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W&M 2009 – Delivering New Services to your Customers: BlackBerry applications – what they mean for your business



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  • 1. Growing Your Business with BlackBerry ® Applications Rory O’Neill Director Solutions & Alliances EMEA
  • 2. SaaS Web 2.0 On Demand Outsourcing Hosted Services SOA Web Services SOAP Services LOB References ROI TCO Vertical IT Business Process Region Specialisation Consolidation ERP M&A Integration Applications SCM SME Finance Maintenance Differentiation Service Value Shipping Long Tail Demand In Store Operations Inventory Customers WSDL XML OPEN SOURCE API xHTML COMPOSITE PORTALS INTRANET 3 RD PARTY TALENT RESOURCES DR CLOUD COMPUTING DATA CENTER OPERATIONS SALES MARGINS PROFIT COMPETITION COMPLIANCE CXO SUB SEGMENT NICHE PROVEN
  • 3. Business on BlackBerry ®
  • 4. BlackBerry Enterprise Platform
  • 5. BlackBerry Platform Propositions Increased Productivity & Differentiation in Finance
    • Increased regulation driving compliance
    • Cost of classroom training escalating
    • Deployed Intuition GoLearn! on BlackBerry
    • 20,000 Users
    • Need to update price books for mobile sales
    • Deals lost, margin impact due to rate fluctuation
    • Built mobile SFA app on BlackBerry with workflow
    • Approx 200 users
    • High costs for international mobile voice
    • £146,000/month international calling
    • Deployed MVS for control of mobile voice assets
    • Approx 5000 users
    3x Reduction in Operating Cost % Improvement in Sales Win Rate 30 Day ROI Global Investment Bank Commercial Finance Worldwide Retail Banking
  • 6. BlackBerry Platform Propositions Productivity, Efficiency, Customer Satisfaction in Manufacturing BMW Group
    • Field resources need with accurate and real time data
    • Provided remote access to up-to-date corporate info & planning tools
    • Increase efficiency and customer service
    Increased Sales Force Productivity
    • Rapid access to customer and project data imperative for sales force in the field
    • Consistent access to customer information when supporting existing clients on-site
    • Inventory and Demand Decisions made in field
    • Delivered faster response to critical situations
    • Automatic synchronisation with central data systems
    Improved Inventory Management & Sales Transformed Customer Service
  • 7. BlackBerry Platform Propositions Improved Client Service in Professional Services
    • Improve client service -irrespective of location
    • Responsive and secure communication
    • Deployed BlackBerry Enterprise Server
    • Over 200 users
    90% Saving in TCO 4x User base
    • Maximise client face time & billable hours
    • Needed to more accurately capture billable time
    • Deployed Mobile Time capture solution
    • Over 800 Users
    Increase Billable Hours & Accuracy
    • Improve document turnaround
    • Deals lost, margin impact due to rate fluctuation
    • Deployed BigHand mobile dictation
    • Approx 240 Users
    6x Reduction in Operating Cost
  • 8. BlackBerry Platform Propositions Efficiency in the Public Sector
    • Goal: greater police visibility in the community
    • Average time savings of one hour per shift per officer
    • Complex infrastructure to support mobile workers
    • 1800 Users
    Savings of £1.4m by end of FY09
    • Improved out of hours patient service
    • Ease of use and implementation
    • Efficiency - one hour saved per doctor per day
    • High security for patient data
    North Wales Police Savings of nearly £100,000 over one year Northern Doctors Portsmouth Water
    • Ability to send and receive data remotely
    • Streamline communication
    • Reduce administration
    • Reduce transport costs
    • Improved environmental impact
    Improved customer response rate
  • 9. Why The BlackBerry Platform is The Right Strategic Choice Productivity, Growth, Profit & Differentiation… Proven Market Leading Mobility Platform Deep Industry Expertise & Global Reach Optimise Business with BlackBerry Applications Unparalleled Security and Resilience Open Standards Platform, Optimum TCO
    • 25 Million Subscribers Worldwide
    • 100%+ Revenue Growth
    • Serve 145 Countries Worldwide
    • 74% FTSE 100; 93% CAC 40; 28 of DAX30
    • 1000+ ISV Alliance Partners Worldwide
    • Process Automation Suites run on the BlackBerry Platform
    • First Mobility Platform to Achieve Common Criteria
    • Recently Certified by the Fraunhofer-Gesellschaft
    • J2ME, Multiple Visual Development Environments
    • Administration and Management Consoles