>
  4. 4. Workout: MISSION <ul><li>To be able to share my knowledge in management information techniques to my Mang Inasal managers like creating fast and efficient records. </li></ul><ul><li>To provide jobs to Filipino people in food business. </li></ul>
  5. 5. Workout: MISSION <ul><li>To be able to share my talents like swimming, dancing ballet, marathon running, and mountain climbing to little children who will be one of the professionals and the best athletes someday. </li></ul><ul><li>To offer my time and blessings to God by being active in csr activities and to give a part of my income every Sunday. </li></ul>
  6. 6. Swimming Strokes: <ul><li>Daughter of God </li></ul><ul><li>Strong Managing Director </li></ul><ul><li>Supportive Buss. Intelligence Assoc. </li></ul><ul><li>Trustworthy Child </li></ul><ul><li>Loving Sister </li></ul><ul><li>Respective Cousin </li></ul><ul><li>Best Girlfriend </li></ul><ul><li>Listening Friend </li></ul><ul><li>Good Samaritan </li></ul><ul><li>All Around Athlete </li></ul>
  7. 7. Strong Managing Director
  8. 8. Supportive Buss. Intelligence Assoc
  9. 9. Trustworthy Child
  10. 10. Loving Sister
  11. 11. Respective Cousin
  12. 12. Best Girlfriend
  13. 13. Listening Friend
  14. 14. All Around Athlete
  15. 15. “ Long-Distance” SPECIALIZED STROKE: I am a LONG-DISTANCE swimmer.
  16. 16. I swim day and night to get ready for competition. “ Long-Distance”
  17. 17. Yan-yan for Yani After practice, I’d eat “Yan-Yan” to replenish my strength. “ Long-Distance”
  18. 18. Sun for San While trying to dry myself at the Sunshine. Yan-yan for Yani “ Long-Distance”
  19. 19. Yahoo for Tia Suddenly my boyfriend message me to read my Yahoo mail. Yan-yan for Yani “ Long-Distance” Sun for San
  20. 20. Go He wrote “GO” and train hard. (Santiago) Yan-yan for Yani “ Long-Distance” Yahoo for Tia Sun for San
  21. 21. Those simple words made me a winner during the competition at HSBC. Then we celebrate my win at Mang Inasal. (work) HSBC Mang Inasal Yan-yan for Yani Yahoo for Tia Go “ Long-Distance” Sun for San
  22. 22. Trainer’s Tips 7 Steps of Becoming a Business Unit Leader ( Your Next Move by Michael D. Watkins ) <ul><li>From specialist to generalist. </li></ul><ul><li>From analyst to integrator. </li></ul><ul><li>From tactician to strategist. </li></ul><ul><li>From bricklayer to architect. </li></ul><ul><li>From warrior to diplomat. </li></ul><ul><li>From problem solver to problem finder. </li></ul><ul><li>From role holder to role model. </li></ul>
  23. 23. Trainer’s Tips <ul><li>From specialist to generalist. </li></ul><ul><li>I started from being a provider of management information reports to other departments specializing in cards. In order to be successful in my business, I developed my skills by studying MBA at AGSB, had training at Mang Inasal and seeker of guidance to my uncles who are veterans on running a business. </li></ul>
  24. 24. Trainer’s Tips 2. From analyst to integrator. This is a reminder to myself that it is my responsibility as a Managing Director to know all the job functions of my employees.
  25. 25. Trainer’s Tips 3. From tactician to strategist. Because I am new in business, it is difficult for me on creating strategies on how to invite customers and beat my competitors. This is a simple tip to guide me on becoming a strategist.
  26. 26. Trainer’s Tips 4. From bricklayer to architect. I will have bigger responsibility on my actions as I manage Mang Inasal.
  27. 27. Trainer’s Tips 5. From warrior to diplomat. I will shape up my relationships on business owners, schools and competitors at Baclaran to help me with my sales in my business.
  28. 28. Trainer’s Tips 6. From problem solver to problem finder. Its been a month that I’ve been a Managing Director that I have become a problem solver. I like to develop my skills on finding the problem instead of the problem coming to me to prevent mistakes.
  29. 29. Trainer’s Tips 7. From role holder to role model. I started to do my role as a Managing Director. As a Managing Director, I want to spread my virus to my people of having “right behaviours and attitudes” towards work. Creating a positive aura to all levels of the organization of my store.
  30. 30. Warm Up “ I am a millionaire!” I am a millionaire. I think like a millionaire. I talk like a millionaire. I walk like a millionaire. I believe, feel, and act like a millionaire. ~THE ONE MINUTE MILLIONAIRE by MARK VICTOR HANSEN & ROBERT G. ALLEN
  31. 31. Warm Up The message of this book encourages me of what I want to achieve in life for my family, love ones, friends and business aspects. That nothing is impossible as long I have the desire and willingness to act.
  32. 32. <ul><li>Organizer </li></ul><ul><ul><li>To check and review the problems and create solutions for Mang Inasal store </li></ul></ul><ul><li>Photo Album </li></ul><ul><ul><li>To document important events </li></ul></ul><ul><li>Bank Records </li></ul><ul><ul><li>To monitor the financial state of my business if it is earning </li></ul></ul>Developments
  33. 33. <ul><li>Daily Exercise </li></ul><ul><ul><li>To maintain my body weight and be healthy </li></ul></ul><ul><li>Food Diet Monitoring </li></ul><ul><ul><li>To monitor my cholesterol level </li></ul></ul><ul><li>Time Management </li></ul><ul><ul><li>To manage my time for my family and business </li></ul></ul>Developments
  34. 34. <ul><li>Skills </li></ul><ul><ul><li>To pinpoint what I need to develop and learn for business, myself and to others </li></ul></ul>Developments
  35. 35. <ul><li>2010 </li></ul><ul><ul><li>25 year old </li></ul></ul><ul><ul><li>AGSB Student </li></ul></ul><ul><ul><li>HSBC Business Intelligence Associate </li></ul></ul><ul><ul><li>Mang Inasal Managing Director </li></ul></ul><ul><ul><li>Girlfriend </li></ul></ul><ul><ul><li>Provides tuition for my cousin </li></ul></ul><ul><ul><li>Enjoying Life </li></ul></ul>Heat
  36. 36. Heat <ul><li>2030 </li></ul><ul><ul><li>45 year old </li></ul></ul><ul><ul><li>Happily Married </li></ul></ul><ul><ul><li>Business owner of many branches of Filipino food restaurants </li></ul></ul>
  37. 37. Heat <ul><li>2030 </li></ul><ul><ul><li>Have 3 beautiful and smart kids </li></ul></ul><ul><ul><li>Being a professional mountain climber </li></ul></ul><ul><ul><li>Dancing ballroom with my husband </li></ul></ul>
  38. 38. <ul><li>Long-Distance describes my attitude of doing one step at a time to reach my goals. </li></ul><ul><li>That it takes patience, wisdom and age to open up my life long dream of becoming a business woman with branches of restaurants all over the Philippines to provide jobs for Filipinos. </li></ul>Trophy
  39. 39. <ul><li>The gold medal is attained when I am doing my best everyday in my life. </li></ul><ul><li>I am supported and guided by my family and loved one. </li></ul><ul><li>I have shared my talents and passions to the little children. </li></ul><ul><li>I have given back the blessing I receive from the Lord to the church and the needy. </li></ul>Trophy
  40. 40. OLYMPICS GAMES 20 Year Personal Marketing Plan Long-Distance Yani Santiago December 2010

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