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IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
IBM Be a Smarter Business by Unlocking your IoT
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IBM Be a Smarter Business by Unlocking your IoT

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  • 1. © 2014 IBM Corporation Be a Smarter Business by Unlocking your Internet of Things Andrew Schofield Chief Architect, IBM MessageSight The HYPERconnected Enterprise Briefings 2014
  • 2. 22 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 The Internet of Things powers a Smarter Planet Billions of smart devices instrument our world today Interconnecting these devices creates an Internet of Things Insights from real-time device big data delivers intelligence to power a Smarter Planet
  • 3. 33 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Why enterprises are focusing on Things 30b things connected to Internet by 2020 15 Petabytes of big data generated daily – Things will drive this much further 420m wearable health monitors by 2014 75% of consumers act on location-based offers Internet of Things
  • 4. 44 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 2010 VolumeinExabytes 2015 Internet of Things VoIP Enterprise Data Social Media Source: IBM Global Technology Outlook 100% 80% 60% 40% 20% 0% Internet of Things is driving Big data volumes 9000 8000 7000 6000 5000 4000 3000 20122011 2013 2014
  • 5. 55 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 The Big Data Information Supply Chain Mobile and Internet of Things Analyze Capture Act Connect Optimize & Anticipate Insights & Predictions Real-time Awareness Device connectivity
  • 6. 66 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Imagine the Possibilities of Analyzing All this Data in Real-time Real-time Traffic Flow Optimization Fraud & risk detection Accurate and timely threat detection Predict and act on intent to purchase Understand and act on customer sentiment Location-based offers & services
  • 7. 77 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Benefits of real-time data from Internet of Things Monetize • Charge for usage that is tracked by things • Enable Pay-per-use models of things Optimize • Improve efficiency of activities with data from things • Anticipate & predict optimal actions and responses Extend • Provide more value through connected things • Deliver data, content, services through things Control • Remotely affect behaviour by controlling things • Make remote adjustments to optimize things
  • 8. 88 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Internet of Things Industry Examples Banking Healthcare Automotive Retail Transport E&U Monetize Cash replacement solutions Mobile Banking Paid home care family services Pay-per-drive car rental Cash replacement Sensor enabled Loyalty cards Paid Alerts to travellers Congestion charging Pay-per-use energy Optimize Optimized Cash management ER Bed Resource Mgmt Component predictive replacement Fleet mgmt Delivery and stock replenishment optimization Store layout optimization Smart Cities Traffic mgmt Airport Management Delay non- essential supply during peak loads Extend Banking the un- banked Biometrics Smarter Subsidies Life style monitoring In-car Movies, Music, Games Highly Automated Driving Smart Vending Machines Delivery Lockers Mobility Services Smart home services Control Remote ATM Management Dynamic Authorization Remote Hospital environment Mgmt Remote Drive-train optimization Store energy mgmt Store parking mgmt Dynamic price labels Crowd mgmt Timetable mgmt Asset mgmt Remotely control consumer devices
  • 9. 99 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 6 Challenges to leveraging the Internet of Things How to connect with plethora of devices Overcoming differences and limitations Massive volume of device data Real-time capture without thrashing networks or polling Understanding where things are Comparing with maps, spaces and other things Making sense of device data at speed Analyzing data when it happens Acting on device data Wire device logic together without complex coding Sharing device services with others Using insights from data to change business 1 2 3 4 5 6
  • 10. 1010 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 IBM Internet of Things Capabilities Easy to instrument devices Standards-based support with minimal device requirements Internet-scale Awareness Real-time big data from masses of Things Location services Tracking where Things are and how Things move Real-time analytics Applying models to predict, detect, optimize and anticipate Easy orchestration without coding Rapidly wire devices together and create logic Driving new business models and innovation Exposing and monetizing valuable information and services
  • 11. 1111 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Challenges to unlocking the value of Internet of Things Internet of Things Mobile Public Cloud Social Web Partners Private Cloud Back-office Processes Analytics Services Databases CRM Systems of Interaction How to quickly connect a broad range of new and legacy devices? How to capture device big data at scale without stressing networks? How to analyse in- flight data to predict, detect, optimize and anticipate? How to rapidly wire devices together and create logic without programming? How to expose and monetize information and services? Easy Orchestration Enabling AccessReal-time AnalyticsAwareness at ScaleRange of Devices
  • 12. 1212 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Easy to instrument devices Standards-based support with minimal device requirements • Open royalty free spec designed for things • Being standardized now through OASIS • Wide variety of clients and servers • Hobbyist to enterprise • Open source to commercial • Can easily implement device clients • Simple messaging semantics • Asynchronous (“push”) delivery based on pub/sub • Simple set of verbs • Connect and Disconnect • Publish and Subscribe • Minimal wire format • Smallest possible packet size is 2 bytes • No application message headers • Lightweight footprint • Clients: C = 30Kb; Java = 100Kb • Three qualities of service: • 0 – at most once delivery • 1 – assured delivery but may be duplicated • 2 – once and once only delivery • Built-in actions when clients loose contact • Last-will-and-testament publishes message if client goes offline • Stateful “roll-forward” semantics and “durable” subscriptions = “MQ Things Transport” Open Rich & Secure Lean Easy
  • 13. 1313 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Deliver relevant information across Mobile and enterprise Notification based on timely, personalized information Optimizing use of the network and devices resources Action HTTP MQTT Get single piece of data 302 bytes 69 bytes (<4 times) Send single piece of data 320 bytes 47 bytes (<6 times) Get 100 pieces of data 12600 bytes 2445 bytes (<5 times) Send 100 pieces of data 14100 bytes 2126 bytes (<6 times) Battery Use 3G Wifi HTTPS 0.33277% 0.02897% MQTT 0.16027% 0.00230% % Battery per hour, 240s keep alive Characteristics HTTP MQTT Style Document-centric, request/response Data-centric, publish/subscribe Verbs GET/POST/POST/DELETE, complex spec Pub/Sub/Unsub, simple protocol, easy to learn Message size Large message, lots of data in headers 2 bytes in minimum header Quality of Service None, requires custom coding in application 3 levels – best-effort, at-least-once, exactly once Data distribution No distribution mechanism (1-to-1 only) Fully supported. 1-to-none, 1-to-1, 1-to-n.
  • 14. 1414 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Internet-scale Real-time big data from masses of Things • Designed for millions of things, millions of events, very green • Optimized for wireless networks, with low latency, reliable delivery and QoS • 93x faster, 10x less device battery, 8x lower bandwidth versus HTTPS • DMZ-ready, FIPS 140-2 certified: authentication & deny-based access control • Up and running in <30 minutes; 1 rack = 273M msg/sec, 21M concurrent connections • Harness for real-time analysis of data streams using InfoSphere Streams • Developer-friendly support for JavaScript APIs, WebSockets, Android, and iOS
  • 15. 1515 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Introducing IBM MessageSight • Extends IBM Messaging family with secure, easy to deploy appliance-based messaging gateway • Optimized for massive scale Internet of Things and Mobile use cases at edge of enterprise • Exploits hardware acceleration for high performance • Can extend existing messaging infrastructure or be used standalone • Optimized gateway for Things and Mobile devices • Efficient open protocol • Event-driven awareness • Open and industry agnostic • Fine-grained security policies • Active dev community • Free dev virtual appliance • Simple yet powerful APIs • Simple messaging paradigm • 40+ MQTT client libraries • Up and running < 30 minutes • Task oriented UI guides administrator through first steps • Simple and scalable management through policies • Hardened Appliance Form Factor with secure firmware (signed and encrypted by IBM) and no user-visible, general purpose OS • Virtual appliance • JMS • WebSockets • MQ • Integration Bus • Worklight • InfoSphere Streams… • 13M non-persistent msg/sec • 400K persistent msg/sec • 1M concurrent connections • Predictable microsecond latency under load • Highly available Designed for Things Developer Friendly Internet Scale Easy to Integrate Easy to Deploy Form Factor Choice IBM MessageSight
  • 16. 1616 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Location awareness Tracking where Things are, how Things move in space and with other Things Slope aware power train optimization Flooding/Slippery risk aware Driving alert 100 Dynamic/Variable Speed Limit alert & speed control Bus Signal status aware speed control going thru crossing Height/load limit aware fleet driving alert & detouring Accident/congestion aware detouring & navigation Dynamic parking space availability navigation Passenger crowd aware bus dynamic speed management Environment pollution surveillance traffic fencing control & fleet alert ! ! Co2 ! :-) !   ! Low Bridge
  • 17. 1717 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Real-time analytics Applying models to predict, detect, optimize and anticipate
  • 18. 1818 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Real-time analytics Applying models to predict, detect, optimize and anticipate Sensors tracking real-time location of cars Primary Event zone Secondary perimeter Overview of car status Real-time alerts personalized to each car Car that had entered and now left danger zone
  • 19. 1919 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Easy orchestration without coding Rapidly wire devices together and create logic • Visual tool for wiring the Internet of Things • Deploy with just one click • Simple API to create nodes with lines of JavaScript or HTML • Share flows in JSON format • Based on Node.js for event- driven, non-blocking I/O • Download from http://github.com/node-red node-red
  • 20. 2020 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Driving new business models and innovation Exposing and monetizing valueable information and services Driver & vehicle monitoring News Fault analytics Service and warranty data “Pay as you drive” Journey & GPS Traffic and Weather data Advanced diagnostics Other cars Mobile apps API Mgmt APIs Partner Center iSocial tWeb & Charging station Fleet & traffic management Emergency services Vehicle insurance provider Vehicle inspection station GPS service provider More Things Petrol pump Smart Home Parking space Drive thru Retail Dealers
  • 21. 2121 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Simple Connectivity for Internet of Things Register and connect device Define data & command interfaces to device Collect data, run analytics, detect events Remotely manage connected device
  • 22. 2222 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Vision for Internet of Things Cloud Device Registration & Connectivity Connectivity | Awareness | Security & Privacy | Asset mgmt Integration Mobile | Cloud | Enterprise Data services Historian | Cache | Search Managed APIs Share | Monetize Real-time Big Data Analytics Data Analytics | Event Analytics | Streaming Applications Runtime | Services Accelerators IBM Internet of Things Cloud Partners Customers Developers Employees More Things API API API API API
  • 23. 2323 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Summary Rapidly connecting broad range of Internet of Things devices Capturing device data at Internet scale Enabling access to device data through managed APIs Easy orchestration of device data with Social, Mobile etc Applying real-time analytics to device data
  • 24. 2424 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014 Next Steps 1. Think about how Internet of Things will change your business • Learn from those already on their journey • Focus on monetizing, optimizing, extending or controlling your world 2. Learn more • Download MessageSight for Developers • Play with Node-Red 3. Get Involved • Apply to participate in Early Program for Internet of Things Cloud 4. Schedule Internet of Things Workshop • Speak to your IBM representative about a best practices workshop including exploration of use case & value assessment
  • 25. 2525 © 2014 IBM Corporation The HYPERconnected Enterprise Briefings 2014

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