WP8 Dissemination and Exploitation
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WP8 Dissemination and Exploitation

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WP8 Dissemination and Exploitation WP8 Dissemination and Exploitation Presentation Transcript

  • INSEMTIVES Incentives for Semantics WP 8 05/19/11 www.insemtives.eu Elena Simperl, UIBK, German Toro del Valle, TID and Borislav Popov, ONTO
  • WP 8 TIMELINE AND DELIVERABLES 18 24 30 36 6 12 0 Tasks Task 8.1 INSEMTIVES Website Months UIBK Task 8.2 Dissemination strategy D8.2 Dissemination strategy UIBK TID Task 8.3 Market observation, exploitation roadmap and strategy D8.3.1 Report on market observation and exploitation strategy D8.2.2 Annual dissemination report D8.1 INSEMTIVES Website D8.2.3 Annual dissemination report D8.2.4 Annual dissemination report D8.3.2 Definition of business models UIBK Task 8.4 Collaboration D8.4.1 Initial collaboration plan D8.4.2 Annual collabora-tion report and adapted collaboration plan D8.4.3 Annual collabora-tion report and adapted collaboration plan D8.4.3 Annual collabora-tion report and adapted collaboration plan Task 8.5 Showcase UIBK D8.5.1 Showcase plan
  • DISSEMINATION AND COMMUNITY BUILDING 05/19/11 www.insemtives.eu
  • Channels
    • Website
    • Blog
    • STI International
      • Networking
      • Dissemination
      • Events
    • Scientific and industrial events
      • Papers
      • Talks
      • Posters
      • Workshops
    • Collaborations
    • Open source development platforms
    • Project presentation, synopsis, poster, and PR material on the website
    05/19/11 www.insemtives.eu
  • Website 05/19/11 www.insemtives.eu www.insemtives.eu
  • Website (cont’d)
    • Public area
      • Detailed project description
      • Resources
        • Publications, deliverables, presentations, related readings, PR material
      • Community
        • News
        • Blog
        • Tools
        • Game challenge
        • Collaborators
        • Press coverage
        • User advisory board
    • Internal area
      • Wiki
      • Information sharing
        • Meetings, minutes
        • Deliverables
        • DOW
        • Management tools
    05/19/11 www.insemtives.eu www.insemtives.eu
  • Blog
    • Blogger of the month
    • Current topics related to the project (social media, semantic technology, Web 2.0, Web 3.0, incentives, games, etc. )
    05/19/11 www.insemtives.eu blog.insemtives.eu
  • Target communities
    • Scientific
      • Semantic Web
      • Economic and social sciences
    • Industrial
      • IT practitioners
      • Case studies: Enterprise knowledge management, Web technology and Media and entertainment
    • General public
    05/19/11 www.insemtives.eu
  • Publications
    • 5 publications
    • By target community
      • 3 in social sciences and economics
      • 3 in Semantic Web
    • By kind
      • Journal: 3
      • Book: 1
      • Workshop: 1
    05/19/11 www.insemtives.eu
  • Other activities
    • Special issue on Incentives for Semantic Content Creation in the International Journal of Knowledge Engineering and Data Mining
    • 3 organized workshops at main conferences in the target research communities (ISWC, WWW, COOP)
    05/19/11 www.insemtives.eu
  • Other activities (cont’d)
    • Presence at scientific and industrial events
      • Scientific: ESWC’09, STI Symposium ‘09,
      • Industrial: ESTC’09, Semtech’09, TTC’09, Web 3.0, Casual Connect ‘09
    • Training
      • ACTIVE Summer School ‘09
      • SSSC Summer School ’09
    05/19/11 www.insemtives.eu
  • Other activities (cont’d)
    • Co-organized and sponsored events
      • ESWC’09
      • EKAW’10
      • STI Symposium ‘10
    05/19/11 www.insemtives.eu
  • INSEMTIVES game challenge 05/19/11 www.insemtives.eu
    • Submission of interesting game ideas for creating semantic content
    • Co-located with the 7 th Extended Semantic Web Conference (ESWC 2010)
    http://challenge.insemtives.eu
  • Project collaboration
    • KiWi FP7 EU project
      • Invited talks
      • Joint dissemination events (SemWiki + User Advisory Board meeting)
    • ACTIVE FP7 EU project
      • Joint training events
    • CASAM is interested in collaborating on multimedia annotation and human computation.
    05/19/11 www.insemtives.eu
  • Industrial collaboration
    • Google
      • Joint follow-up project
    • Sun Microsystems
      • Joint research on community equity
    • playence
      • Technology transfer
    05/19/11 www.insemtives.eu
  • Invited speakers
    • Michael Fink from Google Research Israel
    • Sebastian Schaffert from Salzburg Research
    • Peter Reiser from Sun Microsystems
    • Peter Mika from Yahoo! Research
    • Pascal Chevrel from Mozilla Europe
    • Volker Wulf from the University of Siegen
    05/19/11 www.insemtives.eu
  • User advisory board
    • http://www.insemtives.eu/advisory_board.html
    • Myriam Lewkowicz, Université de Technologie de Troyes
    • Philipp Cimiano, University of Bielefeld
    • Sebastian Schaffert, Salzburg Research, Salzburg NewMediaLab
    • Conor Hayes, DERI Galway
    • Marta Sabou, Open University
    • Arpita Ghosh, Yahoo!
    • Andreas Schmidt, Karlsruhe Institute of Technology
    • Sören Auer, Universität Leipzig
    • Chris Bizer, FU Berlin
    • Denny Vrandecic, Karlsruhe Institute of Technology
    • Tobias Bürger, Salzburg Research
    • Peter Reiser, Sun Microsystems
    • Pieter G.M. De Leenheer, VU Amsterdam
    • Simone Braun, FZI Karlsruhe
    • Selected experts from all relevant communities
    • Participatory design of INSEMTIVES toolkit
    • 1 st UAB meeting on May 30 co-located with ESWC’10
    05/19/11 www.insemtives.eu
  • Outlook
    • 2nd game challenge
    • Extend UAB and organize meetings
    • Advertise games to a large gaming community
    • Technology release on open source platforms and tutorials
    • Collaboration with KIWI and SUN on community equity
    • Collaboration with CASAM
    05/19/11 www.insemtives.eu
  • EXPLOITATION 05/19/11 www.insemtives.eu
  • Market observation
    • A (semantic) annotation market analysis
    • Demand analysis
        • 12 commercial solutions
        • 13 research initiatives
    • Supply analysis
        • Porter’s five forces
        • SWOT
        • Trends analysis
    • Master lines of the exploitation strategies to be applied by the industrial partners
    05/19/11 www.insemtives.eu
  • Exploitation by case study partners
    • TID:
      • Identification of potential application areas:
        • Document Management Systems
        • Content Management Systems (i.e. Paloo)
        • Imagenio (TV platform)
        • eBook platform
    • Seekda:
      • Enhanced Web service engine
    • PGP:
      • Applied motivational methods to their existing services
    05/19/11 www.insemtives.eu
  • Final exploitation goals (mottos)
    • TID:
      • Leverage company knowledge through sharing and reuse
    • Seekda:
      • Make Web services trully reusable
    • PGP:
      • Enhance kids’ experience and increase commercial opportunities
    05/19/11 www.insemtives.eu
  • playence
    • playence is a spin-off of the University of Innsbruck.
    • Crowd sourcing multimedia annotation through casual social games.
    • Uptake of open source technology done in the project.
    • Uptake of conceptual findings related to games.
    05/19/11 www.insemtives.eu
  • Ontotext
    • Releasing its third generation annotation and search platform in May.
    • Its backend is based on the INSEMTIVES Platform.
    05/19/11 www.insemtives.eu
  • ETO
    • Bulgarian Web search engine
    • May extend its social involvement capabilities through:
      • Semantic annotation of web resources
      • For search, navigation and recommendation purposes
    05/19/11 www.insemtives.eu
  • Potential impact
    • For companies:
      • Techno- & methodology empowering semantic annotation and search
      • Involving audiences in semantic content creation
    • For the general public:
      • Easy (and entertaining) to use extensions of existing popular services with loads of content and users
    05/19/11 www.insemtives.eu
  • Outlook
    • Produce convincing showcases
    • Launch the Exploitation Board
    • Encourage reuse of technological results
      • User guides
      • Support for IT practitioners
    05/19/11 www.insemtives.eu