1. Salesforce.com VP Peter Coffee to Present at Rock Stars of Mobile Cloud
LOS ALAMITOS, Calif., 29 January 2014 – Peter Coffee, Vice President and Head of Platform Research at
Salesforce.com, will be among the high-level mobile cloud experts presenting at the premiere event, Rock Stars of
Mobile Cloud, set for 6 May in Boston. Coffee will present "APIs of Everything: Beyond the Mobile App."
IEEE Computer Society's Rock Stars of Mobile Cloud is advanced, one-day symposium for both business and
technology executives that provides attendees with the newest insights, strategies, and best practices in the mobile
cloud. To register, visit http://www.computer.org/Mobile-Cloud. Those who register now will save $100 with earlybird pricing and will receive a free annual digital subscription to IEEE Cloud Computing, IEEE's newest cloud
When there are billions of connected devices on an Internet of Things, there can't be a separate app for every kind
of thing—and the application programming interfaces (APIs) of things must be robust languages for real
transactions, not just naive dialects suited for little more than demonstrations. This talk by Coffee will explore the
implications for designing APIs that elevate performance of both people and machines.
Coffee has a long history of working with IT professionals and independent developers to build global communities
using cloud application platforms, including salesforce.com's Force.com and Heroku. Coffee also served as the
company's first CTO for Automobile Industry Initiatives and supported customers' Internet of Things and big data
programs. He has more than three decades experience guiding adoption of new technologies and practices as a
developer, consultant, educator, author, and lecturer, with particular emphasis on software development and
information security disciplines.
Other top leaders who will be presenting at Rock Stars of Mobile Cloud, include:
Nick Brown, SAP Senior Vice President of Mobile Strategy
Scott Davis, CTO of End User Computing at VMware
Bernard Golden, Vice President of Enterprise Solutions for Enstratius
Joshua Greenbaum, Principal of Enterprise Applications Consulting
Dr. John Halamka, CIO of Beth Israel Deaconess Medical Center
Frank Ingari, CEO of NaviNet
George Reese, Executive Director of Cloud Management, Dell Enstratius, and
Krishnan Subramanian, Director of OpenShift Strategy at Red Hat.
These mobile cloud experts will share insights such as:
How to stay in control of your mission-critical data when there are billions of connected devices on the
Internet of Things
How to use the Composable Enterprise to stay competitive in a digital world and bring the pieces together
to make it work
Best practices and case studies on how you can use the mobile cloud to elevate performance of people,
machines, and your organization
Answers about how healthcare's embrace of mobile cloud can be used as a blueprint for other industries.
To find out more about 2014's most important gathering of mobile cloud experts,
visit http://www.computer.org/Mobile-Cloud. Team pricing is available for groups of three or more. Follow IEEE
Computer Society on Twitter for the latest updates.
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