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Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM
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Wprowadzenie: Pracujmy inteligentniej z rozwiązaniami IBM

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  • 1. Get Smarter Using Social Technologies! Transform YourBusiness With IBM Collaboration Solutions Introduction
  • 2. Welcome And Introductions Thanks for coming today ! Your IBM technical team welcomes you Introductions . . . Copies of this presentation are available at: http://www.ibm.com/software/lotus/events/briefings/ Introduction 2
  • 3. The New Economic Environment Presents New ChallengesTo what extent is the new economic environment different? 18% 69% More volatile Deeper/faster cycles, more risk 21% 65% More uncertain Less predictable 21% 53% Structurally different Sustained change More complex 22% 60% Multi-faceted, interconnected To some extent To a large/very large extentThere is a complexity gap: Only 49% feel prepared 79% anticipate greater complexity aheadSource: IBM Global CEO 2010 study that is the largest known sample of senior executives Introduction 3
  • 4. How Will Standout Organizations AddressThese Challenges? 95% of standout organizations will focus more on “getting closer to the customer” over the next 5 years Standout organizations are 57% more likely to encourage their people to use social and collaborative toolsSource: IBM Global CEO and CHRO 2010 studies Introduction 4
  • 5. IBM Identified A Foundational Set Of Activities That Enable Business Processes To Become “Social” Engage Discover Optimize ReachKey Social Interaction and Social content and Social analytics Mobility, accessibilityActivities collaboration collective and monitoring and unified user intelligence insight experience • Online profiles • Social learning • Workforce • Mobile applications • Communities tools analytics • Engaging web sitesExamples • Co-creation tools • Crowdsourcing • Customer • Rich Internet • Open innovation analytics Applications • Talent and • Business • Advanced case • Mobility Services workforce analytics and management • Customer management optimization • Org change Experience Suite • Social services management • MobilityExamples collaboration • Social Content • Decision Collaborationof Core platform: Management managementIBM ‒ Connections • Cognos and business ‒ Lotus Quickr • SPSS predictive monitoringOfferings ‒ Sametime analytics • Governance, ‒ LotusLive risk and • Lotus Notes / compliance Domino services Introduction 5
  • 6. Companies Are Using Social Technologies AndMethods To Improve Business Outcomes  Utilizing personalized Web content for 50 mil customers in 40 countries HSBC has realized a 35% improvement in marketing campaign revenue, increased customer loyalty through advanced personalization and improved time-to-market by deploying a consistent online approach to all channels  Reliance Life Insurance enabled customer self-service and online peer-to-peer forum that resulted in reduced time to market of services and features by more than 50%, reduced costs of customer / agent service by 50%, and achieved 100 percent average growth in new business premium within four years  Cemex implemented user profiles and communities for 7,000 staff in 50 countries. The resulting open business culture generates new products faster and produced their first global product, Ready-Mix Introduction 6
  • 7. How? Social Technologies Help Businesses Be More Nimble, Transparent And Engaged Business Demands Drives advocacy and more Business as Usual Deepen sales through trusted Push marketing via relationships relationships traditional channels with customersMarketing Control over brand image and brand communication Speed time to market and gain market share with break-through ideas and Generate new products Invest in R&D ideas fasterProductDevelopment Generate new ideas internally Save money by reaching Test ideas in market out to professional networks to respond faster to business Enable a more decisions and opportunities effectiveOperations, Email and phone based workforceHuman communicationResources Knowledge kept in silos Introduction 7
  • 8. Renovations, Inc. Is A Large Construction FirmWith A Geographically Distributed WorkforceRenovations, Inc.s key issues: Employees are disconnected  Interaction is limited to immediate co-workers Customers are not engaged  Customers are not brand-loyal Tools are not integrated and fit-for-purpose  A poor mix of desktop and mobile tools  Infrastructure costs are out of control Out of Office, Out of touch  Mobile employees have very limited access to resources Introduction 8
  • 9. Renovations, Inc. Can Use Social Technologies To Solve These Issues  4% companies are integrating social technologies with customer interaction1  75% companies are integrating social technologies into employee day-to-day activities1  71% companies are integrating social technologies with partner/supplier interaction1  69% companies report that social technology tools have delivered measurable business benefits1  38% estimated growth for the Social Business software market through 20142  IBM identified as the market share leader in Social Platforms in 20103“It will eventually be seen as essential to all large firms, encouraging moreopen and transparent communications with staff around the world, and helpingto improve relations with existing and potential customers.” 41 Source: McKinsey Global Survey; “How companies are benefiting from Web 2.0”2 Source: IDC, Predictions 2011: Welcome to the Mainstream3 Source: IDC, Worldwide Social Software Software MarketShare by Vendor4 Source: Gartner, “Study encourages businesses to embrace social networking”; Nikos Drakos Introduction 9
  • 10. IBM Can Help Renovations, Inc. Address ThoseIssues By Delivering Social Technologies Employ Social Collaboration To Create Business Value  Discover, share, and apply the right expertise and information when needed.  Simplify the way people interact for better, faster results  Encourage and enable cross-boundary networks of individuals to form quickly and solve problems Deepen Your Customer Relationships  Provide online self-service, improving customer satisfaction and reducing costs  Deliver an exceptional customer experience with greater flexibility and lower operational costs  Drive revenue and increase brand loyalty with an enhanced customer experience Simplify and Improve Business Interactions  Rapidly deploy collaboration capabilities – and integrated third-party applications – to more people associated with the business  Improve collaboration with customers and partners beyond the corporate firewall  Reduce the cost and effort required to manage an on premises infrastructure Optimize The Workforce  Desktop and hybrid computing improve productivity  Tools for mobile employees allow them to become as productive as office employees Introduction 10
  • 11. IBM Is A Recognized Market Leader In Social Technologies  More than Half of Fortune Global 100 Now use Lotus Notes/Domino 1  Upgrading to Notes / Domino results in a 147% ROI with a 12 month payback period according to Forrester2  Portal is #1 in Worldwide Revenue3  Mobile Collaboration: “...adoption of the IBM Lotus Notes Traveler offering IBM garnered the highest growth in business mobile email subscribers.”4  Leader in Forrester WAVE - Collaboration Platform5  Gartner Magic Quadrant leader for Horizontal Portals; Social Software in the Workplace and Web Conferencing6  IDC Market Share Leader for Social Business Software platforms. Used by 35 of the Fortune Top 100 Customers71 IDC Report - “Worldwide Integrated Collaborative Environments 2009 Vendor Shares” 6 Gartner Magic Quadrant for Horizontal Portals, September, 2010;2 Forrester Total Economic Impact (TEI), December 2009 Gartner Magic Quadrant, Social Software in the Workplace, October, 2010;3 Gartner DataQuest 2009 "Portal Products & User Interaction Tools", April, 2010 Gartner Magic Quadrant for Web Conferencing, November, 20104 IDC Worldwide Business Mobile Email 2010–2014 Forecast & 2009 Vendor Shares, Aug, 2010 7 IDC Worldwide Social Software Software MarketShare by Vendor, June 20105 Forrester WAVEtm - Collaboration Platform 3Q/2009 Introduction 11
  • 12. IBM Offers A Complete Portfolio Of Products ForDelivering An Effective Social Business Solution Lotus Notes:  e-mail and collaboration platform that keeps you working in context IBM Connections:  Social software for business that lets you access everyone Lotus Quickr:  Team collaboration software WebSphere Portal:  Provides a personalized view of your organization Customer Experience Suite:  Flexible, comprehensive offering to create highly engaging, personalized, and differentiated web experiences Lotus Sametime:  Unified, real-time communication and collaboration services Lotus Traveler:  push email offering for Lotus Notes mobile users LotusLive:  Web-based collaboration tools that can suit any business Introduction 12
  • 13. IBM Uses Social Technologies To Improve BusinessResults With Exceptional Work Experience IBMers rarely need to meet in person with each other because they leverage collaboration solutions and social technologies  12M instant messages per day  150K internal web meetings, 1M participants  20K public communities, 345K members  240K files, 5.4M downloads  $700K savings per month in reduced travel reductions in voice mail, email server costs Results  More productive employees – faster time to market  Around the clock work in different time zone  Lower cost Introduction 13
  • 14. IBM Uses Social Technologies To Improve BusinessResults With Exceptional Web Experience IBM.com has 8M registered users  4.5M unique monthly visitors  2,500 communities, 45k community members Customer self-service features of ibm.com and social technologies (e.g., communities, online chat) result in  $90 mil cost savings for support  Greater customer satisfaction and brand loyalty Introduction 14
  • 15. IBM Uses Social Technologies To Improve BusinessResults With Cloud And Mobile Solutions IBM employees have more than 100K corporate mobile phones and data cards  27K BlackBerries and other smart phones LotusLive web meetings are used to connect mobile employees, business partners and customers  Example – February 2011: 34.5 million minutes of LotusLive meetings used − More than 4 million minutes increase over January 2011 Results  Better communication with business partners and customers  Higher productivity of mobile employees  Lower travel, infrastructure and office costs Introduction 15
  • 16. Renovations, Inc. Has A New ChallengeWe have a new marketing initiative At the same time, we havethat will require people from all to rationalize our workover the company to execute. Well environment and get costsalso have to work closely with down.partners. Renovations, Inc. CEO Renovations, Inc. CIO Introduction 16
  • 17. To Show How Renovations, Inc. Will Solve TheirChallenges, We Will Have A Number Of Live Demos Virtual Machines Office 365 Customer Experience Suite Microsoft SharePoint 2010 LotusLive IBM Connections Lotus Symphony Microsoft Office Physical Machine Mobile Device VMWare Workstation 7.1 Introduction 17
  • 18. Agenda9:00 AM – 9:30 AM 1) Introduction: Get Smarter Using Social Technologies! Transform Your Business With IBM Collaboration Solutions9:30 AM – 10:30 AM 2) Employ Social Collaboration To Create Business Value10:30 AM – 10:45 AM COFFEE BREAK10:45 AM – 12:00 AM 3) Deepen Your Customer Relationships12:00 AM – 1:00 PM LUNCH BREAK1:00 PM – 2:00 PM 4) Simplify and Improve Business Interactions2:00 PM – 3:00 PM 5) Optimize The Workforce3:00 PM – 3:30 PM 6) Start Leveraging Social Technologies Today3:30 PM – 3:45 PM Q&A Introduction 18

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