The document announces an upcoming International Real Estate Expo in India that will showcase international real estate investment opportunities to high-net-worth Indian individuals. The expo will have participation from leading international property developers and banks, and aims to connect these organizations with Indian investors and professionals. It will include events like an investment forum, awards ceremony, and marketing campaigns to attract over 5,000 visitors from across India. The expo organizers encourage international real estate companies to participate in order to tap into the growing Indian market for overseas property investments.
3. International
Real Estate Expo 2015
• First of its kind International real estate
show to be held in India
• Will present international real estate
investment opportunities for high net
worth individuals who are looking to
invest in properties outside India
• Will have participation from leading
property developers from US, Europe,
UK, UAE, Singapore, Australia and other
countries who will showcase their latest
property offerings
• Presents a unique opportunity for
international real estate companies and
banks to tap the growing Indian market
for international investments
www.IREXIndia.com
4. Highlights of the Show
• Organised on the lines of prestigious
international realty exhibitions held
around the world that promote
international real estate investment
opportunities
• Aims to serve as a one-stop destination
where international real estate developers
can interact with individual and corporate
investors, property marketing companies
and professionals from all over India
• Held in 5,000 square metres of space
at‘Pragati Maidan’the main exhibition
centre in the heart of New Delhi
• More than 5,000 quality visitors from
all over India are expected to visit the
show due to an intensive and targeted
marketing campaign
www.IREXIndia.com
5. Collaboration with Luxury
lifestyle brands
• Organisers have tied with top lifestyle
brands and media to draw maximum
number of high net worth individuals to
the show
• An exclusive VIP Reception is planned
on the opening day that will be attended
by the invited HNIs in collaboration with
luxury lifestyle brands
www.IREXIndia.com
6. Home Finance Section
for Non Residents
• A Home Finance Section for Non
Residents with participation from various
leading international banks who provide
loans to non-residents
• The participants can direct the interested
investors to the banks to avail loans at
attractive interest rates on the spot
• Leading Indian and international banks
will be participating
www.IREXIndia.com
7. Coinciding Events
IREX Investment Forum
• Coinciding with the event, an Investment
Forum is being organised which will dwell
on various issues of international real estate
investment
• International Real Estate Experts will
be presenting and analysing potential
investment destinations while legal
and financial experts will talk about the
rules, regulations and financial aspects of
international real estate investment for
Indian residents
• Country presentations and project
presentations will also form part of this
informative forum where investors can
gain insight to make informed investment
decisions
www.IREXIndia.com
8. Coinciding Events
IREX International
Property Awards
• IREX has instituted International Real
Estate Awards for excellence in various
aspects of property development
• A jury of eminent international real estate
professionals would be part of the panel to
decide the awards
• The Award ceremony will be held on 5th
December, 2015 followed by a Gala Dinner
• IREX Awards would serve as a good
networking opportunity for the show
participants
www.IREXIndia.com
9. Intensive and Targeted
Marketing Campaign for
Visitor Promotion
Print Media Ad Releases
• Advertisements in the leading news and
business dailies like The Times of India,
Hindustan Times & The Economic Times,
Business Standard, Real Estate publications
besides magazines for HNIs like Robb
Report and Millionaire Asia
TV Ads
• Spots on major news channels like NDTV,
CNBC and India Today during the event
week to draw in visitors
• Also tied up with SpinTV, a channel
dedicated to Real Estate to cover the show
and other related events
Radio Campaign
• Spots on Radio Mirchi, Red FM & Radio City
during the event week to draw in visitors
Online
• Home Page Banner Advertising on major
Indian news, business & real estate portals
10. Intensive and Targeted
Marketing Campaign for
Visitor Promotion contd.
Email & SMS campaign
• E-mailers/SMS to a large database of HNIs
and real estate professionals geared to
attract online visitor registrations
Direct Mailers/Invitations
• Mailers and Invites to the database of
lifestyle and premium brands followed by
RSVP tracking
Public Relations
• Ensuring pre and post event press coverage
in major newspapers, business dailies,
business & trade magazines from all over
India
Social Media
• Social Media campaign covering Facebook,
Linked In, Twitter, etc. will be carried out to
create buzz about the event
Outdoor Advertising
• Ads at several strategic locations and
around the exhibition area
11. Indian Market Scenario
Favourable Investment Climate for
Overseas Investment by Indians
• Indians are increasingly looking for good
realty investment opportunities abroad
• According to the recent wealth report
of a reputed London based real estate
consulting firm, India’s high networth
individuals are heavily investing in real
estate in other countries; numbers have
grown by 166% in the last 10 years
• Almost 50% of all India’s UHNWI & HNIs
have foreign real estate in their portfolios,
the highest in the world
• Due to the downturn in the Indian real
estate market, investors are seeking new
avenues to invest
• Relaxation of rules that permit Indian
residents to invest overseas
www.IREXIndia.com
12. Top Reasons to Participate
in the Show
Capitalise on India’s Vast Appetite for Real
Estate Investment
• Showcase your latest projects to potential
Indian investors – individuals and corporates
from all over India
• Gain exposure to 5,000 quality visitors from all
over India and generate leads of individual and
institutional investors
• Interact with real estate marketing companies
and professionals and appoint Indian
representatives and agents
• Get on the spot bookings for your new projects
• Create brand awareness and media exposure
in the fast growing Indian market
• Explore innovative ideas and opportunities
to expand into the untapped Indian investor
market
• Top international developers and real estate
companies have already confirmed their
participation in the show
13. How to Participate?
Please download
the space application form at
www.IREXIndia.com
Sponsorship Packages are also available
Exhibition Booth Pricing
Service Tax @14% is applicable on Net Space Charges
www.IREXIndia.com
14. Organised by:
GMN Road Shows & Events
A specialist events marketing
company
Supported by:
National Association of
Realtors (NAR) having
1.1 million members from all
over India
Knowledge Partner:
Royal Institution of
Chartered Surveyors (RICS)
www.IREXIndia.com