Objective of presentation = Dispel hype surrounding Cloud and showcase how customers are using Cloud services today
IT has dramatically expanded the way we do business, the internet has brought levels of connectivity and collaboration which where unheard of even 15 years ago Although there has been great strides forward there have also been problems which generally we have struggled to solve
So what is Cloud, what is my two minute elevator pitch for cloud? Cloud Computing is the sum product of IT innovation to date It is a convergence of enterprise & consumer based IT technologies and techniques It is not a revolution but simply evolution
What do we as consumers get with services generally? Take electricity and water, two core utility services to date, we turn the tap, flick the switch and a service is provided. Well why not with IT? Why can’t we click a button and gain access to a raft of new IT services? Cloud generally encompasses this, on demand, flexible access to IT services with granular billing models. So now let’s look at a set of customers, the success and potential pitfalls which they have experienced.
One area IBM is seeing significant area of interest and growth is around dynamic infrastructure of “Infrastructure as a service” as it is known. Infrastructure as a service provides the consumer with ability to request computing resources for a certain period in time, removing the need for a specific infrastructure for specific projects. This concept works quite well in development and test environments where IT infrastructure may potentially be idle for significant periods of time. The ability to harness a common infrastructure stack for multiple project developments has been shown to significantly cut turn around times and increase utilisation Nedbank in South Africa is one organisation which has truly harnessed this type of offering. Their developers now have the ability through a rich web portal to request computing infrastructure and have it provisioned in minutes – a process that used to take weeks and billed for the time used directly to their project.
Panasonic, a brand I would suspect everyone in this room is aware of. They are the largest Japanese electronics producer with global reach covering most developed markets worldwide. This global reach brought global sourcing problems with individual regions building their own systems including communication and collaboration platforms. These regional decisions fragmented their tools and restricted the level of collaboration available to them. If they wanted to share project information between regions this in some cases may not be possible. The strategy was also costly for the parent company as all regions had their own billing arrangements with local providers say web conferencing companies. So what did they do? Panasonic globally selected IBM’s Lotus Live suite for their collaboration and communication tools. One single offering, accessible from any country, a per user monthly charge, commonality of tools allowing for greater collaboration and idea exchange. Panasonic did this for 300,000 users and utilize the same common platform available for Australian customers.
I would now like to move to a local Australian example however unfortunately I can not reveal the clients name except to state they are a financial services company services around 4,000 advisers across Australia and internally with 700 staff. As with Nedbank they too wanted a way to allow desktop users access to a standard desktop environment from anywhere in the world. They needed the environment to be secure, scalable and be able managed centrally. Finally they also wanted the ability to remove large, complex and costly desktop machines and laptops and instead harness cheap thin clients to act as the portal for the user their by extending refresh cycles for desktop devices. **They chose IBM’s Smart Business Desktiop … achieveing all of their required goals
Reliable disaster recover approach By IBM protection Services backup Abilitty to ensure 48 hours disater recovey SLA with ….
Needed highly effective, low cost security and privacy testing service. They were able to achieve this using IBM’s Rational Appscan Ondemand
We have seen five very different … key message = cloud computing is not a product but instead addresses a broad range of disperate IT problems through the use of innovative delivery and consumption models. Run across 30 high density dynaimc infratructure platforms Note sevens years shows cloud is not an revolution but an evolution
Key ticket items which drive cloud roi
<ul><li>A view of the Cloud </li></ul>1 2 3 Companies harnessing the Cloud <ul><li>What to consider with investigating Cloud solutions </li></ul><ul><ul><li>Key questions to ask </li></ul></ul><ul><ul><li>Return on Investment areas </li></ul></ul>
<ul><li>Chargeback & transparent billing on usage </li></ul><ul><li>Speed & flexibility of on boarding </li></ul><ul><li>Lack of internal skills to properly secure and proactively monitor our ecommerce applications </li></ul><ul><li>Cost of communicating & collaborating effectively across the globe </li></ul><ul><li>Uncertainty of information backup and restore </li></ul>
Converging enterprise and consumer computing Self-Service Sourcing Options Flexible charging “ Factory” IT Services Cloud computing is the provisioning of dynamically scalable, virtualized resources “as-a-Service” over the Internet (Public Cloud) or Intranet (Private Cloud). PUBLIC HYBRID PRIVATE
<ul><li>Automation required to allow them to deliver services faster. </li></ul><ul><li>Developers saw IT as a bottleneck whenever they interacted with it. First there were the manual process for requesting new services and the long delays in approval. </li></ul><ul><li>2 weeks to setup a single test configuration </li></ul><ul><li>6 to 8 weeks to deploy images across 5 environments </li></ul><ul><li>Secure development environment for disperse developers and testers </li></ul><ul><li>Improve access to resources anywhere, anytime </li></ul><ul><li>Lower maintenance and support costs via remote desktop management and user support </li></ul><ul><li>Flexible and scalable infrastructure to support peaks in resource demands </li></ul><ul><li>IBM CloudBurst – A pre-packaged private cloud offering that integrates the service management system, server, storage and services needed to establish a private cloud addressing application development and test requirements </li></ul>IBM
<ul><li>300,000 employees need to collaborate </li></ul><ul><li>Largest Japanese electronics producer </li></ul><ul><li>Global decision to bring all Brands under the one collaborative platform </li></ul><ul><li>Greater efficiencies and competitive advantage </li></ul><ul><li>Reduce costs due through consolidation </li></ul><ul><li>Adopt IBM's LotusLive cloud collaboration services to enable its workforce to communicate and collaborate more efficiently with its global network of customers, partners and suppliers. </li></ul><ul><li>Migrate employees from Microsoft Exchange or other collaboration software to LotusLive Notes and LotusLive iNotes for email, calendaring and contacts. </li></ul><ul><li>Low cost and rapid deployment will provide cost savings . </li></ul><ul><li>Immediate access across all regions to a set of cloud collaboration tools </li></ul><ul><li>Connecting global project teams for product research, development and sales and giving Panasonic an edge over competitors. </li></ul>IBM
<ul><li>An Australian financial services group supporting 4,000 financial advisers and 700 staff across Australia </li></ul><ul><li>Improve access to development resources across A ustralia and overseas </li></ul><ul><li>Need end user environment that can support developers, testers, users without local support staff </li></ul><ul><li>Solution must be secure , provide remote desktop management & support, flexible and scalable </li></ul><ul><li>Plan, design and implement I BM’s innovative and unique Smart Business Desktop Cloud </li></ul><ul><li>Thin-Clients </li></ul>IBM <ul><li>Lower maintenance and support costs via r emote desktop management and user support </li></ul><ul><li>Flexible and scalable infrastructure to support peaks troughs of resource demands </li></ul><ul><li>Secure development environment for disperse developers, testers and users anywhere, anytime </li></ul>
<ul><li>Prepare for looming natural disaster, Hurricane Frances in 2004 post crisis, integrate on-demand data protection best practices into business </li></ul><ul><li>Secure and protect 3 years of business critical and archive data in less than 48 hours to a disaster recovery site several hundred miles from the danger zone </li></ul><ul><li>Biscayne Aquaculture is an industry leading construction company specialising in aquatic filtration systems. Clients includes Zoo’s, resorts and water parks </li></ul><ul><li>Using IBM’s Information Protection Service, Biscayne uploaded and protected data in a matter of hours; today they protect over 145 GBs </li></ul><ul><li>Corporate piece of mind </li></ul><ul><li>Business continuity milestone reached. </li></ul>IBM
<ul><li>To build and deliver applications that do not have exploitable vulnerabilities“ </li></ul><ul><li>Scan all mission-critical applications over the course of 2008/2009 </li></ul><ul><li>Introduce security testing into SDLC </li></ul>Claims Management Application Number of High I ssues Additional Application Number of Issues S EVER ITY Global insurance company with eight high touch point customer web applications IBM’s Rational Appscan On Demand <ul><ul><li>Scanned 8 production applications </li></ul></ul><ul><ul><ul><li>- App1: 80% reduction in High issues </li></ul></ul></ul><ul><ul><ul><li>- App2: 100% reduction in High and Medium issues </li></ul></ul></ul>
On Demand IT Delivery Energy Savings <ul><li>Virtualised and consolidated thousands of servers onto approximately 30 IBM System z™ mainframes. </li></ul><ul><li>Additional virtualisation using System p, System x and storage. </li></ul><ul><li>Savings include energy, software and system management and support. </li></ul>IT Transformation <ul><li>Have reaped $4 billion over seven years. </li></ul><ul><li>For every dollar invested, we saw a $4 cumulative benefit. </li></ul><ul><li>Self-service for 3,000 IBM researchers across eight countries. </li></ul><ul><li>Real time integration of information and business services. </li></ul><ul><li>Virtualized environment uses 80% less energy and 85% less floor space. </li></ul><ul><li>In 2010, will have doubled existing capacity without increasing consumption or impact. </li></ul>Data Centre Efficiencies ✔
Service Catalogue Automatic Provisioning Automated Divisional Billing
<ul><li>Workload: </li></ul><ul><li>What workloads are appropriate? </li></ul><ul><li>Topology: </li></ul><ul><li>Where does the service need to reside? </li></ul><ul><li>Data: </li></ul><ul><li>Where will my data be, who will own it and which laws will it be bound by? </li></ul><ul><li>Security: </li></ul><ul><li>How rigorous are the protections and processes? </li></ul>?
Labour Leverage Infrastructure Leverage Virtualisation of Hardware Drives lower capital requirements 1 Utilisation of Infrastructure Virtualised environments only get benefits of scale if they are highly utilised 2 Self Service Clients who can “serve themselves” require less support and get services 3 Automation of Management Take repeatable tasks and automate services 4 Standardisation of Workloads Lower complexity = more automation possible = reduced IT labour costs 5
<ul><li>Cloud is the some of all parts to date </li></ul><ul><li>Cloud is an evolution and not a revolution </li></ul><ul><li>Many varied companies from separate industries are benefiting from Cloud based solutions </li></ul><ul><li>Broad range of Return on Investment focus areas to investigate </li></ul>
For more information, please visit: http://www.ibm.com/au/ibm/cloud