The Road to Automation & the DMP - Jeff Glaeser, Lorraine Mott and Samer Shehadeh, Cooper Industries

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This breakout session will include an overview of the course Cooper and its divisions took to build a data automation process with the goal of providing the most accurate and concise product and …

This breakout session will include an overview of the course Cooper and its divisions took to build a data automation process with the goal of providing the most accurate and concise product and pricing information to the Industry Data Warehouse (IDW). Cooper will discuss the path taken on this implementation, how they teamed up with IDEA to publish data to the Data Management Platform (DMP), and became the first manufacturer to automate (machine-to-machine) syndication to the DMP. A distributor who pulls Cooper's product and pricing information from the IDW can be confident that the information they share with customers is the same data Cooper has in their business system. Data is accurate and validated straight from the manufacturer -- in other words, it's "Cooper Certified."

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  • 1. The Road to Automation & the DMPPresented By:Samer Shehadeh, Lorraine Mott and Jeff Glaeser
  • 2. Agenda Introductions Overview  Phase 1: IDW Cleansing Exercise  Phase 2: Define & Develop Data Automation  Phase 3: Attack Attributed Schema Data Voice of our Divisions  Define the Process / Process Owners  Keys to a Successful Project  Lessons Learned / Pitfalls to Avoid Q&A
  • 3. IDW/Data Project Plan Cooper Attack Plan Phase 1  Phase 2  Phase 3  Specification Documents Basic Data Automate Schema Attributes Clean Up the Upload Attributes Images NAED is ranking manufactures on the schema attributes following…… Description Division July 1st Ranking Aug 1st Ranking B-Line Gold Platinum Bussmann Bronze Gold Crouse-Hinds US Platinum Crouse-Hinds CA Bronze  Platinum Gold Lighting US & CA Wiring Devices Platinum Bronze  Platinum GoldThe results are in….all divisions banded and on going plans in place
  • 4. Phase 1: Data Cleanup Cooper 3/4/2011 8/03/2012 Cooper B-Line Data Audit Certification Status B-Line Status Status Duplicate Catalog Number Count 0 0.0% 2 0.0%  All Cooper divisions data cleansedCategory Obsolete Item Count 1288 7.5% 24 0.1% Unpriced Item Count 226 1.3% 20 0.1% UNSPSC - Incomplete Codes 0 0.0% 0 0.0% Cooper Bussmann Cooper 3/4/2011 8/03/2012 Data Audit Certification Status Bussmann Status Status Duplicate Catalog Number Count 0 0.0% 0 0.0%  Leverage Data Audit Certification (DAC) andCategory Obsolete Item Count 2827 15.6% 41 0.2% Unpriced Item Count 772 4.3% 104 0.4% Data Quality Analyst(DQA) UNSPSC - Incomplete Codes 176 1.0% 102 0.4% Cooper Crouse Hinds 3/4/2011 8/03/2012 Data Audit Certification Status Crouse Hinds Status Status Duplicate Catalog Number Count 44 0.2% 0 0.0%  Weekly automated notification processCategory Obsolete Item Count 8174 40.1% 6 0.0% established Unpriced Item Count 6501 31.9% 0 0.0% UNSPSC - Incomplete Codes 2064 10.1% 65 0.4% Cooper Lighting Cooper 3/4/2011 8/03/2012 Data Audit Certification Status Lighting Status Status Duplicate Catalog Number Count 0 0.0% 0 0.0%Category Obsolete Item Count 0 0.0% 0 0.0% Unpriced Item Count 2533 90.4% 56 2.4% UNSPSC - Incomplete Codes 55 2.0% 1 0.0% Cooper Cooper Wiring Devices Wiring 3/4/2011 8/03/2012 Data Audit Certification Status Devices Status Status Duplicate Catalog Number Count 0 0.0% 0 0.0%Category Obsolete Item Count 5818 93.3% 0 0.0% Unpriced Item Count 2 0.0% 0 0.0% UNSPSC - Incomplete Codes 0 0.0% 0 0.0% Data Cleansing Project Complete!
  • 5. Phase 2: Data AutomationSolution: A single automated process for all divisions to send all add, change or delete product information M2M(Machine to Machine), leveraging the DMP Data Automation - Across all Divisions(One Cooper) Marketing Attributes functionality includes in Phase 2:  Image  UNSPSC  Warranty  Brochure URL address  Specification sheet  MSDS view  Catalog description  Technical drawing  Line drawing  Installation instructions  Full Engineering drawing  Technical drawing Automation Certifies One Source of the Truth
  • 6. Phase 3: Schema Attributed Data Conducted VOC (Voice of Customer)  E-Commerce Web Storefronts Schema Data…what customers really care about!!!  Catalogs  Back End ERP IDEA Band of Excellence Attributed Schema Data Division July 1st Aug 1st  Heavy lifting needed across all divisions Ranking Ranking • Anywhere from 5-27 different attributes per sku B-Line Gold Platinum • Collection of data in multiple platforms Bussmann Bronze Gold and formats • Manual intensive effort and time consuming Crouse-Hinds US Crouse-Hinds CA Platinum Bronze  Platinum Gold One Cooper Strategy & Solution  Attack the top stock sales items Lighting US & CA Platinum Platinum   Easily accessible to our trading partners and distribution channel Wiring Devices Bronze Gold  Educate business on importance of data to our customers Allows Cooper to stay as a leader in the Marketplace
  • 7. Voice of our DivisionsDEFINE THE TEAM!
  • 8. Voice of our DivisionsDEFINE THE PROCESS
  • 9. Voice of our DivisionsKeys to a Successful Project
  • 10. Voice of our DivisionsLessons Learned / Pitfalls to Avoid
  • 11. Q & A?