IBM has a workforce of over 500,000 of whom almost 50% are mobile
70+ acquisitions since 2002
50% < 5 years experience
IBM Locations Mobile Employees
Enterprise 2.0: Social Software on Intranets A Report From the Front Lines of Enterprise Community, Collaboration, and Social Networking Projects
IBM (US) If there is a Web 2.0 tool that exists, you can be assured that IBM has an internal version of it. And while they have every tool you can think of, they are not satisfied with just having an internally branded application. They work tirelessly to optimize the way any tool is integrated into existing systems. The IBM team says they believe users should trip over new technology while they are doing their usual tasks. To provide this level of integration, the company sponsors a Technology Adoption program, where each new tool has a sandbox. There an employee can introduce it, test it, try it out with users, gain feedback and prove it’s worth; all before reaching out to the organization for backing. All of IBM’s social tools go through this rigorous process.
When all else is equal, Social Capital differentiates you
[research shows that] people with larger contact networks obtain higher-paying positions than people with small networks . A similar finding in social support research shows that persons with larger networks tend to live longer.
Personal contacts get significant information to you before the average person receives it . That early warning is an opportunity to act on the information yourself or to invest it back into the network by passing it on to a friend who could benefit from it.
Personal contacts get your name mentioned at the right time in the right place so that opportunities are presented to you.
Source: Ronald Burt, The Social Structure of Competition, from the book Networks in the Knowledge Economy “ “
Social Networking usage by IBMers Population percentage 2008 < 5 year tenure 20-30 Retirees 10-20 45% 26% 12% 13% 4% Percent of group actively using Social Networks 100 50 25 0 75 5 - 10 30+ 26% of current IBM population ~ 60% of employees are actively using social networking – mostly outside IBM Source: Dave Newbold, IBM DE 2008 2009 184000+ estimates for US based population
http://www.ibm.com/software/lotus/products/connections/ Organize your work, plan next steps, and easily tap your expanding professional network to help execute your everyday deliverables, faster Create wiki spaces for individuals, groups, and communities to coauthor pages. View changes across pages, ratings, and comments. Communities Create, find, join, and work with communities of people who share a common interest, responsibility, or area of expertise Blogs Use a weblog to present your idea and get feedback from others; learn from the expertise and experience of others who blog Bookmarking Save, organize and share bookmarks; discover bookmarks that have been qualified by others with similar interests & expertise Activities Profiles Quickly find the people you need by searching across your organization and connecting to others. Microblogging Manage your attention by viewing relevant social data aggregated across your subscriptions, notifications, and network of colleagues. Wikis Files Upload and share any type of file with colleagues and communities. Store versions and view downloads, comments and ratings. All your social software needs ready for business Homepage Microblog your status and collaborate from the homepage as well as the Notes and Sametime Clients
“… already coming closer to the end of the second year without using email at work and I am still there…); I also don’t think that email is dead. Quite the opposite! Still very much alive and kicking for the next few years. However, what will change, if not happening already, is how we make use of it as a knowledge sharing, collaboration and communication tool, how we are continuing to diversify it (And fragment it!) plenty more and how we are starting to understand it is not the only game in town. No, it’s not! It’s just one of the various dozens of options that we have got available. “
The in-box is not going away http://gigaom.com/2009/04/24/why-email-clients-need-to-change/ With every birthday reminder, bill confirmation, new friend, direct message, password recovery, and mailing list, the content of our inboxes becomes less and less a means of communication and more and more a record of all we do online. Email is the lowest common denominator of digital identity. It’s our web keychain. It’s the catch-all of our online lives.
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