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IP Expo 2009 - Cloud in the Real World: Myths & Realities

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- Myth: cloud is new and complicated - Myth: cloud is replacing traditional hosting - Myth: everything is moving into the cloud - Myth: some industries …

- Myth: cloud is new and complicated - Myth: cloud is replacing traditional hosting - Myth: everything is moving into the cloud - Myth: some industries
will never use the cloud The reality is somewhat different. Marketing departments have positioned The Cloud as a revolution but at Rackspace we value
substance over flash - here are some home truths we’ve garnered from over three years of delivering cloud services. Come and learn about how Cloud
is not revolutionary — it’s simply a natural evolution of previous utility computing initiatives. Welcome to the Cloud.

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  • 1. 1
    Cloud in the Real World: Myths and Realities
    http://www.flickr.com/photos/7931817@N02/1147213625/
  • 2. 2
    Cloud in the Real World:
    Myths and Realities
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    &
    http://www.flickr.com/photos/thalamus/2070273356/
    http://www.flickr.com/photos/pagedooley/2511369048/
    Cloud in the Real World:
    Myths and Realities
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    #2
    Cloud in the Real World:
    Myths and Realities
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    http://www.flickr.com/photos/mcgraths/3248483447/
    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    http://www.flickr.com/photos/jenny-pics/2595331433/
    Cloud in the Real World:
    Myths and Realities
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    Cloud in the Real World:
    Myths and Realities
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    #1
    Cloud in the Real World:
    Myths and Realities
  • 16. 16
    43,000 Customers
    http://www.flickr.com/photos/kripptic/1954828422/
    Cloud in the Real World:
    Myths and Realities
  • 17. 17
    Plans:
    42%
    Cloud in the Real World:
    Myths and Realities
  • 18. 18
    Too new
    http://www.flickr.com/photos/clintjcl/420732291/
    Cloud in the Real World:
    Myths and Realities
  • 19. 19
    “Computing may someday be organized as a public utility”
    John McCarthy, MIT 1961
    Cloud in the Real World:
    Myths and Realities
  • 20. 20
    http://www.flickr.com/photos/spidermandragon5/2922128673/
    Cloud in the Real World:
    Myths and Realities
  • 21. 21
    http://www.nasa.gov/multimedia/imagegallery/image_feature_1458.html
    Cloud in the Real World:
    Myths and Realities
  • 22. 22
    Too complex
    http://www.flickr.com/photos/rberteig/3530962587/
    Cloud in the Real World:
    Myths and Realities
  • 23. 23
    Cloud in the Real World:
    Myths and Realities
  • 24. 24
    Database Cluster
    Web Servers
    @
    End Users via Browsers
  • 25. 25
    Could be deployed quickly
    Offer support
    Scale with the unknowns
    Saving on Capex
    Cloud in the Real World:
    Myths and Realities
  • 26. 26
    http://www.flickr.com/photos/tacoekkel/2770755895/
    Cloud in the Real World:
    Myths and Realities
  • 27. 27
    Unreliable
    http://www.flickr.com/photos/greg-palmer/3490903215/in/photostream/
    Cloud in the Real World:
    Myths and Realities
  • 28. 28
    http://www.flickr.com/photos/mikewarren/26899524/
    Cloud in the Real World:
    Myths and Realities
  • 29. 29
    Cloud in the Real World:
    Myths and Realities
  • 30. 30
    Hurricanes Ike & Gustav
    http://www.flickr.com/photos/chucksimmins/2859583749/sizes/l/
    Cloud in the Real World:
    Myths and Realities
  • 31. 31
    Cloud in the Real World:
    Myths and Realities
  • 32. 32
    Everything is going
    to the Cloud…
    http://www.flickr.com/photos/20163873@N00/2610784818/
    Cloud in the Real World:
    Myths and Realities
  • 33. 33
    Hybrid
    Cloud in the Real World:
    Myths and Realities
  • 34. 34
    Cloud in the Real World:
    Myths and Realities
  • 35. 35
    Cloud in the Real World:
    Myths and Realities
  • 36. 36
    http://newworldodor.files.wordpress.com/2009/06/hummer-h1-wallpaper-3.jpg
    Cloud in the Real World:
    Myths and Realities
  • 37. 37
    http://www.flickr.com/photos/rbrwr/476483544/
    Cloud in the Real World:
    Myths and Realities
  • 38. 38
    http://www.flickr.com/photos/eek/76924263/
    Cloud in the Real World:
    Myths and Realities
  • 39. 39
    http://www.koreaittimes.com/images/imagecache/large/information%20security.jpg
    Cloud in the Real World:
    Myths and Realities
  • 40. In-House/Non-Cloud
    Cloud
    Workload
    Test/Dev
    ERP
    Mail
    Archiving
    OSS
    Cloud in the Real World:
    Myths and Realities
  • 41. 41
    The cloud is for Everyone
    …just not for Everything
    Cloud in the Real World:
    Myths and Realities
  • 42. 42
    Questions?
    simon.abrahams@rackspace.co.uk
    stand: 664
    http://www.flickr.com/photos/7931817@N02/1147213625/