ICCA Venue Sectors: What's Trending In Africa - A Venue Perspective #ICCA12 SUNDAY 21/10/2012
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ICCA Venue Sectors: What's Trending In Africa - A Venue Perspective #ICCA12 SUNDAY 21/10/2012

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Presentation held at the 51st ICCA Congress which took place in San Juan, Puerto Rico from 20 - 24 October 2012. For more information on ICCA please visit www.iccaworld.com.

Presentation held at the 51st ICCA Congress which took place in San Juan, Puerto Rico from 20 - 24 October 2012. For more information on ICCA please visit www.iccaworld.com.

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  • Cote d’Ivoire -7.6%, Swaziland 1.9. Madagascar 0.6. Ghana 12%, Ethiopia 10, Angola 7.3
  • Egypt is utilizing its dramatic scenery and abundance of historical landmarks to create unique meeting venues. Old Convention Centers are being renovated New ones coming –up - latest is Zambia Convention Center in Victoria Falls Hotels are increasingly hosting sizeable conferences Convention Bureaus ( National & Regional) being established Associations getting more interested in talking to convention centers on bidding Curiously, African Governments are getting more interested in supporting MICE
  • Konza city Kenya
  • Finding the balance: African Associations & Host destinations/Venues
  • Emirates – 21 African Cities, Kenya Airways – triple air fleet, Ethiopian Airways – latest member from Africa in Star Alliance…. Egypt air

ICCA Venue Sectors: What's Trending In Africa - A Venue Perspective #ICCA12 SUNDAY 21/10/2012 Presentation Transcript

  • 1. 51st ICCA Congress ICCA Venue Sectors: What’s Trending in Africa – A venue perspective… Ben ASORO, Kenyatta International Convention Center, Nairobi KENYA San Juan, Puerto Rico, 21st October, 2012International Congress and Convention Association.Twitter: #ICCA12
  • 2. Subjects Likely to Continue Shaping Meetings Industry inAfrica - 2012/13 1. Population – 1 billion people, 54 Countries, 18 Noble Peace prize winners 2. Natural Resources – Oil; Libya, Angola, Algeria and Nigeria. Tea and Horticulture; Kenya. Half of world’s Diamond – Central and South Africa 3. Economy and Governance – Ghana +12%, Libya -19% 4. ICT and Social Media – social media platforms and digital presence International Congress and Convention Association . Twitter: #ICCA12
  • 3. 21st Century Unique Venues in Africa Now trending I Africa…… • Unique destinations in Africa is selling … • Augmenting The Destination experience ….. • Break-outs In Cruise ships • Welcome cocktails in Helipads • Multi-venue events • Africa is catching Green Credentials jungle fever… Brand Guided CSR • Cleaning-up adjacent street to the Convention Centre Vs • Develop/Strengthen Social fabric of the community . International Congress and Convention Association . Twitter: #ICCA12
  • 4. 21st Century ‘MEETING SPACE’ in Africa Technology and Meetings in Africa – Fiber optic cabling in Africa • improved clarity, internet speed/bandwidth and ease of deployment/execution of e-commerce apps Technology and Meetings in Africa – Revolutionary : Libraries PC laptops Tablets = info @ fingertips • Tablet in 1999 • Tablet in 2012- The Smart Phone revolution • Native apps ( Apple/android/blackberry) Mobile apps in conference support services - ‘Mpesa’ for delegate registration fees in KenyaInternational Congress and Convention Association.Twitter: #ICCA12
  • 5. Africa: Association Objectives Vs Guaranteed Profits Profits Professional Objectives Underwriting Conferences High Level Service= Striking the balance to enable destinations host ‘successful’ conferences while helping associations maintain control of their core objectives ; Professional, financial & academic ) International Congress and Convention Association . Twitter: #ICCA12
  • 6. Africa AirspaceRecord participation at ‘Routes Africa Conference 2012 Seychelles’ • IATA predicts that by 2014 Africa will see the second highest growth in global passengers numbers • Africa Airspace - a buzz with activities as airlines flock to introduce new African routes ; Increased direct flights /code shares/alliances • Expansion/Modernization of strategic African Airports International Congress and Convention Association . Twitter: #ICCA12
  • 7. Air Access to Africa – Triangular Approach • Routes Africa 2012 coming hot in the heels after Routes Europe.. • Unprecedented big names in aviation Industry attracted with high powered delegations in Seychelles Tourist Boards • Unprecedented participation by Africa at the World Routes Strategy Summit 2012 in UAE • Triangular approach to tourism Civil Aviation and air transportAirlines Authorities development . in Africa International Congress and Convention Association Twitter: #ICCA12
  • 8. These conferencing Subjects and developments are some of what’s going to change conferencing landscape in Africa …..International Congress and Convention Association Thank you.Twitter: #ICCA12