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2012-socialmediabrochure6p
2012-socialmediabrochure6p
2012-socialmediabrochure6p
2012-socialmediabrochure6p
2012-socialmediabrochure6p
2012-socialmediabrochure6p
2012-socialmediabrochure6p
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2012-socialmediabrochure6p

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  • 1. featuring an operation security within Presents a social Media training conference: focus day! 5thSocial Mediafor DEFENSE & GOVERNMENTfeatured summit enhancinG coMMunicationPLatforMs wiLL caPabiLities and securitYincLude: Focus Day May 21, 2012 | Main Summit Days May 22-23, 2012 – OhMyGov.com Washington D.C – USA.gov Learn about the newest advances in sociaL – GovLoop.com Media froM: – MilitaryFamilies.com – Major Juanita chang, usa Director, Online and Social Media Division, DOA “ “ – MilPages.com – Lee case, us navY Web Risk Assessment Team Lead, Operations Security (OPSEC) Extremely dynamic, – christie vanover relevant, up-to-date Chief of Command Information, III Corps/Ft. Hood and useful. – tanya Montgomery – stratcoM Public Affairs Officer, Air Force Public Affairs Agency – Lindy Kyser Independent Consultant, Lindy Kyzer Communications reGister nowfor the opportunity to meet – andrew einhorn government and industry CEO, OhMyGov.comexperts and hear the future – Patrick fiorenza “ needs of Social Media for Research Analyst, GovLoop.com “ Defense & Government straight from the decision Practical and helpful tips for our day to day use makers themselves! – web content Manager, tradoc sPeciaL thanKs to our Media Partners: www.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org
  • 2. who You wiLL Meet: 5th Social Media At the Social Media for Defense and Government Summit you will have the opportunity to DEFENSE & GOVERNMENT interact and network with for representatives from the social summit media community, as well as personnel from military units, government agencies and enhancinG coMMunication caPabiLities and securitY technology service providers. Attendees will include MAY 21–23, 2012 | Washington D.C professionals from the following fields and responsibilities: As technology advances, the military has learned to adapt simple yet very effective ways • Program Officers to control the ever-changing social media industry. idGa’s 5th social Media for defense and Government summit will address how the nature of ongoing combat operations have • irectors/Chiefs of Public D reshaped the way the military and government use social media platforms. Affairs • irectors of Community D Within the past year there has been a greater emphasis on the use of social media to Engagement improve collaboration. Additionally, new platforms were created and utilized to unite the military, their families, DoD, Government and the general public. • Senior/Chief Editors Attendees will have the opportunity to take part in intimate discussions where debate, • cience and Technology S Analyzers dialogue and networking are encouraged. By the end of the event delegates will understand the future of social media, new platforms, security improvements and enhanced • irectors of Innovative Social D capabilities. Secure your spot at IDGA’s Social Media for Defense and Government Engagement Summit to learn more about the latest initiatives and challenges that face the social • Presidents/Vice Presidents media community! Stay Connected! Visit www.idGasocialMedia.com today to: • Register for the event • Download the complete program agenda • View the complete speaker roster and biographies about idGa: • ain free access to relevant podcasts, videos, articles, interviews, G The institute for defense & Government advancement (IDGA) is a non-partisan whitepapers, and past presentations at our resource center information based organization dedicated • Learn more about the location, venue, and hotel discounts to the promotion of innovative ideas in public service and defense. We bring • Learn more about our sponsors, exhibitors, and media partners together speaker panels comprised of military and government professionals • Plus much more! while attracting delegates with decision- making power from military, government and defense industries. In addition to our live events, IDGA who attended in 2011 also offers an online community dedicated to providing defense industry professionals with breaking news, 6% business opportunities, introductions, podcasts, videos, webinars, articles, and presentations from key industry leaders. 12% Members of our online community are 42% 9% able to extend their live event experience and interact with the defense industry by leveraging the opportunity to network, 9% share ideas, best practices, and business 22% solutions. Join our community today at www.idga.org. 1% 2 www.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org
  • 3. SoCial Media SeCURiTY FoCUS daYMonday, May 21, 2012Sign up for this in-depth and interactive series of workshops to examine current Government and Department of Defense social media advances and initiatives. Hear updates from research leaders and platform representatives with regards to the latest trends in social networking. These sessions will deliver the most up-to-date findings from recognized experts.9:00am REGISTRATIOn & COFFEE Learn from experts in network security @ national defense university9:30am-11:00am securinG internet and coMMunications caPabiLitiesJoin us as we delve into the latest advancements at the national how you will benefit:Defense University with regards to internet and social media • Understand latest initiatives at nDUsecurity. Additionally, we will discuss the latest initiatives nDU is • Determine best practices to secure social media campaignsusing in the social media campaigns and how they are securing • network with peers in the industrythese advancements. session Leader:what will be covered: david thomas • Security capabilities with social media Director, Public Affairs Office • Communicating in secure networks national defense university • Performance of social media security systems enhancing communication at haLo corp11:00am-12:00pm usinG sociaL Media to counter terrorisMHALO Corporation is a California based organization founded by how you will benefit:former Special Operations, national Security and Intelligence • Understand how social media technology has evolvedpersonnel. HALO exists to provide safety and security for those • Using advancements to ignite more meaningful campaignsin need and to improve: force protection, all aspects of security, humanitarian aid and disaster response. session Leader: brad barkerwhat will be covered: President • Providing safety and security the haLo corporation • Improving protection and aid • Best practices for disaster response12:00pm-1:00pm LUnCH Latest advancements at MilPages.com1:00pm-2:30pm sociaL Media securitY within PLatforMsThe military uses social media in a different way than the how you will benefit:average user. Military is decisive on what they want and how • Mentally engage and increase morale through social mediathey communicate and connect with others. MilPages is able • How to deliver potent messages within minutesto contribute morale, health and other information that is not • Keeping pace with military members needstypically present on existing mainstream networks. session Leader:what will be covered: Mike star • How MilPages plays a role with military and their families Senior Editor • ow MilPages engages with families and support functions H MilPages.com across DoD • Ensuring security of social media platforms hear from the us air force Public affairs office2:30pm-4:00pm sociaL networKinG securitY at us air forceThis talk will discuss how the US Air Force secures its social how you will benefit:media campaigns. Best practices and latest advancements will be • ear from leading professionals from the US Air Force Public Hthe focus, as will latest challenges and solutions. We will conclude Affairs Officethis portion with a question and answer period, which allows the • Identify improved technologies and strategiesdelegates to better collaborate and network with one another. • Collaborate with other leading professionals in the fieldwhat will be covered: session Leader: • Best practices in social media security tynisha L. Jones-vincent • Latest advancements and initiatives at USAF Secretary of the Air Force Public Affairs • Challenges and solutions facing social media us air forcewww.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org 3
  • 4. Main SUMMiT daY one Tuesday, May 22, 2012 7:30am Registration and Coffee 12:30pm Lunch 8:30am chairperson’s welcome and opening remarks 1:30pm social Media utilization and advancements @ northcoM 8:45am oPsec: vulnerabilities associated with • ORTHCOM social media initiatives and efforts n oPeninG KeYnote social networking for 2012 Presentation • atest OPSEC advancements and initiatives L • hallenges and solutions communicating at C • ulnerabilities, challenges and solutions within V nORTHCOM social networking • atest social media utilization advancements L • Web risk assessment at the US nAVY don Mauszewski Lee case Public affairs specialist navY web risk assessment team Lead us army northcoM operations security (oPsec) 2:15pm Maximizing the use of social Media Platforms 9:30am using social Media to inform, educate for Military families us arMY PersPective and connect • ilitaryFamilies.com use of social media to improve M • aintaining operational security M veteran and family well-being • enior leaders using social media to communicate S • sing social media to connect educators, doctors U with the public and more with the military and their families • perating social media space successfully in order to O • uture initiatives at MilitaryFamilies.com F break down barriers Jonathan wertz MaJ Juanita chang, usa ceo director, online and social Media division Militaryfamilies.com department of the army 3:00pm networking Break 10:15am networking BreaK 3:45pm social Media Protection and exploitation 11:00am communication capabilities during crises • urrent DoD social media initiatives C • sing social media at the US Air Force to reach U • rotection and exploitation challenges and P the public advancements in social media • roviding assistance during crises through P • sing social media to market and brand DoD U communication alan fairley • hallenges communicating with social media C director, direct Marketing during crises office of secretary of defense tanya schusler Public affairs officer 4:30pm social Media in the field: case study usaf Public affairs agency • avy SEAL social media utilization n • nderstanding the benefits of social media in the U 11:45am GovLoop: improving social Media outlets US navy for Government • ase study presentation of social networking in C • niting the public with the latest Government U the field updates John Lamb • tilizing the GovLoop platform to enhance U social Media action officer social media navy seaL & swcc scout team Public affairs Patrick fiorenza research analyst End of Day One GovLoop.com “ has been very interesting and helpful. – senior Member technical staff, rincon research corporation “ I don’t get the chance to attend too many of these events, but I feel that this conference 4 www.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org
  • 5. Main SUMMiT daY TWo Wednesday, May 23, 2012 7:30am Registration and Coffee 12:30pm Lunch 8:30am chairperson’s welcome and opening remarks 1:30pm the cultural change created by social Media • udget, audience and security of social media B 8:45am us-cert: security standards and capabilities for • oving toward results-oriented solutions Mus cert KeYnote social Media Platforms • gniting change through social media I Presentation • ecurity standards for social media platforms S Lindy Kyzer and users independent consultant and editor • apabilities surrounding newest platforms C Lindy Kyzer communications • Latest US CERT initiatives darlene bush 2:15pm usa.gov: using social Media to interact with office of cyber security and communications the Public department of homeland security (us-cert) • atest advancements at USA.gov L • logging to inform and interact with the public B 9:30am ohMyGov.com: Military intelligence • hallenges and solutions with social media C PLatforM PersPective for Government at USA.gov • latforms dealing with both military and government P Michelle chronister communication content Manager, usa.gov • atest advancements at OhMyGov.com L us General services administration • nderstanding the best practices of social media U utilization 3:00pm networking Break andrew einhorn ceo 3:45pm spreading the word: a new era of ohMyGov.com communication • uick and rapid communication through social media Q 10:15am networking Break • eaching out to the public through words and images R • hallenges communicating with the public C 11:00am targeting Military as social Media users Patrick bloodgood @ ft. hood Multi-Media director, norfolk district • etermining how to target military social media D u.s army corps of engineers users • Advancements in communication at Ft. Hood 4:30pm branding in social Media for defense • hallenges and solutions of social media at Ft. Hood C and Government christie vanover • rand management through social media B chief, command information • nderstanding a brand through networking U iii corps and fort hood Pao • sing brand management at US Army U Jeanna reitmeier 11:45am us security Precautions for social networks us army spokeswoman • urrent programs to implement social media C us army communication • mplementing new strategies to manage social media I End of Main Summit • hallenges and risks associated with social media at C the national Guard brigadier General walter Lord “ webmaster / social Media Lead Pennsylvania national Guard Excellent, passionate, “ original ideas. – ceo, Morfsys www.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org 5
  • 6. Location & Lodging information 6 easY waYs to reGister now! this event will be held in the washington dc metro web: www.idGasocialMedia.com area. As soon as a specific venue is confirmed we will post the information online. If you would like email: info@idga.org to be notified via email as soon as the information Phone: 1-800-882-8684 becomes available please email idga@idga.org with fax: 646-378-6025, 24 hours a day the following in the subject line: “social Media venue request”. Mail: idGa 535 5th avenue, 8th floor sponsorship and exhibition opportunities new York, nY 10017 still available! scan: Qr code located on this page For more information please contact tom boccard at register by register by register by 646-253-5517 or sponsorship@idga.org. 02/24/12 03/23/12 04/27/12 standard all-access Pass (save $400) (save $300) (save $200) (save $100) $1,535 $1,635 $1,735 $1,835 Main summit (save $300) (save $200) (save $100) $1290 $990 $1,090 $1,190“ workshop day $645 team discounts+ Very Interesting Information. number of attendees: savings of: – Project officer, department of defense 3 to 4 10% 10% “ 5 or more 15% + Discounts apply to registrations submitted together, at the same time. Good spread of presentations. Cannot be combined with any other discount. – cio, national defense university dress code: Military personnel are kindly requested to attend reGister now in the Uniform of the Day. Appropriate attire for civilians is business casual. for the opportunity to meet MaKe checKs PaYabLe to: idGa government and industry experts A $99 processing charge will be assessed to all registrations not and hear the future needs of accompanied by credit card payment at the time of registration. social Media for defense & * CT residents or people employed in the state of CT must add Government straight from the 6.35% sales tax. decision makers themselves! details for making payment via eft or wire transfer: JPMorgan Chase Penton Learning Systems LLC dba IQPC: 957-097239 Media Partners ABA/Routing #: 937332641 Reference: Please include the name of the attendee(s) and the event number: 17307.005 Payment Policy: Payment is due in full at the time of registration and includes lunches and refreshments. Your registration will not be confirmed until payment is received and may be subject to cancellation. Please refer to www.idga.org/cancellation for cancellation, postponement and substitution policy special dietary needs: If you have a dietary restriction, please contact Customer Service at 1-800-882-8684 to discuss your view the full agenda and more at www.idgasocialmedia.com. here you can specific needs.not only view the up to date agenda and speaker line up, but if you click on the ©2012 IDGA. All Rights Reserved. The format, design, content download center” you can access relevant industry surveys & articles, speakerinterviews, presentations, research papers & much more. all content free, and arrangement of this brochure constitute a trademark available 24/7 and new content is added regularly! of IDGA.if you have something you would like to contribute to the download center, Unauthorized reproduction will be actionable under the Lanham email me at Katrina.corns@idga.org. Act and common law principles. 6 www.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org
  • 7. featuring an operation security within Presents a social Media training conference: focus day! 5thSocial Mediafor DEFENSE & GOVERNMENT summit reGister now enhancinG coMMunication for the opportunity caPabiLities and securitYto meet government MAY 21–23, 2012 | Washington D.Cand industry experts 6 easY waYs to reGister now! and hear the future web: www.idGasocialMedia.com needs of social email: info@idga.orgMedia for defense & Phone: 1-800-882-8684Government straight fax: 646-378-6025, 24 hours a day from the decision Mail: idGa, 535 5th avenue, 8th floor, new York, nY 10017makers themselves! scan: Qr code located on page 6 PLease reGister Me: name _______________________________________________________________________________________________ Job Title/Rank_________________________________________________________________________________________ Organization___________________________________________________________________________________________ Address____________________________________________________________________________________________ City______________________________________________State/Province_______Country_________Zip/Postal ode________________ C Phone__________________________________________Fax_________________________________________________ E-Mail_____________________________________________________________________________________________ Approving Manager______________________________________Email_____________________________________________ Please register me for: q Summit q Pre-Summit Focus Day See Page 6 for pricing details. q Please keep me informed via email about this and other related events. q Check enclosed for $______________(Payable in US Dollars to IDGA) Please charge my: q AmEx q Visa q MasterCard q Discover Card #______________________________________________________ Exp Date:_______/________CVM Code:________ Details for making payment via EFT or wire transfer can be found on preceding page. 17307.005 www.IDGASocialMedia.com | 1-800-882-8684 | info@idga.org 7

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