Pt1 of Presentation given by John Kaemmerer and Gerry Kovan, at Pure Hybrid Cloud Event in IBM London Southbank, on 11th September 2014

1. © 2014 IBM Corporation
IBM Competitive Project Office
Cloud. Pure and simple.
Delivering on cloud experience and economics

2. Patterns enable portability between on-premise and
off-premise clouds for seamless hybrid cloud
© 2014 IBM Corporation
On-Premises Cloud & IT
Fully customizable
Robust management
Secure by design
Best of both worlds.
Better outcomes.
Create a pattern once, deploy it anywhere
Maximize return on existing IT investments
Match workloads to best-fit infrastructure
Move workloads as business needs change
Hit the right balance of risk to speed
Meet seasonal capacity without capital expense
Add new capabilities quickly
Off-Premises Cloud
Low entry cost
Pay-per-use
Highly elastic
Hybrid Cloud
2

3. IBM PureApp provides true hybrid cloud
capabilities
© 2014 IBM Corporation
Pure
Application
System
3
On-Prem Off-Prem
Cloud Formation Templates
Service Templates
OVAB1 Assemblies
Application Director2
Blueprints
1 Oracle Virtual Assembly Builder
2 VMware vCloud Suite
VCE
Vblock
Service
on
Oracle
Exalogic
Portability claimed however no public
documentation found that describes
functionality.

4. Pattern-based deployment delivers
faster time to value for the hybrid cloud
Pattern-Manual Deployment based Deployment
Pre-built patterns based on proven
17xFaster
deployment*
© 2014 IBM Corporation
best practices give fast and
consistent results
Automated deployment in minutes
or hours
4
Deployment
Administrators
Install
Configure
Tune
Monitor
Update
Install
Configure
Tune
Monitor
Update
Install
Configure
Tune
Monitor
Update
Labor-intensive, error-prone,
inconsistent results
Manual deployment in days
or weeks
* Up to 17 times faster to create and deploy a single Web
and database workload on PureApplication Service for
Softlayer compared to the Cloud provider templates

5. PureApplication solutions are designed
around complete lifecycle management
76%Labor
reduction*
© 2014 IBM Corporation
Pre-integrated, pre-tested,
ready to run
Optimized
configurations with
high availability
Single part to order
System Up and running
in hours
Easily deploy new
application and data
services
Rapidly replicate
environments for
development and test
Dynamically scale to
meet changing
demand
Automatic failover
and high availability
Fully integrated
management
Single support
number
System level updates
and upgrades
Simplified problem
determination
* Up to 76% reduction in labor hour estimates for PureApplication System compared to do-it-yourself environments
5