View stunning SlideShares in full-screen with the new iOS app!Introducing SlideShare for AndroidExplore all your favorite topics in the SlideShare appGet the SlideShare app to Save for Later — even offline
View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
Tourism Ethics in Tourism Education Sietske Gras-DijkstraMember of the UNWTO World Committee on Tourism EthicsMember of the UNWTO Themis Foundation for Education and Training Lecturer in Tourism Ethics Values in Tourism An Itinerary to Tourism Ethics
Tourism Ethics in Tourism Education What? Why?Fundamental moral Growing impacts of values / principles (mass) tourism Applied Ethics: Growing need for▪ Medical ethics moral responsibility▪ Animal ethics in accordance with▪ Environmental ethics Millennium Goals
WHAT: moral issues in tourism Respect and understanding Guest – Host Relations Tourism impacts CHALLENGE ! Minimize negative, maximize positive impacts Protect natural and cultural heritage They belong to the common Heritage of Mankind Tourism growth is there a limit? Carrying capacity may demand Limits Poverty reduction exploitation Opportunities Threats
WHYTourism Ethics in Tourism Education Understand and disseminate the Global Code of Ethics for Tourism Recognize and raise awareness for moral issues and dilemmas in tourism Teach students in tourism (on each level) – to form a well-argued moral judgement – to be able to debate on moral issues
UNWTO Global Code of Ethics for Tourism Tourism students: instrumental in dissemination and implementation of the Code of Ethics
Implementation of moral principles in educational institutions UNWTO.TedQual Certification System for Quality Improvement of Tourism Education1. “Walk the Talk”: Code of Ethics (Conduct) of the School Admission of Students EQUAL RIGHTS Promotion of Respect and Understanding1. Implementation of the principles of the Code into the curriculum/program: Knowledge, Skills, Values, Attitude
Curriculum formulation Support each strategy by a case study1. Pragmatic approach Starting from rules / principles Code of Ethics1. Theoretical approach Starting from ethical theories and moral responsibilities considering real-life situations1. Empirical approach Research of moral arguments and moral actions
Global Code of Ethics for Tourism: an umbrella for responsible development of tourism1. Mutual understanding and respect2. Individual and collective fulfillment3. Sustainable development SUSTAINABILITY4. Enhancement of cultural heritage5. Beneficial for host countries and communities6. Obligations of stakeholders7. Right to tourism8. Liberty of tourist movements9. Rights of workers and entrepreneurs10. World Committee on Tourism Ethics
Debate on moral issues Practical moral issues and dilemmas: Recognize – Analyze – Debate1. What is the central question?2. What factual aspects do you need to know (and why?)3. Which principles or theoretical considerations might be relevant?4. Is there sufficient basis for advice?
FOR EXAMPLE:1. Should tourists respect the culture of their hosts, or do they have a right to an “indulgent” vacation?2. Do the benefits of tourism outweigh the impacts?3. Does ecotourism really contribute to combating climate change/reducing carbon emissions?4. What steps can we take to prevent overcrowded national parks and other tourist attractions?5. What are arguments for and against for developing tourism in lands of indigenous people?6. How can winter sports and mountain climbing be developed in a sustainable way?7. Can sex tourism be justifiable?