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Cloud Economics: Enabling Efficient & Secure Enterprise Clouds<br />Rich Fenton<br />Consulting Systems Engineer<br />fent...
Agenda<br />2<br />Why Cloud ?<br />Building Cloud infrastructures<br />Cisco, NetApp & VMware: Secure Multi-Tenancy<br />...
3<br />Why Cloud ?<br />3<br />
Most IT has evolved from a 1990’s design<br />Apps<br />Servers<br />Network<br />Storage<br />Available Resources<br />
Growth has led to IT paying for 5x the resources we need !<br />Apps<br />Servers<br />Network<br />Storage<br />Available...
Economic pressures<br />The ‘IT Tax’<br />6<br />“Cloud means IT managers can’t expect to hide inefficiencies anymore”<br ...
The CFO‘s problem : I cannot continue to pay for this model!<br />Silo‘ed Data Centers<br />Project based infrastructure<b...
 50%-100% data growth
 Poor utilization
 Soaring energy costs
 Risky real estate investments
 Rising management costs
 Low & Slow ROI
 Not green</li></ul>Remote Office<br />Remote Office<br />Remote Office<br />HQ<br />
Why Cloud Infrastructure in 2010 ?<br />Efficiency<br />Agility<br />Flexibility<br />Why now ?<br />Technology Maturity<b...
9<br />Building a Cloud -Virtualised Dynamic Data Centres<br />9<br />
Building a Virtualized Data Center<br />After<br />Before<br />Apps<br />Apps<br />VirtualServers<br />VirtualStorage<br /...
Reality: Many Models Will Co-Exist<br />Traditional Silos<br />Apps<br />VirtualServers<br />VirtualStorage<br />Servers<b...
Reality: Many Models Will Co-Exist<br />TraditionalSilos<br />Zones ofVirtualization<br />Apps<br />VirtualServers<br />Vi...
Reality: Many Models Will Co-Exist<br />Traditional Silos<br />Zones ofVirtualization<br />OutsourcedIT<br />Apps<br />Vir...
14<br />Cloud Requirements: Common Criteria<br />Business Needs<br /><ul><li>Pay as you go
Self-service
Always on
Instant delivery/capacity elasticity
Data security and privacy</li></ul>Customers<br />Apps<br />Infrastructure Needs<br /><ul><li>Secure multi-tenancy
Service automation and management
Infrastructure mobility
Efficiency
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Cloud Economics: Enabling Efficient & Secure Enterprise Clouds

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Cloud services and applications are tempting but beyond the actual selection of the service there are key
issues you need to be aware of such as European Union privacy laws that prohibit certain data from crossing
borders and more importantly who will pay and where does the liability lie for a cloud data breach.

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  • Transcript of "Cloud Economics: Enabling Efficient & Secure Enterprise Clouds"

    1. 1. Cloud Economics: Enabling Efficient & Secure Enterprise Clouds<br />Rich Fenton<br />Consulting Systems Engineer<br />fenton@netapp.com<br />
    2. 2. Agenda<br />2<br />Why Cloud ?<br />Building Cloud infrastructures<br />Cisco, NetApp & VMware: Secure Multi-Tenancy<br />Proven Success<br />Action to take<br />
    3. 3. 3<br />Why Cloud ?<br />3<br />
    4. 4. Most IT has evolved from a 1990’s design<br />Apps<br />Servers<br />Network<br />Storage<br />Available Resources<br />
    5. 5. Growth has led to IT paying for 5x the resources we need !<br />Apps<br />Servers<br />Network<br />Storage<br />Available Resources<br />
    6. 6. Economic pressures<br />The ‘IT Tax’<br />6<br />“Cloud means IT managers can’t expect to hide inefficiencies anymore”<br />Clive Longbottom, Quocirca<br />
    7. 7. The CFO‘s problem : I cannot continue to pay for this model!<br />Silo‘ed Data Centers<br />Project based infrastructure<br /><ul><li> Slow response to business needs
    8. 8. 50%-100% data growth
    9. 9. Poor utilization
    10. 10. Soaring energy costs
    11. 11. Risky real estate investments
    12. 12. Rising management costs
    13. 13. Low & Slow ROI
    14. 14. Not green</li></ul>Remote Office<br />Remote Office<br />Remote Office<br />HQ<br />
    15. 15. Why Cloud Infrastructure in 2010 ?<br />Efficiency<br />Agility<br />Flexibility<br />Why now ?<br />Technology Maturity<br />Economic Pressures<br />Challenges<br />Instant delivery<br />Capacity elasticity<br />Data security and privacy<br />Service Level Agreements<br />8<br />
    16. 16. 9<br />Building a Cloud -Virtualised Dynamic Data Centres<br />9<br />
    17. 17. Building a Virtualized Data Center<br />After<br />Before<br />Apps<br />Apps<br />VirtualServers<br />VirtualStorage<br />Servers<br />Servers<br />Network<br />Network<br />Storage<br />Storage<br />
    18. 18. Reality: Many Models Will Co-Exist<br />Traditional Silos<br />Apps<br />VirtualServers<br />VirtualStorage<br />Servers<br />Network<br />Storage<br />
    19. 19. Reality: Many Models Will Co-Exist<br />TraditionalSilos<br />Zones ofVirtualization<br />Apps<br />VirtualServers<br />VirtualStorage<br />Servers<br />Network<br />Storage<br />Internal Clouds<br />
    20. 20. Reality: Many Models Will Co-Exist<br />Traditional Silos<br />Zones ofVirtualization<br />OutsourcedIT<br />Apps<br />VirtualServers<br />VirtualStorage<br />Servers<br />Network<br />Storage<br />Internal Clouds<br />External Clouds<br />
    21. 21. 14<br />Cloud Requirements: Common Criteria<br />Business Needs<br /><ul><li>Pay as you go
    22. 22. Self-service
    23. 23. Always on
    24. 24. Instant delivery/capacity elasticity
    25. 25. Data security and privacy</li></ul>Customers<br />Apps<br />Infrastructure Needs<br /><ul><li>Secure multi-tenancy
    26. 26. Service automation and management
    27. 27. Infrastructure mobility
    28. 28. Efficiency
    29. 29. Integrated data protection</li></ul>Servers<br />Network<br />Storage<br />
    30. 30. 15<br />NetApp’s Cloud Storage Virtues <br />Apps<br />NetApp Unified Storage<br /><ul><li>Secure multi-tenancy
    31. 31. Service automation and management
    32. 32. Data mobility
    33. 33. Storage efficiency
    34. 34. Integrated data protection</li></ul>NetApp <br />Unified Storage<br />Servers<br />Network<br />Storage<br />
    35. 35. Results you Can Measure<br />Typical Gains from a Dynamic Data Centre<br />16<br />
    36. 36. Guaranteed Savings*for Virtualised Environments<br />Storage Savings<br />Others<br />NetApp<br />“We now see an average of 83% reductions in redundant data on our VMware®system.”<br />Jonathan DavisDuke Institute for Genome Sciences and Policy<br />Use50%<br />Less<br />Use 35% less when you front-end your existing storage<br />Use 50% less storage compared to competitor approaches<br />NetApp<br />Storage<br />Virtualisation<br />Use<br />35%<br />Less<br />* For terms and conditions, visit netapp.com/guarantee<br />17<br />
    37. 37. Nottinghamshire Healthcare Trust<br />CUSTOMER PROFILE<br />Nottinghamshire Healthcare, a NHS Trust<br />7,000 staff, 100 sites<br />THEIR CHALLENGE<br />Consolidate storage to complement virtual infrastructure, ensure 24x7 availability of client services, and reduce administrative burden. <br />OUR SOLUTION<br />Storage Efficiency – reclaimed over 50% storage<br />75% less rack space; 67% lower cooling load<br />Provision servers/storage in 10 minutes <br />Manage 145TB with 0.5 FTE – reduced from 4 FTE; Reduced admin overhead by >60% <br />Storage Efficiency paid for DR <br />SnapMirror: achieved <2-hr RTO, <30-min RPO <br />“Before we implemented the VMware-on-NetApp infrastructure, our IT staff spent 70% of their time on backup & recovery processes, routine server and storage administration, and firefighting. Now it averages just 10%”<br />“NetApp deduplication contributes a very high percentage toward paying for our mirroring” <br />Steve Wilkes <br />Corporate IT, Health Informatics Service, Nottinghamshire Healthcare, NHS Trust<br />
    38. 38. Cisco, NetApp and VMware:<br />Secure Multi-tenancy in a shared Infrastructure Environment<br />www.ImagineVirtuallyAnything.com<br />
    39. 39. Delivering the Dynamic Data Center Together<br />NetApp<br />Cisco<br />VMware<br />One Vision for Unified, Virtualized Infrastructure<br />New Validated Secure Multi-tenancy<br />New Cooperative Services and Support<br />Mutual, Open Partner Ecosystem<br />20<br />
    40. 40. Secure Multi-Tenancy architecture<br />Securely isolate shared resources<br />Consistent QoS at each layer<br />Manage each resource pool independently <br />Reduce risk and cost while boosting IT agility<br />Cisco Validated Design<br />Sharepoint<br />SQL<br />Exchange<br />VMware<br />VMware<br />VMware<br />21<br />
    41. 41. Jointly Validated So You Can Safely Deploy<br /><ul><li>Unique validated designfor Secure Multi-tenancy
    42. 42. Designed with end-to-end:
    43. 43. Availability
    44. 44. Secure Separation
    45. 45. Service Assurance
    46. 46. Management
    47. 47. Common methodologies and interoperability
    48. 48. Tested on site at Cisco and NetApp in Research Triangle Park, NC, USA</li></ul>22<br />
    49. 49. 23<br />Proven Success<br />23<br />
    50. 50. 24<br />Proven Leadership in the Cloud<br />IT as a Service (ITaaS)<br />“SaaS”<br />“IaaS”<br />“PaaS”<br />“StaaS”<br />Softwareas a Service<br />Infrastructureas a Service<br />Platformas a Service<br />Storageas a Service<br /><ul><li>Sprint
    51. 51. BT
    52. 52. France Telecom
    53. 53. Joyent
    54. 54. AT&T
    55. 55. CSC
    56. 56. IBM Hosting
    57. 57. Unisys
    58. 58. Telstra*
    59. 59. Sprint*
    60. 60. Siemens*
    61. 61. Navitaire
    62. 62. SAP® ByDesign
    63. 63. Oracle® on Demand
    64. 64. Intuit Quickbase
    65. 65. Rackspace
    66. 66. Yahoo! E-Mail
    67. 67. “Music service”
    68. 68. Oracle apps
    69. 69. SAP apps
    70. 70. Intuit apps
    71. 71. Azaleos
    72. 72. Photobucket
    73. 73. “Music” backup
    74. 74. Iron Mountain Digital
    75. 75. CSC
    76. 76. Perot Systems Backup
    77. 77. EDS Connected</li></ul>NetApp is the storage and data management partner of choice for cloud deployments.<br />* Private internal clouds<br />
    78. 78. 25<br />Why now...?<br />25<br />
    79. 79. Where and When?<br />Apps<br />Application-Based Silos<br />OutsourcedCloud Services<br />Zones ofVirtualization<br />ITaaS(Internal Cloud)<br />Servers<br />Network<br />Storage<br />V<br />I<br />A<br />C<br />2007<br />A<br />I<br />2010<br />A<br />V<br />I<br />C<br />2013<br />A<br />I<br />V<br />C<br />26<br />NetApp Confidential - Internal Use Only<br />
    80. 80. 27<br />Summary / Actions<br />27<br />NetApp Confidential - Limited Use<br />©2010 NetApp. All rights reserved.<br />
    81. 81. 28<br />Unleash Virtualisation’s True Potential<br />Maximize economic value with end-to-end virtualisation<br />Continue moving deployments out of early phases<br />Increasingly more applications can be Virtualised today<br />Break down your silos (silos of virtualisation are still silos)<br />Set free the business and IT benefits constrained within each silo<br />Obtain a truly shared infrastructure<br />Enable more savings and more agility<br />Explore the potential of cloud services<br />Take agility to the extreme with self-service<br />Virtualisation enables the adoption and control of cloud computing<br />
    82. 82. Go further, faster.<br />fenton@netapp.com<br />
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