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Client based MMORPGs in Europe q4 2012 - Table of Contents

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The table of content of the market report on MMORPGs in Europe. …

The table of content of the market report on MMORPGs in Europe.

© 2013 ICO Partners Ltd

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  • 1. CLIENT-BASEDMMORPGIN EUROPETABLE OF CONTENTS©2013 ICO Partners Limited Q4 2012
  • 2. Table of Contents Client-based MMORPGs in Europe Q4 2012 Legal Disclaimer The use of this document is bound by the Terms of Purchase found at tos.icopartners.com Copyright notice The content of the document is Copyright © 2013 ICO Partners Limited. The data from Superdata Research is used under a license. The superdata logo is © 2012 Superdata Research. All rights reserved. No material contained in this report may be reproduced in whole or in part without the prior written permission of the publisher. Any unauthorized use, disclosure, copying, selling, distribution or in any way transfer of any direct or indirect information from this report which is the property of ICO Partners Limited, removing, erasing or hiding from view any copyright, trademark, confidentiality notice, mark or legend appearing on ICO Partners Limited products or any form of output is strictly prohibited, and will be under legal responsibility. The information contained in this report has been obtained from sources we believe to be reliable, but neither its completeness nor accuracy can be guaranteed. Opinions expressed are based on our interpretation of the available information, and are subject to change. Feedback We value our clients opinion and we have built our consulting activity by listening to their needs and requirements. We welcome all feedback regarding our research as well as our products. Please send us your notes on this report, what you found useful in it and future research directions that would help your business. Send feedback emails to: reports@icopartners.com©2013 ICO Partners Limited 2
  • 3. Table of Contents Client-based MMORPGs in Europe Q4 2012 TABLE OF CONTENTS TABLE OF CONTENTS ..................................................................................................................................... 3 TABLE OF FIGURES ......................................................................................................................................... 5 METHODOLOGY ............................................................................................................................................ 6 ICO PARTNERS METHODOLOGY .............................................................................................................................. 6 SUPERDATA METHODOLOGY ................................................................................................................................... 6 I. GENERAL EUROPEAN MARKET.................................................................................................................... 8 A) EUROPEAN MARKET SIZE FOR CLIENT-BASED MMORPGS......................................................................................... 8 B) TOP CLIENT-BASED MMORPG PUBLISHING COMPANIES ........................................................................................ 14 C) TOP EU CLIENT-BASED MMORPGS IN EUROPE ................................................................................................... 16 D) TOP BUSINESS MODELS USED IN CLIENT-BASED MMORPG IN EUROPE ..................................................................... 18 E) TOP EU MEANS OF PAYMENT USED IN CLIENT-BASED MMORPGS ........................................................................... 21 F) STATS FOR MMORPGS IN EUROPE: SETTINGS, CLIENT SIZES, RELEASE DATE, TARGET AUDIENCE,ETC .............................. 23 G) TRENDS ........................................................................................................................................................ 36 II. COUNTRY-SPECIFIC MARKETS .................................................................................................................. 37 A. GERMANY ..................................................................................................................................................... 37 a) General country statistics ..................................................................................................................... 37 b) Market size for PC client-based MMORPGs in Germany ....................................................................... 37 C) Most popular client-based MMORPGs in German ............................................................................... 37 D) Top means of payment used in client-based MMORPGs in Germany .................................................. 38 B. FRANCE......................................................................................................................................................... 40 a) General country statistics ...................................................................................................................... 40 b)Market size for client-based MMORPGs in France ................................................................................. 40 c) Most popular client-based MMORPGs in French .................................................................................. 40 d) Top means of payment used in client-based MMORPGs in France ...................................................... 41 C. UNITED KINGDOM/EUROPEAN ENGLISH .............................................................................................................. 43 a) General country statistics: United Kingdom .......................................................................................... 43 b)Market size for client-based MMORPGs in the UK/for English language ............................................... 43 c) Most popular client-based MMORPGs in English ................................................................................. 43 d) Top means of payment used in client-based MMORPGs in the UK ...................................................... 44 D. ITALY ............................................................................................................................................................ 46 a) General country statistics ...................................................................................................................... 46 b) Market size for client-based MMORPGs in Italy .................................................................................... 46 c) Most popular client-based MMORPGs in Italian ................................................................................... 46 d) Top means of payment used in client-based MMORPGs in Italy .......................................................... 47 E. SPAIN ........................................................................................................................................................... 49 a)General country statistics ....................................................................................................................... 49 b)Market size for client-based MMORPGs in Spain ................................................................................... 49 c) Most popular client-based MMORPGs .................................................................................................. 49 d) Top means of payment used in client-based MMORPGs in Spain ........................................................ 50 F. POLAND ........................................................................................................................................................ 52 a)General country statistics ....................................................................................................................... 52 b) Market size for client-based MMORPGs in Polish ................................................................................. 52 c) Most popular client-based MMORPGs in Polish ................................................................................... 52©2013 ICO Partners Limited 3
  • 4. Table of Contents Client-based MMORPGs in Europe Q4 2012 d) Top means of payment used in client-based MMORPGs in Poland ...................................................... 53 III. CLIENT-BASED MMORPG PUBLISHERS AND GAMES IN EUROPE ............................................................. 55 1. BLIZZARD ENTERTAINMENT .......................................................................................................................... 55 2. ELECTRONIC ARTS ...................................................................................................................................... 58 3. GAMEFORGE ............................................................................................................................................. 66 4. ANKAMA .................................................................................................................................................. 88 5. CCP ........................................................................................................................................................ 93 6. GALA NET................................................................................................................................................. 96 7. AERIA GAMES ......................................................................................................................................... 108 8. GAMIGO................................................................................................................................................. 117 9. NCSOFT ................................................................................................................................................. 130 10. PROSIEBEN SAT1 DIGITAL ..................................................................................................................... 141 11. WARNER BROS (TURBINE)..................................................................................................................... 157 12. PERFECT WORLD ................................................................................................................................. 162 12. FUNCOM ............................................................................................................................................ 175 13. SQUARE ENIX ...................................................................................................................................... 182 14. NEXON EUROPE .................................................................................................................................. 186 15. TRION ............................................................................................................................................... 195 16. JOYMAX ............................................................................................................................................. 198 17. GAME MASTERS .................................................................................................................................. 201 18. CIPSOFT............................................................................................................................................. 204 19. GRAVITY ............................................................................................................................................ 207 20. RELOADED GAMES (K-2 NETWORK) ........................................................................................................ 210 21. ONNET .............................................................................................................................................. 215 22. INNOVA ............................................................................................................................................. 221 23. OG PLANET ........................................................................................................................................ 224 24. AVENTURINE ....................................................................................................................................... 229 25. AVATAR CREATION............................................................................................................................... 232 26. STARVAULT ........................................................................................................................................ 235 27. INDEX MULTIMEDIA ............................................................................................................................. 238 28. GAMANIA........................................................................................................................................... 241 29. CUBE FORCE MEDIA ............................................................................................................................. 246 30. HEATWAVE INTERACTIVE ....................................................................................................................... 249 31. ZENIMAX ONLINE ................................................................................................................................ 252©2013 ICO Partners Limited 4
  • 5. Table of Contents Client-based MMORPGs in Europe Q4 2012 TABLE OF FIGURES Figure 1 - PC Client-based MMORPG revenue 2011/2012 ................................................................................... 8 Figure 2 - PC client-based MMORPG revenue 2011/2012 ................................................................................... 9 Figure 3- PC Client-based MMORPGs EU 2012 - Number of games studied/languages .................................... 10 Figure 4 - PC Client-based MMORPGs 2012 - Revenue per language ................................................................ 11 Figure 5 - PC Client-based MMORPGs EU 2012 - % revenue by language ......................................................... 11 Figure 6 - PC Client-based MMORPGs 2012 - MAU per language ..................................................................... 12 Figure 7 - PC Client-based MMORPGs EU 2012 - % MAU by language .............................................................. 13 Figure 8 - Turnover EU MMORPG 2011/2012 .................................................................................................... 15 Figure 9 - PC Client-based MMORPG 2011/2012 Revenue breakdown by business model .............................. 18 Figure 10 - PC client-based MMORPGs EU 2012 - Business Models/game access ............................................ 19 Figure 11 - Client-based MMORPGs in EU – monetisation - percentage of games............................................ 20 Figure 12 - Client-based MMOs EUR6 2012 - payment preferences .................................................................. 21 Figure 13 - PC Client-based MMORPGs 2012 - means of payment - percentage of games studied .................. 22 Figure 14 - PC Client-based MMORPG EU 2012 - settings- number of games ................................................... 23 Figure 15 - PC Client-based MMORPG EU 2012 - settings - % total MAU .......................................................... 24 Figure 16 - PC Client-based MMORPG EU 2012 - settings - % total revenue ..................................................... 24 Figure 17 - PC Client-based MMORPG 2012 - Anti-cheat - number of games ................................................... 25 Figure 18 - PC Client-based MMORPG EU 2012 - Graphic engine - number of games ...................................... 26 Figure 19 - PC Client-based MMORPG EU - year of release - number of games ................................................ 27 Figure 20 - PC Client-based MMORPG EU - year of release - % total MAU ........................................................ 28 Figure 21 - PC Client-based MMORPG EU - year of release - % total Revenue .................................................. 28 Figure 22 - PC Client-based MMORPG EU 2012 - target audience/gender - number of games ........................ 29 Figure 23 - PC Client-based MMORPG EU 2012 - target audience/gender - %MAU .......................................... 30 Figure 24 - PC Client-based MMORPG EU 2012 - target audience/gender - %Revenue .................................... 31 Figure 25 - PC Client-based MMORPG EU - target audience / age - number of games ................................... 32 Figure 26 - PC Client-based MMORPG EU 2012 - target audience/age - MAU .................................................. 32 Figure 27 - PC Client-based MMORPG EU 2012 - target audience/age - Revenue ............................................ 33 Figure 28 - PC Client-based MMORPG 2012 EU - Client size - % games ............................................................. 33 Figure 29 - PC Client-based MMORPG 2012 EU - Client size - % MAU .............................................................. 34 Figure 30 - PC Client-based MMORPG 2012 EU - Client size - % Revenue ........................................................ 35 Figure 31 - PC Client-based MMORPG 2012 - German - MAU estimates........................................................... 38 Figure 32 - Client-based MMOs Germany 2012 - payment preferences ........................................................... 39 Figure 33 - PC Client-based MMORPG 2012 - French - MAU estimates............................................................. 41 Figure 34 - Client-based MMOs France 2012 - payment preferences ............................................................... 42 Figure 35 - PC Client-based MMORPG 2012 - English - MAU estimates ............................................................ 44 Figure 36 - Client-based MMOs UK 2012 - payment preferences ...................................................................... 45 Figure 37 - PC Client-based MMORPG 2012 - Italian - MAU estimates.............................................................. 47 Figure 38 - Client-based MMOs Italy 2012 - payment preferences ................................................................... 48 Figure 39 - PC Client-based MMORPG 2012 - Spanish - MAU estimates ........................................................... 50 Figure 40 - Client-based MMOs Spain 2012 - payment preferences ................................................................. 51 Figure 41 - PC Client-based MMORPG 2012 - Polish - MAU estimates .............................................................. 53 Figure 42 - Client-based MMOs Poland 2012 - payment preferences ............................................................... 54©2013 ICO Partners Limited 5
  • 6. ©2013 ICO Partners Limited Client-based MMORPGS in Europe Q4 2012 ©2013 ICO Partners Limited www.icopartners.com OFFICE 6 10 FLEET STREET BRIGHTON BN1 4ZE UNITED KINGDOM REPORT@ICOPARTNERS.COM +44 (0)20 8133 8806

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