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IP Expo 2009 - Driving Efficient Data Centre Infrastructure Services

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    Notes on slide 1

    Autonomics from a business context:-Services Providers are working out how to make themselves more efficient. Operational efficiencies.About understanding events in the context business priorities in a automated way. (e.g. Payroll service – capacity management – must happen end of month).Standardising service offers, standardizing processes. IaaS environment – for an enterprise will look more like a SP’s OSS system rather than pure FCAPS.Ent/SP & Pub Sector segments are merging – e.g. G Cloud. Cloud interoperability – federated processes and capacity DBs.About understanding events in the context business priorities in a automated way. (e.g. Payroll service – capacity management – must happen end of month).Standardising service offers, standardizing processes.

    Automation is journey, not a big bang approach.Reduce Time-to-Market and OPEX. Increase Revenue with higher margin servicesIaaS is the platform for PaaS/SaaS.

    Commercial gains can be leveraged – low CAPEX for high commercial value.Mind shift - e.g. IP NGN (multi-tenancy) - Cisco is good at this.Security - greatest threat is change control. Standardisation of process (ITIL)…manage change and capacity aspects.ITIL – Service Strategy, Service Design, Service Transition, Service Operation and Continual Service Improvement.

    Automation of order to service fulfilment.How the customer interacts with IT – in the past it was service based, it should be order based.

    “Happy days” scenario – everything is working. Illustrate major touch points and functions needed to for fill a service order and translating that into to a service instance. Functional Domains are drawing upon TMF SID, eTOM and ITILv3 frameworks. A service catalogue is the cornerstone of IT Service management as it describes “Requestable Services” – links business and technology services. Defines the service offering. In ITILv3 language it represents the “Dynamic Service Portfolio” (derived from Service Strategy & Design).What is the value of this increased complexity?! Standardisation of service offering,process and infrastructure enablesCAPEX reduction (component reuse / higher utilisation) and OPEX reduction through automation of change control.

    Business Context of a fault/change (event) in the IT resource layer. How that impacts customer services and allowing prioritisation of repair and notification (internally and externally).SLA management is key to a IaaS/Cloud service financial viability.Enriching event telemetry with resource specific information “IT info” (location, DC / Pod, V2P relationship).Enriching event telemetry with SLA information, customer “service info”.Enables Business Impact assessment.

    Cisco with its partner ecosystem can deliver the end-to-end architecture (roadmap deployment).Cisco/Partner value is pre-integrated, tested systems for reliability and scalability. Reduce costs for end customer.

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    IP Expo 2009 - Driving Efficient Data Centre Infrastructure Services - Presentation Transcript

    1. Driving Efficient Data Centre Infrastructure Services
      “Civilization advances by extending the number of important operations which we can perform without thinking about them” Introduction to Mathematics (1911) Alfred North Whitehead (1861 to 1947)
      Greg Page
      Solutions Consultant
    2. Market
      Utility
      Automation
      Virtualization
      Consolidation
      Data Center Networking
      Unified Fabric
      Unified Computing
      Enterprise-Class Clouds
      Inter-Cloud
      Industry DirectionFive Phase Plan
    3. What is “Autonomics”?
      An “autonomic system” is a system that operates and serves its purpose by managing itself without external intervention even in case of environmental changes.
      Autonomic Computing - An approach to self-managed computing systems with a minimum of human interference. The term derives from the body's autonomic nervous system, which controls key functions without conscious awareness or involvement.
      Source: http://en.wikipedia.org/
      Source: http://www.research.ibm.com/autonomic/overview/elements.html
    4. The Automation Journey
      REVENUE
      OPEX
      TTM
      SaaS
      SILO
      PaaS
      EMERGING CAPABILITIES
      INTEGRATED
      ON-DEMAND
      SERVICES
      VIRTUAL SERVICE
      (Network/Compute/Storage)
      AUTOMATED
      COMPOSITE SERVICE
      (Virtual/Physical Mix)
      SIMPLE SERVICE
      (Virtual Machine)
      IaaS
      Time
      OSS Automation
      Service Design
    5. Separacy and Multi-tenancy
      Virtual Machine
      Virtual Desktop
      Virtual Server X
      Virtual Desktop Y
      VLAN
      VLAN
      LB
      LB
      Security
      Security
      LUN
      LUN
      VRF
      VRF
      Common Infrastructure
      Virtual Server X
      Compute
      Node
      pSwitch
      Network
      Virtual Machine
      FW
      LB
      L2 Context
      L3 Context
      SAN
      VM Storage
      vSwitch
      VDI Storage
      Virtual Desktop
      FW
      LB
      L2 Context
      L3 Context
      Virtual Desktop Y
    6. Transformation through AutomationInfrastructure and process integration
      CUSTOMER
      PORTAL
      AUTOMATION
      SERVICESCATALOGUE
      Client
      Client
      CMDB
      CMDB
      Compute
      Storage
      Storage
      Compute
      Network
      Network
    7. Generic Fulfilment
      Source: Cisco Advanced Services
      Service Management
      Resource Management
      Orchestration
      Customer
      Self Service Portal
      login
      Credentials
      1
      1
      Identity
      Management
      Authenticate
      OK
      Service Catalog
      Service List
      2
      Entitlement
      CSR/subscriber
      Entitled
      2
      Services
      CMDB
      Reserve
      Reserve
      3
      Select & Reserve
      select
      Reserve
      3
      Reserve
      3
      OK
      OK
      OK
      8
      Commit
      IT Process Automation & Provisioning
      CSR/subscriber
      Order Handling
      Compute
      4
      5
      8
      Create Order
      Raise Order
      Provision VM
      Provision VM
      Change & Configuration Manager
      Raise
      Order
      OSS
      Network
      8
      6
      6
      Provision Network
      Raise & Approve
      Provision Network
      Request Change
      IT
      Storage
      8
      Provision Storage
      Provision Storage
      7
      Initiate Process
      Billing
      8
      Charge
      Bill
      Status Update
      eg. Email
      9
      Assign
      8
      Close
      Order
      complete
      9
      Primary User
    8. Generic Assurance-Fault
      Source: Cisco Advanced Services
      Service Management
      Resource Management
      Customer
      Portal
      Business
      CMDB
      Operational
      Exec
      Analytics & Decision Support
      Service Catalogue
      2
      Enrich Event Data
      Ops
      4
      Enrich Event Data
      Self Service
      5
      Impact Assessment
      Customer
      Enrich
      Data
      Supplier
      Report
      Enrich
      Data
      10
      Event Management & Correlation
      Display Events
      Supplier
      Service Desk
      2
      9
      Process relevant event
      3
      4
      5
      6
      compute
      Service Correlation
      Receive, de-duplicate
      forward
      Service impact
      resources
      Receive, filter & enrich event
      1
      2
      7
      network
      Receive, filter & enrich event
      1
      2
      storage
      Service Level Management/t
      Business Level Management
      9
      Process SLA relevant event
      Receive, filter & enrich event
      1
      2
      8
    9. Programmable Cloud Infrastructure (Future)
      On-demand, Dynamic Service
      Orchestration
      Cloud Infrastructure
      Fluid Virtual Infrastructure and Services
      Virtual Private Data Center
      Multi-tenancy
      Services Platform
      Virtualization
      Infrastructure Build-out—
      Virtual Private Networks
      Storage • Server • LAN
      Data Centre 3.0Transformation
      Federated Clouds
      New Services  Increased ROI
      Complexity
    10. IaaS AutomationConceptual Architecture Framework
      OPERATIONS MGMT
      MPLS
      INTERNET
      SERVICE DESK
      SERVICE BROKER (SLA)
      Federated
      CMDB
      Configuration
      Management
      Billing
      ASSET MGMT
      CUSTOMER
      PORTAL
      COMPLIANCE MGMT
      VM ASSEMBLER
      SERVICESCATALOGUE
      JOB SCHEDULER
      INFRASTRUCTURE
      ORCHESTRATION
      Assurance Mgmt
      Capacity Mgmt
      Performance Mgt
      Compute Mgmt
      XML/IPMI
      SSH CLI
      XML
      XML
      XML
      XML
      SSH CLI
      XML
      XML
      MDS
      (SAN)
      L2-L7
      SVS
      FC
      N1kV
      PE
      N7K
      C6k
      NFS
      UCS
      “VIRTUAL SERVICE CHAIN”
      COMPUTE
      NETWORK
      STORAGE
    11. Visit our Stand
      Cisco Stand 646 VMware Zone – VM’09
      • Unified Fabric with FCoE
      • Network Aware Virtualisation with Nexus 1000v
      • Long Distance Vmotion
      • Unified Compute
      VMWare Cisco and EMC Stand 458 - Cloud09

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