General Presentation
Istanbul International Balloon Festival
IIBFEST “ Where Continents and The Masses Meet…”
IIBFEST
www.IIBFESTIVAL.Org

What is it?
A Festival organized in many countries of the world...
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A 4-day long Festival filled with full of “Fun”
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
An International Festival…
Participation
from diverse
countries
International
media
attendance
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival to spend “quality time” with Family…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival sponsored by respected Brands…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

“Some sample Balloon-Festivals Sponsor Brands…
* Above are samples of International Balloon-Festival Sponsor Brands “abroad”.
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival which will leave nice memories behind…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival you will anticipate next one with excitement!
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival full of different activities besides balloons…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival full of different activities besides balloons…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What is it?
A Festival which can`t be described
by words only, but to be lived…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
Balloons are one of the unique objects
that makes you smile right away…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
Family focused, multi facet Festival
Excellent opportunity to have fun and release stress
A chance to get away from city noise
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
Balloons “nightglow” is one of
incomparable and spectacular …
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
… moments in life
well worth experiencing!
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
A first in Istanbul!
Fun
Opportunity to spend quality time with Family
An indispensable participation for Sponsors to bring
their Brands forefront
Relieve stress, get fresh air
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
Get away from city noise
Opportunity to spend time with family
Make our children, youth enjoy, appreciate aviation
International bonding
Media value (city & culture)
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Why Balloon Festival?
Publicity, tourism
A beautiful, precious activity for Kids
Brotherhood, fusion of Cultures
A significant contribution for Istanbul City Publicity
A much needed, anticipated Istanbul Festival
A “distinct” Festival in many ways
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What Else..?
Kids and Family activities
Life Music
Competitions (Balloon-rides, win prizes…)
Fine Cuisine & Drinks (different cultures gourmet…)
Shopping stands (gifts, apparel, souvenirs, arts,
crafts, home-made, unique items…)
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

What Else..?
Theme Parks for Children
Various Activities, games, fun areas
Different Shows (laser show, fireworks…)
Shows (gymnastics, motor show…)
Theatre shows (for kids & adults)
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Who Should Come ?
Popular Balloon Festivals (Survey)
95% Comes with Family, friends or partner
82% Comes from outside of the city
52% Comes from over 80km away
60% 15-44 Ages
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Who Should Come ?
Popular Balloon Festivals (Survey) Lazer Şov
Lazer Şov
62% Have children
%50 University graduate
80% Comes with car
For those attending without a car, convenient
transportation from city key points (bus)
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

About The Festival..?
Popular Balloon Festivals
98% Thinks about coming again
92% Appreciate Sponsors
2,4 Million people visit web-site
91% Describe Balloon Festival as excellent
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

About The Festival..?
Popular Balloon Festivals (Survey)
More than 2/3 of Balloon Festival attendees prefer
to purchase Festival Sponsor's Brands
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Target Market
Group A and B
Age 5 – 55
Youth
Primary, High-School, University students, grads
Family
Working, retired, who can have fun, open to change
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship Benefits..?
Balloons-are one of the most
Photographed objects in the World
Positive thoughts and feelings associated with
flying, flying objects are associated with Brand(s)
Sales and exhibit spaces | Direct interaction
opportunity with your Target Market
Brand(s) are seen, perceived and acknowledged
by thousands of people, who came on their own
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship Benefits..?
Brand(s) are associated with moments
of joy, exhilaration lived at Festival
Pictures taken at Festival are saved, framed,
re-looked at and shared with friends, family, internet…
The most photographed activity of the World is a
Balloon Festival
Brand Visibility | Bringing The Brand forefront
Memorable and multiple impressions of your Brand!
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship Benefits..?
Privileged product | service, sample
exhibition & sales space stands
Festival ad campaign Sponsor Logos
Sponsor Company Branding on balloons
Complimentary VIP Balloon ride tickets
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship Benefits..?
VIP – Guest | Client Hospitality Tents
Complimentary Sponsor VIP Entrance &
parking tickets
Festival arena Sponsor special branding opp
Festival web-site Sponsor Brand Logo | link
Free Festival official jackets, t-shirts, hats…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship Benefits..?
Brand(s) specific activity | event branding
opportunities
Complimentary VIP wine testing tickets
Sponsor specific announcements during Festival
Int. and local festival ad campaign banners, posters,
Festival area sign, main stage Sponsor Logo
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship Opportunity
Main Sponsors
Co-Sponsors
Official Sponsors
Media Sponsors
Communication Sponsors
Event – Activity Sponsors
Day Sponsors
Balloon Sponsors
Transport Sponsor, Hotel Sponsor…
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Balloon-Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Balloon Festivals extractions

Where | When..?
2010 | FESTIVAL | PREVIEW …
Place : Hezarfen, Istanbul Park
Date : 2010 | April – Oct.
Preview Format / Timing
to be determined by IIBFEST
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

THE SHOW BEGINS…
For Detailed info:
IIBFEST |
BM | Gsm: +90 533 318 14 79 |
Mail@IIBFESTIVAL.Org RSVP
We thank our Ministry of Culture and Tourism for their contribution.
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

Sponsorship
Contact:
Sponsorship @ IIBFESTIVAL.Org
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org

1. Istanbul International Balloon Festival
IIBFEST “ Where Continents and The Masses Meet…”
Sponsor Sponsor Sponsor
Logo Logo Logo
IIBFEST
www.IIBFESTIVAL.Org

Teşekkür Ederiz
Thank You
Gracias
Danke
Merci…
*All Rights Reserved SM INTL. www.IIBFESTIVAL.Org
IIBFEST
Istanbul International Balloon Festival IIBFEST
“ Where Continents and The Masses Meet… “ www.IIBFESTIVAL.Org