SE_2_Parallel Session - Big Data - What is it? Why is it important? how can you use it?
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SE_2_Parallel Session - Big Data - What is it? Why is it important? how can you use it?

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SE_2_Parallel Session - Big Data - What is it? Why is it important? how can you use it? SE_2_Parallel Session - Big Data - What is it? Why is it important? how can you use it? Presentation Transcript

  • Big Data
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database • # Series: 18,972 • # Events: 192,558 • # Associations: 11,286 • # Associations with Key Contacts: 2,921 • # Associations with Key Contacts: 25,9%
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Discover Local Champions
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Explore Industry Topics
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Explore Industry Topics
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 ICCA Association Database
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Track leads on your Website
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Infos + Stats
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Search: Infos + Stats
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Summary: To develop a tool that can perform complex analytics on the web, which involves detecting a range of evidence and using it to compile partial or full matches relating to specific individuals and organizations and will help identifying and reaching out to potential local “influencers” to champion the project
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Big Data Summary: Identifying suitable candidates to bid for future international association congresses, should enable low-budget members to more easily set up and manage a simple ambassador programme, and should enable those members who already operate such programmes to reduce costs, increase the number of potential ambassadors, and to operate a more complex/targeted programme.
  • ICCA Research, Sales and Marketing Programme Twitter: #RSMP14 Thank you for your attention!