IP Expo 2009 - The impact of Storage in a Virtualised Environment

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    STEVE: What is virtualization? It is a logical representation of resources not constrained by physical limitations. It’s a couple of things, and one way of looking at virtualization is taking something large, carving it up and making it look like many small things. Think of that as partitioning an Intel server using technologies like the VMware. Another way of looking at it is making many small things work in concert as one large thing. A good example of that is storage virtualization, where we can have multiple storage arrays from different vendors, work in concert as if they were one large single storage pool. And, finally, it’s being able to dynamically change and adjust these resources across the infrastructure. Think of that as being able to do what we could do in the mainframe for years, being able to extend that capability across a heterogeneous distributed enterprise.

    STEVE:

    RICK:

    RICK: Information continues to grow, as it has for decades, but that’s not the real challenge. New business challenges impacting IT, and the changing characteristics of data, AND a rapid growth rate combine to create an enormous challenge. Data Volume By 2010, the codified information base of the world is expected to double every 11 hours. Data is exploding, & its nature is changing to machine-generated – from sensors, RFID, meters, GPS systems & more Data Variety With the expansion of information comes large variances in the complexion of the available data – 80% of data is now unstructured, contributed largely by email, documents, images and video Data Risk With more than 30 new compliance regulations worldwide, the amount of data that is subject to regulation is growing at 64% per year. More than 60% of IT executives now rate compliance with regulations a top challenge Data Retention Many industries require certain data to be stored for more than 50 years. But on average 37% of a firm’s data is inactive or expired. Storing and archiving this data unnecessarily increases business risk, energy consumption and IT costs

    RICK: Now – look at a vision of all the new high-speed technologies – like solid state devices – that literally open the flood gate of information and today your infrastructure is not equipped to handle this level of performance The next generation information infrastructure must be architected to fully enable new technologies like SSD storage and be flexible to change as new technologies are introduced.

    Points to cover: Many of the technologies for storage scale, high availability, disaster tolerance have been developed for use in enterprise storage. New workloads will drive very high capacity points, but are highly cost sensitive. In some cases the new applications will be added to existing enterprise infrastructure (e.g. DVS in a large Retail chain). In some cases entirely new businesses will be created, with value based on information (e.g. You Tube).

    RICK: There are three answers to everything: It Depends…. China… The Internet!

    RICK: This Image explains the main idea of Web 2.0 in a very simple way.

    RICK: Cloud computing is an emerging style of standardized, elastic, scalable, commodity based IT capability delivered dynamically as a service. Characteristics are: users can access these services anywhere it’s always available it automatically scales to demand From a user perspective, cloud computing provides a means of acquiring computing services via the internet while making the technology beyond the user device almost invisible. From an organization perspective, cloud computing delivers services for consumer and business needs in a simplified way, providing unbounded scale and differentiated quality of service to foster rapid innovation and decision making . It is an acquisition and delivery model of IT resources that, if properly used within an overall IT strategy, can help improve business performance and control the costs of delivering IT resources to the organization.

    By consolidation – first of the servers, then abstraction of storage. The end point is a set of services, abstracted, commoditised services. When we have those we can start to consider where else to run them, to aggregate them. That is the vision of cloud, and we have a session on that. (click)

    STEVE:

    RICK: Hyper Data Growth fuelled by new applications, spreading of data generators (smarter planet), retention requirements Cost of growth without change – cost take down over time of storage (half proce next year) still not keeping up with Hyper data growth Budgets for Capex are flat – or even being squeezed down. Do you buy cheaper storage and increase risk to the business? How else can you cope? How do you bridge the gap? Opex Costs will also increase roughly in-line with data growth – Power, Cooling, Management, Maintenance, Licensing Options: Reduce Opex. Use more fuel efficient systems, self managing, self healing, lower management, more virtualisation Reduce Data. Data deduplication using n-series, TSM, and/or ProtecTIER. Reduce storage requirement through virtualisation driving utilisation from 30%  80%+, Reduce Real Estate and Carbon footprints – The most expensive storage system is the one which takes your Data Centre from 1 building to 2, so use more modern denser systems (FC drives might be 146GB, SATA will be 1TB – 7x bigger, or 7x as much in the same space) which use less power too Buy intelligent systems not cheap systems – i.e include Virtualisation where you can, like SVC or XIV – this works out cheaper than buying cheap systems up fron that are not as flexible Use IGF for flexible financing

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    IP Expo 2009 - The impact of Storage in a Virtualised Environment - Presentation Transcript

    1. Rick Terry & Steve Legg IP Expo 09
    2. What is Virtualisation?
      • Logical representation of resources not constrained by physical limitations
        • Enables user flexibility
        • Centrally manage many virtual resources as one
        • Dynamically change and adjust across the infrastructure
        • Create many virtual resources within single physical device
        • Eliminates trapped capacities
      IBM Virtualisation A comprehensive platform to help virtualize the infrastructure Removing the THING-ness from a THING A comprehensive platform to help virtualise the infrastructure
    3. What is Real and What is Virtual?
    4.  
    5. The Information Challenge Data Risk Data Variety
      • Much data is required to be retained beyond the life of the current medium on which it resides
      • 80% of this data is now unstructured email, images, videos, documents
      • Much of it is retained “Just in Case”, not for necessary business benefit
      Cost Efficiencies Globalization Risk & Compliance Mergers & Acquisitions Volume Growth Unstructured Data Multiple Versions Inaccessible, Untimely Data Retention Data Volume
    6.  
    7. Classic Enterprise Workloads Emerging Information Workloads
      • Functionality
      • Availability
      • Disaster tolerance
      • Scalability
      • Manageability
      • Low cost/commodity
      • Modular
      • New data types
      • Innovation/business value
      Transaction Processing Business Intelligence File Serving Backup & Data Protection Disaster recovery HPC Data Warehousing Storage Security Automated Management Video Serving Medical Imaging Searchable Archives Next Generation Networks Grid File Serving Digital Video Surveillance IPTV Web 2.0 SMB
    8.  
    9. “ Answers to Everything” #3 – The Internet! Source: http://www.internetworldstats.com/stats.htm# 1,668 million global users 185,497,213 sites 2009
    10.  
    11. Cloud Computing: A New Paradigm Enterprise Cloud Network Cloud INNOVATIVE BUSINESS MODELS End Users / Requestors Government/ Academics Industry (Startups/ SMB/ Enterprise) Consumers
      • An “Elastic” pool of high performance virtualized resources
      • Cloud applications enable the simplification of complex services
      • A cloud computing platform combines modular components with a service oriented architecture
      • New combinations of services to form differentiating value propositions at lower costs in shorter time
      SIMPLIFIED SERVICES Source: IBM Corporate Strategy
    12. Optimized Infrastructure Application Layer Hypervisor Layer Operating System Layer Virtual File System Layer Volume Controller Layer Physical Layer Virtual Network Layer Virtual Runtime Layer Operating System Hypervisor Virtual Machine Volume Controller Network End-point Grid Scheduler Virtual Disk Virtual Data Layer Server Virtualization Network Virtualization Workload Virtualization Grid Middleware Storage Virtualization Information Virtualization Provisioning Management Orchestration Management Layer
    13. Business Problems Driving Virtualisation
      • Speed to Market
      • Green Business Initiatives
      • Need to respond quickly to business demands
      • Lack of skilled IT staff to meet business needs
      • Explosive IT costs
    14. Facing up to the Challenges of Hyper Data Growth in the Current Economy Capex Budget Capex Required
      • TAKE CONTROL!
      • True Cost of Operation
      • Increased Utilisation through Virtualisation
      • Reduced Footprint
      • Intelligent Acquisition
        • Cost Avoidance > Cost Reduction
      • Application of CLOUD concepts for a dynamic infrastructure
      time Data Opex
    15. Simplify your IT
    16. Questions?
    17. Copyright information
      • © Copyright IBM Corporation 2008
      • IBM Route 100 Somers, NY 10589 U.S.A.
      • Produced in the United States of America 01-08 All Rights Reserved
      • IBM and the IBM logo are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries, or both.
      • Other company, product and service names may be trademarks or service marks of others.
      • Use of the information herein is at the recipient's own risk. Information herein may be changed or updated without notice. IBM may also make improvements and/or changes in the products and/or the programs described herein at any time without notice.
      • References in this publication to IBM products or services do not imply that IBM intends to make them available in all countries in which IBM operates.

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