ICCA Best Marketing Award #ICCA12 TUESDAY 23/10/2012

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Presentation held at the 51st ICCA Congress which took place in San Juan, Puerto Rico from 20 - 24 October 2012. For more information on ICCA please visit www.iccaworld.com.

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ICCA Best Marketing Award #ICCA12 TUESDAY 23/10/2012

  1. 1. 51st ICCA Congress ICCA Best Marketing Award 2012 Tuesday 23 OctoberInternational Congress and Convention Association.Twitter: #ICCA12
  2. 2. Voting with SpotMeIf you are usingyour own mobile device,please connect to the following Wi-Fi: icca-bmaInternational Congress and Convention Association.Twitter: #ICCA12
  3. 3. Best Marketing Award 2012 Bedouk Event Sourcing Solutions Sponsor of the Best Marketing AwardInternational Congress and Convention Association.Twitter: #ICCA12
  4. 4. Best Marketing Award 2012Overview• Now in 16th year• Recognises excellence and outstanding achievement in destination or product marketingInternational Congress and Convention Association.Twitter: #ICCA12
  5. 5. Best Marketing Award 2012Process• Submissions mid September• Four finalists selected• Presentations at ICCA Congress• Winner chosen by judges and delegates on a 50:50 basis• Winner will be announced at the closing session WednesdayInternational Congress and Convention Association.Twitter: #ICCA12
  6. 6. Best Marketing Award 2012Submission components• Innovation and creativity• Research and rationale• Return on investment• Success in meeting the objectives• Communication {Written}International Congress and Convention Association.Twitter: #ICCA12
  7. 7. Best Marketing Award 2012Judges• Aileen Crawford, Glasgow City Marketing Bureau• Patrick Delaney, Ovation Global DMC• Sólveig Lilja Einarsdóttir, Iceland Convention and Incentive Bureau• Juan José Garcia, Vibo Congresos• Simone Sfeir, Bedouk Event Sourcing SolutionsInternational Congress and Convention Association.Twitter: #ICCA12
  8. 8. Best Marketing Award 2012Your Role• Determining the winner• Critical, you have 50% of vote• You will be asked 5 questions around creativity, Quality of Execution, ROI and communication• The results of the individual votes will not be shown on the screenInternational Congress and Convention Association.Twitter: #ICCA12
  9. 9. Best Marketing Award 2012Focus on:• Innovation and creativity• Research and rationale• Return on investment• Success in meeting the objectives• CommunicationInternational Congress and Convention Association.Twitter: #ICCA12
  10. 10. Best Marketing Award 2012The Finalists•Artion Conferences and Events•Kuala Lumpur Convention Centre•MEET TAIWAN•Netherlands Board of Tourism &ConventionsInternational Congress and Convention Association.Twitter: #ICCA12
  11. 11. Best Marketing Award 2012 PresentationsInternational Congress and Convention Association.Twitter: #ICCA12
  12. 12. Best Marketing Award 2012• MEET TAIWAN• Kuala Lumpur Convention Centre• Artion Conferences and Events• Netherlands Board of Tourism & ConventionsInternational Congress and Convention Association.Twitter: #ICCA12
  13. 13. Best Marketing Award 2012MEET TAIWANSin Chen, Clare WangInternational Congress and Convention Association.Twitter: #ICCA12
  14. 14. Best Marketing Award 2012Kuala Lumpur Convention CentrePeter Brokenshire, Angeline Lue, Kuzaimah IdrisInternational Congress and Convention Association.Twitter: #ICCA12
  15. 15. Best Marketing Award 2012Artion Conferences and EventsValentini AmarantidouInternational Congress and Convention Association.Twitter: #ICCA12
  16. 16. Best Marketing Award 2012Netherlands Board of Tourism & ConventionsEric BakermansInternational Congress and Convention Association.Twitter: #ICCA12
  17. 17. Best Marketing Award 2012Congratulations!See you all at the Closing Ceremony.International Congress and Convention Association.Twitter: #ICCA12
  18. 18. Best Marketing Award 2012 The VoteInternational Congress and Convention Association.Twitter: #ICCA12
  19. 19. Best Marketing Award 2012Focus on:• Innovation and creativity• Research and rationale• Return on investment• Success in meeting the objectives• Communication skillsInternational Congress and Convention Association.Twitter: #ICCA12
  20. 20. Voting with SpotMeIn the app, enter the Voting and Q&AmenuInternational Congress and Convention Association.Twitter: #ICCA12

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