How to build “Your” cloudPrivate, Public & Hybrid cloudsLiam Farrell - Snr Systems Engineer                               ...
The Business has Strict Demands of IT“As the CIO, I provide                                                               ...
The Solution is for IT to Become a Cloud Service Provider                                          IT becomes a service  ...
What Makes a good cloud ???4
Characteristics of Infrastructure Clouds     Pooling. Construct virtual data centres by       pooling compute, storage, a...
Understand the impact to people          IT staff         App owner      App consumer      Manage internal   Break        ...
Cloud is Changing the New IT Landscape…                   Re-think End-User Computing                Modernise Application...
Assess your existing services and applications                      Business importance             Performance and availa...
Evolve Your Existing Infrastructure to a Private Cloud … Use virtualisation to transform physical silos into elastic, vir...
Evolve Your Existing Datacenter to a Private Cloud Use virtualisation to transform physical silos into elastic, virtual c...
Security: Only VMware Offers Defense in Depth for Your Cloud                                           Virtualises common...
Security Profiles Remain Intact in the cloud environment          VDC Gold                              VDC Silver12
VMware Provides Continuous Compliance Within and Across Clouds         VDC Gold                                    VDC Sil...
vShield includes Site-to-Site VPN Makes This a Reality     VDC Gold             VDC Silver            VDC Bronze          ...
What to put in the catalog15
vApps Container of one or more VMs,                        VMware     Networking & security                             v...
First Standardize Services with vApps and Place into a Catalog                               vApp                         ...
Group Users into Organisations and Delegate Access to the Catalog Organizations are completely     isolated and secure   ...
Users Deploy into Logical Containers of Tiered Resources with SLAs         Datacentre                                     ...
Users Deploy into Logical Containers of Tiered Resources with SLAs          Virtual Datacenters Gold                      ...
These Virtual Datacenters Can Be On Premise or in Public Clouds          Virtual Datacenters Gold                         ...
IT Can Charge Users on a Pay-As-You-Go Model with Chargeback Gold                                                         ...
IT Can Charge Users on a Pay-As-You-Go Model with Chargeback                           Org A                              ...
Enterprise hybrid cloud computing     Apps                Apps                                     VMware vCloud Datacentr...
Example: Sabre Holdings enables rapid sales-led POCs Customer Example     • Airline solution provider                    ...
Example. IHG uses public clouds to provide global access toapps InterContinental Hotels Group     • More than 4,500 hotel...
The Solution is for IT to Become a Cloud Service Provider                                          IT knows more about yo...
Core building blocks of Your Cloud                    VMware Service Manager                  VMware vCenter Chargeback   ...
What to do next? Come and talk to us! Private Cloud http://www.vmware.com/cloud-computing/private-     cloud/datacenter-...
Questions?             © 2009 VMware Inc. All rights reserved
YOUR YEAR-ROUND  IT RESOURCE – access to everything  you’ll need to know
THE WHOLETECHNOLOGY   STACKfrom start to finish
COMMENT &  ANALYSISInsights, interviews and the latest thinking on technology solutions
VIDEOYour source of live information – all the presentations from         our live events
TECHNOLOGY     LIBRARY   Over 3,000 whitepapers,case studies, product overviews and press releases from all the       lead...
EVENTS, WEBINARS &    PRESENTATIONS           Missed the event?   Download the presentations thatinterest you. Catch up wi...
DirectoryA comprehensive A-Z listing     providing in-depth    company overviews
ALL FREE TO ACCESS    24/7
online.ipexpo.co.uk
Building “Your Cloud”
Building “Your Cloud”
Building “Your Cloud”
Building “Your Cloud”
Building “Your Cloud”
Building “Your Cloud”
Building “Your Cloud”
Building “Your Cloud”
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Building “Your Cloud”

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Cloud computing has become one of the top priorities IT organizations. While the benefits of cloud computing are appealing to the business this session focuses on the most demanding question of HOW to build your cloud. The presentation will cover the steps that are needed to build a private and hybrid cloud that can also make use of public infrastructure offerings. Therefore the focus is equally on technology as well as on covering the biggest business challenges on the journey to your cloud.

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Building “Your Cloud”

  1. 1. How to build “Your” cloudPrivate, Public & Hybrid cloudsLiam Farrell - Snr Systems Engineer © 2009 VMware Inc. All rights reserved
  2. 2. The Business has Strict Demands of IT“As the CIO, I provide “As the CEO, it’s my business with the I want to cost effectively I want IT to help us so that responsibility to create value services it needs, provision IT services to I can maximize windows whilst being responsive to a Supplier when it needs it, with my business customers – of opportunity – Consumer changing dynamic market, less budget.” others will if I don’t! before others do! workforce, and business environment.” Efficiency Agility Govern costs, get best from resources IT as a Service Anticipate and respond to change Competitive Advantage Competitive Advantage Right Service at Right Price Right Capability at Right Time 2
  3. 3. The Solution is for IT to Become a Cloud Service Provider  IT becomes a service provider, enabling true business agility  Users are given an alternative to commodity public clouds, eliminating the need for Self-Service unauthorised deployments Portals  Achieve the economics of cloud computing without Catalogs sacrificing security or control Virtual Data Centres3
  4. 4. What Makes a good cloud ???4
  5. 5. Characteristics of Infrastructure Clouds  Pooling. Construct virtual data centres by pooling compute, storage, and networking resources together  Self-Service Catalogs, application architectures can be deployed by non-technical people or by automated triggers such as ticketing systems  Secure multi-tenancy, ability to run multiple customers on the same platform  Report consumption, permit charge or show back of what has been consumed and allow for different cost models  Automation, ability to automate tasks and ensure mobility or resources between clouds5
  6. 6. Understand the impact to people IT staff App owner App consumer Manage internal Break New choice of & external application apps outside of resources silos, focus on corporate IT SLA’s -role changes Rising expectations6
  7. 7. Cloud is Changing the New IT Landscape… Re-think End-User Computing Modernise Application Development Evolve the Infrastructure7
  8. 8. Assess your existing services and applications Business importance Performance and availability needs Change process Compliance needs Build a common application service catalog8
  9. 9. Evolve Your Existing Infrastructure to a Private Cloud … Use virtualisation to transform physical silos into elastic, virtual capacity Increase automation through built-in policy-driven management Move from static, physical security to dynamic, embedded security Compute Storage Network9
  10. 10. Evolve Your Existing Datacenter to a Private Cloud Use virtualisation to transform physical silos into elastic, virtual capacity Increase automation through built-in policy-driven management Move from static, physical security to dynamic, embedded security Enable secure, self-service to pre-defined IT services, with pay-for-use Organization: Marketing Organization: Finance Users & Policies Organization VDCs Catalogs Users & Policies Organization VDCs Catalogs Compute Storage USE Network £7510
  11. 11. Security: Only VMware Offers Defense in Depth for Your Cloud  Virtualises common network services such as NAT and DHCP  vShield Endpoint protects the individual VM with offloaded anti-virus  vShield App protects the applications with multi-VM trust zones  vShield Edge protects the virtual data centres with port-level stateful firewalls  VMware also provide IDM, SSO directly and/or via 3rd party11
  12. 12. Security Profiles Remain Intact in the cloud environment VDC Gold VDC Silver12
  13. 13. VMware Provides Continuous Compliance Within and Across Clouds VDC Gold VDC Silver  vCenter Configuration Manager • Continuous Compliance • Assessment & enforcement  Policies built from Out-of-the-box compliance templates • SOX, HIPAA, FISMA, DISA, GLBA, ISO 27002, NIST, PCI DSS, NERC, CIS, FERC • Harden the physical & virtual infrastructure • Build Golden Image / Standards13
  14. 14. vShield includes Site-to-Site VPN Makes This a Reality VDC Gold VDC Silver VDC Bronze Secure VPN Secure Private Cloud vCloud Datacentre14
  15. 15. What to put in the catalog15
  16. 16. vApps Container of one or more VMs, VMware Networking & security vShield appliances vApp • Package up multi-tier application App App App architectures OS OS OS • Upload vApp to a service catalog vApp Networks for easy one-click redeployment • Select boot order of VMs, start delays and stop delays • Set policies for vApp, storage lease  Uses the OVF standard • Captures meta data about the VMs • Allows import and export between clouds in standard format16
  17. 17. First Standardize Services with vApps and Place into a Catalog vApp Catalog Java Stack Database Webserver Provisions Needs “hardware” services17
  18. 18. Group Users into Organisations and Delegate Access to the Catalog Organizations are completely isolated and secure • Isolated virtual resources • Independent LDAP- Org A authentication • Unique catalogs Enables a multi-tenant environment vApp • IT can serve multiple organizations from common Catalog infrastructure Org B Directory Services18
  19. 19. Users Deploy into Logical Containers of Tiered Resources with SLAs Datacentre Org A vApp Catalog Org B One Size Fits All Directory Services19
  20. 20. Users Deploy into Logical Containers of Tiered Resources with SLAs Virtual Datacenters Gold Org ASilver vApp Catalog Org BBronze Business-Driven SLAs Directory Services20
  21. 21. These Virtual Datacenters Can Be On Premise or in Public Clouds Virtual Datacenters Gold Org ASilver vApp Catalog Org BBronze Business-Driven SLAs Directory Services21
  22. 22. IT Can Charge Users on a Pay-As-You-Go Model with Chargeback Gold Org A vApp CatalogBronze Org B Directory Services22
  23. 23. IT Can Charge Users on a Pay-As-You-Go Model with Chargeback Org A Gold SLA £275 £100 £175 £150 £100 per VM USE vApp Catalog Bronze Org B SLA £50 per VM 35 50 50 £ 75 USE Directory Pay for SLA Pay for Use Services23
  24. 24. Enterprise hybrid cloud computing Apps Apps VMware vCloud Datacentre Service • Common platform • Common management • Common security Private Cloud vCloud VMware = Service Provider Enterprise Hybrid Cloud Security Cloud Infrastructure Cloud Infrastructure Management Cloud Computing Moves from a Technology Discussion to a Business Decision24
  25. 25. Example: Sabre Holdings enables rapid sales-led POCs Customer Example • Airline solution provider Before • Non-technical sales force, currently uses PPT slides, but now sales ??? deploys product demos on-the-fly Solution Offering • Easy-to-use self-service portal • Pre-built images stored in catalog • RBAC and user-policies After • Isolated deployment environment Gotta Business Benefits have it! • Increased Revenue • Shorter sales cycle • Higher deal win-rate25
  26. 26. Example. IHG uses public clouds to provide global access toapps InterContinental Hotels Group • More than 4,500 hotel properties, 650,000 guest rooms in more than 100 countries/ territories worldwide Business Drivers • Need for elasticity • Use of current IT configurations • Ability to charge back applications • Cost effective; no CapEx Solution Offering: • Membership rewards program • Exported vApp and uploaded into Verizon CaaS enabled by vCloud Datacenter • Used vCD to manage and configure application for use26
  27. 27. The Solution is for IT to Become a Cloud Service Provider  IT knows more about your specific needs  IT are best placed to provide secure choices to the alternative external suppliers Self-Service  Achieve the economics of Portals cloud computing without sacrificing security or control Catalogs Virtual Data Centres27
  28. 28. Core building blocks of Your Cloud VMware Service Manager VMware vCenter Chargeback VMware vCloud Director (including vShield) VMware vShield Security Products VMware vCenter Management Products VMware vSphere28
  29. 29. What to do next? Come and talk to us! Private Cloud http://www.vmware.com/cloud-computing/private- cloud/datacenter-challenges.html Public Cloud vcloud.vmware.com29
  30. 30. Questions? © 2009 VMware Inc. All rights reserved
  31. 31. YOUR YEAR-ROUND IT RESOURCE – access to everything you’ll need to know
  32. 32. THE WHOLETECHNOLOGY STACKfrom start to finish
  33. 33. COMMENT & ANALYSISInsights, interviews and the latest thinking on technology solutions
  34. 34. VIDEOYour source of live information – all the presentations from our live events
  35. 35. TECHNOLOGY LIBRARY Over 3,000 whitepapers,case studies, product overviews and press releases from all the leading IT vendors
  36. 36. EVENTS, WEBINARS & PRESENTATIONS Missed the event? Download the presentations thatinterest you. Catch up with convenient webinars. Plan your next visit.
  37. 37. DirectoryA comprehensive A-Z listing providing in-depth company overviews
  38. 38. ALL FREE TO ACCESS 24/7
  39. 39. online.ipexpo.co.uk

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