+ Communication Tools wiki 4 mobile slide sharing participatory video podcast 3 social bookmarking widgets photo sharing apps video enterprise networking Pinterest 2 microblogging blog RSS Feed social networking website 1 analytics search engine optimization emails
+ Wikispaces Ethiopian Livestock Feed project | MilkIT project | East Africa Dairy Development II project
+ Blogging Fodder Adoption blog | Africa Rising blog
+ ILRI social media metrics with Liya Dejene Who‟s following ILRI online? What comments do they post? What are our audience most interested in?
+ Look out for in-depth ILRI social media statistics reports 3 golden rules for getting the most out of social media: 1. Identify your audience and goals 2. Don‟t be afraid to make mistakes 3. Analyze the impact of your efforts
+ The importance of sharing. Meals, minibuses and gossip: sharing is at the heart of everything people do in Ethiopia Social media as an extension of African culture and traditions Coffee ceremonies and storytelling = social communication Making a difference requires teamwork. Several voices are stronger than one. The web and global social network is powerful – use it to share.
+ “When spiders‟ webs unite, they can tie up a lion.” – Ethiopian proverb Image: CIA figurative map of the world wide web
+ Field Trip with some people, somewhere, to do something.
+ I learned a valuable lesson on my very first field trip with ILRI – ask more questions. Same goes for social media and knowledge sharing. The beauty of web 2.0 is that large scale conversation – sharing your knowledge and expertise, but also learning something new for yourself too.
+ Social Media Guide for promoting African knowledge on Climate Change With Ewen Le Borgne & Tsehay Gashaw A guide to social media Promoting African knowledge (on climate change adaptation) Researchers, civil society practitioners, info. intermediaries Doubts and Pitfalls Encouraging people to experiment with social media
+ Caring about the quality of your work, caring for each other - in the office and across Ethiopia. Blogs Brochures with Meron Mulatu Wikis Overall learning experience