Next-Gen Data Synchronization - June 20, 2012
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Prepare your business for the future of information management - Get an inside look into the industry’s new Data Management Platform (DMP). During this webinar, we’ll help you examine your current ...

Prepare your business for the future of information management - Get an inside look into the industry’s new Data Management Platform (DMP). During this webinar, we’ll help you examine your current processes and challenges when syndicating data with your trading partners and provide an exclusive demo of the DMP, a solution that manufacturers and distributors are using to differentiate products and gain a competitive advantage. With the DMP, manufacturers can aggregate, syndicate and communicate product information with all their trading partners through one application and distributors can leverage the solution to send specific product data requests to their suppliers down to the item level as well as manage and validate the product data they receive from various sources.

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Next-Gen Data Synchronization - June 20, 2012 Presentation Transcript

  • 1. Next-Gen Data Synchronization Prepare Your Business for the Future of Information ManagementReal Solutions. Real Results. © Copyright 2012. All rights reserved. June 20, 2012
  • 2. Speakers/Presenters Introductions Melissa Longnecker, Program Manager - IDEA • 12+ years of experience helping organizations define and achieve strategic goals • Instrumental in development of the Data Management Platform (DMP) and the DMP pilot program Boris Ivanov, Senior Software Developer and Partner – Digital Business Architects (DBA) • 15+ years experience in software development and IT consulting • 10+ years experience in global data synchronization, including work with the GDSN • IDEA partnered with Digital Business Architects to develop software for solutions like IRD CERICOMX ® and the DMP © Copyright 2012. All rights reserved.
  • 3. Agenda DMP for Manufacturers Manufacturer Demo DMP for Distributors Please type questions here. Distributor Demo Conclusion/Q&A © Copyright 2012. All rights reserved.
  • 4. DMP for Manufacturers © Copyright 2012. All rights reserved.
  • 5. The Reality for Manufacturers ENTERPRISE MARKETING Disparate silos of data CUST. SPECIFIC Data may not be consolidatedManufacturers Disparate data silos as a result of: ENTERPRISE • M & A growth MARKETING CUST. SPECIFIC • Custom silos for trading partners • Different company divisions Data may not be standardized, is ENTERPRISE out-of-date or is duplicated across silos MARKETING CUST. SPECIFIC © Copyright 2012. All rights reserved.
  • 6. The Reality for Manufacturers ENTERPRISE MARKETING CUST. SPECIFIC Dawn Wright-Perry Master Data ManagerManufacturers Milbank Manufacturing ENTERPRISE MARKETING CUST. SPECIFIC ENTERPRISE MARKETING CUST. SPECIFIC © Copyright 2012. All rights reserved.
  • 7. The Reality for Manufacturers ENTERPRISE MARKETING CUST. SPECIFICManufacturers ENTERPRISE Direct Use just one application MARKETING CUST. SPECIFIC to connect to all partners 2-Way Dialogue ENTERPRISE MARKETING CUST. SPECIFIC © Copyright 2012. All rights reserved.
  • 8. The Reality for Manufacturers Dawn Wright-Perry Master Data Manager ENTERPRISE Milbank Manufacturing MARKETING Direct CUST. SPECIFIC 2-Way Dialogue © Copyright 2012. All rights reserved.
  • 9. Manufacturer Demo © Copyright 2012. All rights reserved.
  • 10. DMP for Distributors © Copyright 2012. All rights reserved.
  • 11. The Reality for DistributorsBuyers Why do distributors need product information? Populate web storefronts Build the foundation for catalogs Train counter sales team © Copyright 2012. All rights reserved.
  • 12. The Reality for Distributors What are some situations where data is not communicated successfully between the distributor and manufacturer? Sending requests to the wrong contacts Data is not sent in time to meet a distributor’s deadlines The data received is in an incompatible format © Copyright 2012. All rights reserved.
  • 13. The Reality for Distributors © Copyright 2012. All rights reserved.
  • 14. The Reality for Distributors Jason Archbold Marketing Catalog Supervisor Border States Electric Manual Buyers Consolidation © Copyright 2012. All rights reserved.
  • 15. The Reality for Distributors © Copyright 2012. All rights reserved.
  • 16. The Reality for Distributors Parse and validate product information before importing it into ERP systems to Buyers use in print and digital media © Copyright 2012. All rights reserved.
  • 17. The Reality for Distributors I have a promotion. Can I get X, Y and Z data? Two-way Communications Yes, sending now!Checklist Got it! Data is great! Thanks! Jason Archbold Marketing Catalog Supervisor Border States Electric Communicate product requests down to the item level so manufacturers can prioritize requests. Buyers © Copyright 2012. All rights reserved.
  • 18. The Reality for Distributors 12 9 3 6 Manufacturer Data Scraped Provided Data From Websites © Copyright 2012. All rights reserved.
  • 19. Distributor Demo © Copyright 2012. All rights reserved.
  • 20. The DMP Pilot Program © Copyright 2012. All rights reserved.
  • 21. 2012 eBiz ForumLearn more about the DMP atForum sessions including“Connecting with the DataManagement Platform (DMP)”and “The Road to Automation& the DMP”User groups for IDW, IDX andIRD CERICOMX® customersNetwork with senior Sept. 25-27thexecutives, IT/eBusiness and Omni Mandalay Hotel at Las ColinasSales/Marketing in the Dallas, Texaselectrical industry www.idea-ebizforum.com © Copyright 2012. All rights reserved.
  • 22. Conclusion © Copyright 2012. All rights reserved.
  • 23. 2900 Crystal Drive | Suite 500 | Arlington, VA 22202 P 703.562.4600 | F 703.562.4650 | info@idea-esolutions.com www.idea-es olutions .c om dmpinfo@ idea-es olutions .c omWebsite | RSS | LinkedIn | YouTube | Flickr | Slideshare | Twitter #IDEAwebinars © Copyright 2012. All rights reserved.