Going Mobile with Boopsie: A Case Study Tanya Prokrym IOLUG Conference Marion, IN May 6, 2011
Presentation Outline IOLUG - Marion, In May 6, 2011 <ul><li>The  Mobile  World </li></ul><ul><li>Evaluation and Selection ...
The  Mobile  World IOLUG - Marion, In May 6, 2011 First call on  handheld 1973  1982  1990s  1995  2007 First call  on  ha...
The  Mobile  World: One Size Fits All <ul><li>Surf the web </li></ul><ul><li>Listen to music </li></ul><ul><li>Watch TV </...
The  Mobile  World IOLUG - Marion, In May 6, 2011
Evaluation and Selection Woodbury, Cason. LIVE101.ppt (NCSU:2010).
Evaluation and Selection Woodbury, Cason. LIVE101.ppt (NCSU:2010). Top Level iPhones, Android phones, Palm Pre Large touch...
Evaluation and Selection IOLUG - Marion, In May 6, 2011 <ul><li>What services are currently available? </li></ul><ul><li>W...
Evaluation and Selection IOLUG - Marion, In May 6, 2011 <ul><li>Channels </li></ul><ul><ul><li>Catalog search, library inf...
Evaluation and Selection IOLUG - Marion, In May 6, 2011 Moore’s Law: “ Chips get twice as good just about every two years”...
ND Selection IOLUG - Marion, In May 6, 2011 <ul><li>Platform – mobile library app </li></ul><ul><ul><li>BOOPSIE  </li></ul...
<ul><li>Boopsie provides: </li></ul><ul><li>Native client build for all platforms </li></ul><ul><li>Baseline of library se...
ND Selection <ul><li>Integration  of </li></ul><ul><li>ALEPH X-services </li></ul>
Implementation <ul><li>Content Selection </li></ul><ul><li>Google Docs </li></ul><ul><li>Boopsie training </li></ul><ul><l...
Implementation *Pascal Calarco, Michelle Hudson, Tanya Prokrym, Linda Sharp
Number of Users
Users By Channel
Queries By Device
Marketing <ul><li>Students different from faculty </li></ul><ul><li>eNewsletter promotion </li></ul><ul><li>Library main p...
Marketing <ul><li>YouTube video </li></ul><ul><li>Signatures  </li></ul><ul><ul><li>Library overdue notices </li></ul></ul...
Demo IOLUG - Marion, In May 6, 2011 Google Docs - ND
Best Practices IOLUG - Marion, In May 6, 2011 <ul><li>Keep it simple </li></ul><ul><li>Don’t “mobilize” everything </li></...
Best Practices IOLUG - Marion, In May 6, 2011 <ul><li>Expose hidden content </li></ul><ul><li>Transparency of design and i...
Final Thought IOLUG - Marion, In May 6, 2011 PATRON  DRIVEN  FOCUS
Questions? <ul><li>Tanya Prokrym </li></ul><ul><li>Electronic Resources Librarian [email_address] tel: 574-631-5938 </li><...
Boopsie IOLUG - Marion, In May 6, 2011
Boopsie IOLUG - Marion, In May 6, 2011
Boopsie IOLUG - Marion, In May 6, 2011
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Going mobile with boopsie, a case study

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by Tanya Prokrym, University of Notre Dame - The proliferation of mobile technologies has changed the way in which users view library resources. Industry analysts are forecasting that the mobile application market will grow to over $15 billion by 2013. This presentation describes one library’s journey to implementing a library mobile application. Each phase of the project will be discussed — evaluation, product selection, design, implementation, and support. The Boopsie environment will be demonstrated.

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  • Worldwide mobile telephone subscriptions were at 3.3 billion in 2010. 90% of the world’s population have access to a cell phone signal. (GSM Association) These statistics are irrefutable evidence of a major shift in the way people interact with information. Indicators of a major paradigm shift in ways people – and libraries- will gather, use, and share information.
  • “ become part of the user’s information ecosystem”
  • Going mobile with boopsie, a case study

    1. 1. Going Mobile with Boopsie: A Case Study Tanya Prokrym IOLUG Conference Marion, IN May 6, 2011
    2. 2. Presentation Outline IOLUG - Marion, In May 6, 2011 <ul><li>The Mobile World </li></ul><ul><li>Evaluation and Selection </li></ul><ul><li>Implementation </li></ul><ul><li>Marketing </li></ul><ul><li>Demo </li></ul><ul><li>Best Practices </li></ul>
    3. 3. The Mobile World IOLUG - Marion, In May 6, 2011 First call on handheld 1973 1982 1990s 1995 2007 First call on handheld First mobile phone First text msgs
    4. 4. The Mobile World: One Size Fits All <ul><li>Surf the web </li></ul><ul><li>Listen to music </li></ul><ul><li>Watch TV </li></ul><ul><li>Communicate with Friends </li></ul><ul><li>Read Books </li></ul><ul><li>Take Pictures </li></ul><ul><li>Share Info </li></ul><ul><li>Readers (QR) </li></ul><ul><li>Locator </li></ul><ul><li>Check-out </li></ul><ul><li>Personal networks </li></ul>
    5. 5. The Mobile World IOLUG - Marion, In May 6, 2011
    6. 6. Evaluation and Selection Woodbury, Cason. LIVE101.ppt (NCSU:2010).
    7. 7. Evaluation and Selection Woodbury, Cason. LIVE101.ppt (NCSU:2010). Top Level iPhones, Android phones, Palm Pre Large touch screens, sophisticated web capabilities Middle Level Blackberry, Nokia smartphones, Windows mobile, etc. May lack touch screen and some CSS and JavaScript capabilities. Low Level Web-enabled flip phones Small screens, low web functionality
    8. 8. Evaluation and Selection IOLUG - Marion, In May 6, 2011 <ul><li>What services are currently available? </li></ul><ul><li>What services are suitable for mobile technologies? </li></ul><ul><li>What tools can be easily created? </li></ul><ul><li>What would be fun to see? </li></ul>
    9. 9. Evaluation and Selection IOLUG - Marion, In May 6, 2011 <ul><li>Channels </li></ul><ul><ul><li>Catalog search, library info, loan services, mobile resources, video tours, alerts, events, mobile reference (sms), photos, instruction, locator services, social </li></ul></ul><ul><li>Platforms </li></ul><ul><ul><li>Mobile-friendly web app or mobile app </li></ul></ul><ul><li>Styles </li></ul><ul><ul><li>Grid, touchbased, text-based, hybrid </li></ul></ul><ul><li>Costs </li></ul>
    10. 10. Evaluation and Selection IOLUG - Marion, In May 6, 2011 Moore’s Law: “ Chips get twice as good just about every two years” … so design for a two-year window
    11. 11. ND Selection IOLUG - Marion, In May 6, 2011 <ul><li>Platform – mobile library app </li></ul><ul><ul><li>BOOPSIE </li></ul></ul><ul><li>Channels </li></ul><ul><ul><li>Catalog search, article search, library info, loan services, new resources, mobile databases, events, sms </li></ul></ul><ul><li>Style – Hybrid </li></ul><ul><li>TIME AND COST </li></ul>
    12. 12. <ul><li>Boopsie provides: </li></ul><ul><li>Native client build for all platforms </li></ul><ul><li>Baseline of library services </li></ul><ul><li>iTunes / Market </li></ul><ul><li>Usage Statistics </li></ul><ul><li>Easy input of content </li></ul>
    13. 13. ND Selection <ul><li>Integration of </li></ul><ul><li>ALEPH X-services </li></ul>
    14. 14. Implementation <ul><li>Content Selection </li></ul><ul><li>Google Docs </li></ul><ul><li>Boopsie training </li></ul><ul><li>Catalog Search </li></ul><ul><li>Test </li></ul>IOLUG - Marion, In May 6, 2011
    15. 15. Implementation *Pascal Calarco, Michelle Hudson, Tanya Prokrym, Linda Sharp
    16. 16. Number of Users
    17. 17. Users By Channel
    18. 18. Queries By Device
    19. 19. Marketing <ul><li>Students different from faculty </li></ul><ul><li>eNewsletter promotion </li></ul><ul><li>Library main page link </li></ul><ul><li>Keep URL short </li></ul><ul><li>Stall notes </li></ul>IOLUG - Marion, In May 6, 2011
    20. 20. Marketing <ul><li>YouTube video </li></ul><ul><li>Signatures </li></ul><ul><ul><li>Library overdue notices </li></ul></ul><ul><ul><li>Email signatures </li></ul></ul><ul><ul><li>Pens </li></ul></ul><ul><ul><li>Reference cards </li></ul></ul>IOLUG - Marion, In May 6, 2011
    21. 21. Demo IOLUG - Marion, In May 6, 2011 Google Docs - ND
    22. 22. Best Practices IOLUG - Marion, In May 6, 2011 <ul><li>Keep it simple </li></ul><ul><li>Don’t “mobilize” everything </li></ul><ul><li>No high resolution images </li></ul><ul><ul><li>Remember: screen is tiny </li></ul></ul><ul><ul><li>Screen size and resolution </li></ul></ul>
    23. 23. Best Practices IOLUG - Marion, In May 6, 2011 <ul><li>Expose hidden content </li></ul><ul><li>Transparency of design and interface </li></ul><ul><li>Manage expectations </li></ul><ul><li>Train </li></ul>
    24. 24. Final Thought IOLUG - Marion, In May 6, 2011 PATRON DRIVEN FOCUS
    25. 25. Questions? <ul><li>Tanya Prokrym </li></ul><ul><li>Electronic Resources Librarian [email_address] tel: 574-631-5938 </li></ul><ul><li>Resources Cited: </li></ul><ul><li>Griffey, Jason. Mobile Technologies and Libraries. New York: Neal-Schuman, 2010. </li></ul><ul><li>GSM Annual Report (Groupe Speciale Mobile) http://www.gsmworld.com. </li></ul><ul><li>Google images: TradeTang.com. 2010. and http://www.psychobeing.co.uk/satanicfishnew/?cat=36 (evolution images); http://pepperdigitalblog.com/?tag=the-new-york-times </li></ul><ul><li>Word clouds - www.wordle.net </li></ul><ul><li>http://www. xtimeline.com/timeline/History-of-Mobile-Phones--Cell-Phones- </li></ul>
    26. 26. Boopsie IOLUG - Marion, In May 6, 2011
    27. 27. Boopsie IOLUG - Marion, In May 6, 2011
    28. 28. Boopsie IOLUG - Marion, In May 6, 2011
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