The Power of Business Agility for Innovation, Transformation and Growth


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Jesper Christensen, Rational Software.
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The Power of Business Agility for Innovation, Transformation and Growth

  1. 1. The Power of Business Agility for Innovation, Transformation and Growth Jesper Christensen
  2. 2. It’s Time to Take Advantage of a Complex and Changing Marketplace <ul><li>Complexity and Change </li></ul><ul><li>Over 8X market growth in less than a decade </li></ul><ul><li>Very high customer churn </li></ul><ul><li>Cutthroat competition </li></ul><ul><li>27 Million Customers </li></ul><ul><li>Diverse systems integration needs </li></ul>“ We can now react very quickly to promotional opportunities when they arise.” Mario Domingo Head of Product Design and Creation Globe Telecom <ul><li>Innovation and Growth </li></ul><ul><li>600% increase in promotion effectiveness </li></ul><ul><li>90% reduction in time and cost to develop new promotions </li></ul><ul><li>Expected one-year payback </li></ul><ul><li>Increased market share and revenue </li></ul><ul><li>Improved customer experience </li></ul>
  3. 3. CEOs Recognize the Challenges and Opportunities as the Business Network Becomes More Dynamic IBM Global CEO Survey, Institute for Business Value, 2010 “ In these uncertain times, effective and swift decision making is more important than ever.” Shuzo Sumi , President and CEO Tokio Marine Holdings, Inc. “ The complexity over the next five years is off the charts – a 100 on your scale from 1 to 5” Edward Lonergan , President and CEO Diversey, Inc. “ Our products need to anticipate need , rather than respond to a request.” Michael D’Ascenzo , Commissioner of Taxation, Australian Taxation Office
  4. 4. What’s Going to Make a Difference: <ul><li>When you are faced with planned and unexpected change? </li></ul>Through client transformations and market insight we have identified specific agility levers [uh-jil-i-tee lev-erz] noun : combinations of technology capabilities that accelerate the path to agility with reduced cost and greater efficiency
  5. 5. Drive Agility Throughout the Lifecycle of Meeting Customer Needs Make better decisions driven by analytics and business rules Accelerate application, service and information delivery and extend reach to cloud Take a smarter approach to process and integration
  6. 6. Agility Levers Turn Change and Complexity To Your Advantage <ul><li>Real-time intelligent decision automation </li></ul><ul><li>Visualized infrastructure & predicted disruptions </li></ul><ul><li>Optimized IT planning </li></ul><ul><li>Accelerated application delivery </li></ul><ul><li>Secure information delivery </li></ul><ul><li>Faster process change and integration </li></ul><ul><li>Streamlined and automated deployment </li></ul>
  7. 7. Make Better Decisions Driven by Analytics and Business Rules How can you: Improve your operational decisions and the decisions you make about change?
  8. 8. Use Agility Levers To Make Better Decisions Agility Lever: Optimized IT planning Capability : Application Portfolio Management A large bank uses decision planning to reduce applications from 600 to 147 Agility Lever: Real-time, intelligent decision automation Capability: Decision Management Santiago Stock Exchange improved real-time securities fraud surveillance by 100% Agility Lever: Visualized infrastructure & predicted disruptions Capability: Predictive Business Service Management Large US city realized 60 - 90% improvement in availability of critical services
  9. 9. Take a Smarter Approach To Process and Integration How can you: Respond faster and better to business change?
  10. 10. Use Agility Levers To Take a Smarter Approach To Process ¹ Customer Case Study, Demonstrated Benefits of Software Delivery Automation, Hurwitz 2011 Agility Lever: Faster process change and integration Capability: Business Process Management + SOA Premier has helped 157 hospitals save 23,000 lives and $2.85 billion in 30 months Agility Lever: Streamlined and automated deployment Capability: Collaborative Dev/Ops 40% reduction in build and deploy errors and 46% increase in software deployment frequency1
  11. 11. Accelerate Application, Service and Information Delivery and Extend Reach To Cloud How can you: Accelerate the delivery of applications and services securely and cost efficiently?
  12. 12. Use Agility Levers To Accelerate Delivery of Technologies 2 Aggregation of results from a productivity study conducted by IBM System z customers. Agility Lever: Accelerated application delivery Capability: Multiplatform Development Demonstrated 22-37% improvement in developer productivity 2 Capability: Cloud Deployment and Management Haddon Hill Group demonstrated improvement in cloud deployment speed by 100 times Capability: Universal Connectivity Stein Mart saves 500 labor hours in data recovery Agility Lever: Secure information delivery
  13. 13. Recap: Agility Levers Improve Outcomes Through the Lifecycle of Business Changes <ul><li>Real-time intelligent decision automation </li></ul><ul><li>Visualized infrastructure & predicted disruptions </li></ul><ul><li>Optimized IT planning </li></ul><ul><li>Accelerated application delivery </li></ul><ul><li>Secure information delivery </li></ul><ul><li>Faster process change and integration </li></ul><ul><li>Streamlined and automated deployment </li></ul>
  14. 14. Agility Levers Are Driven By Combinations of Capabilities Agility Levers Capabilities <ul><li>Real-time intelligent decision automation </li></ul><ul><li>Visualized infrastructure & predicted disruptions </li></ul><ul><li>Optimized IT planning </li></ul><ul><li>Decision Management </li></ul><ul><li>Predictive Business Service Management </li></ul><ul><li>Application Portfolio Management </li></ul><ul><li>Real-time intelligent decision automation </li></ul><ul><li>Visualized infrastructure & predicted disruptions </li></ul><ul><li>Optimized IT planning </li></ul><ul><li>Real-time intelligent decision automation </li></ul><ul><li>Visualized infrastructure & predicted disruptions </li></ul><ul><li>Optimized IT planning </li></ul><ul><li>Business Process Management + SOA </li></ul><ul><li>Collaborative Dev/Ops </li></ul><ul><li>Faster process change and integration </li></ul><ul><li>Streamlined and automated deployment </li></ul><ul><li>Real-time intelligent decision automation </li></ul><ul><li>Visualized infrastructure & predicted disruptions </li></ul><ul><li>Optimized IT planning </li></ul><ul><li>Multiplatform Development </li></ul><ul><li>Cloud Deployment and Management </li></ul><ul><li>Universal Connectivity </li></ul><ul><li>Accelerated application delivery </li></ul><ul><li>Secure information delivery </li></ul>
  15. 15. Succeed with an Initial Project Establish a Program Extend Success to Transform Across the Enterprise Business Outcomes Project Scope <ul><li>Improve speed of operational decisions </li></ul><ul><li>Quickly change and integrate business processes </li></ul><ul><li>Deliver new services faster </li></ul>1 2 3 <ul><li>Match customers with products in real-time </li></ul><ul><li>Link customers and partners into processes </li></ul><ul><li>Deliver new customer self-service features to beat competition </li></ul><ul><li>Extend real-time operational decision making capabilities </li></ul><ul><li>Enable rapid business led process changes </li></ul><ul><li>Streamline multiplatform development, deployment, and information delivery for mobile, web, and cloud </li></ul>Build Your Roadmap To Agility
  16. 16. Business Agility Across Industries and Geographies <ul><li>Needed to create a secure national civil registry to support federal processes </li></ul><ul><li>Used Technology lever to save more than US$1.5 million per year in school operations and labor costs </li></ul>Austrian Federal Ministry of the Interior <ul><li>Needed to efficiently create a smart energy management program </li></ul><ul><li>Use Process and Technology levers to reduce greenhouse gases and provide economic savings to their consumers </li></ul>Wuxi, China <ul><li>Needed to encourage software startups with IT support services </li></ul><ul><li>Used Technology lever to provide cloud-based infrastructure, platform, and software services for more successful start-ups </li></ul><ul><li>Needed to rationalize a sprawling portfolio of applications to better efficiency, productivity and customer service </li></ul><ul><li>Used Technology and Process levers for a 30% reuse of assets and 87% reduction of performance testing </li></ul>
  17. 17. IBM Is Your Partner Of Choice For Business Agility #1 in Business Rules #1 Solution for Boosting Software Team Collaboration #1 Overall Software Development Platform #1 in SOA #1 in BPM #1 in Application Integration Middleware #1 in Connectivity #1 in IT Operations Management
  18. 18. Next Steps <ul><li>Talk with your IBM representative </li></ul><ul><li>Consider a workshop or pilot </li></ul><ul><li>Visit </li></ul>
  19. 20. © Copyright IBM Corporation 2011. All rights reserved. The information contained in these materials is provided for informational purposes only, and is provided AS IS without warranty of any kind, express or implied. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, these materials. Nothing contained in these materials is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreement governing the use of IBM software. References in these materials to IBM products, programs, or services do not imply that they will be available in all countries in which IBM operates. Product release dates and/or capabilities referenced in these materials may change at any time at IBM’s sole discretion based on market opportunities or other factors, and are not intended to be a commitment to future product or feature availability in any way. IBM, the IBM logo, Rational, the Rational logo, Telelogic, the Telelogic logo, and other IBM products and services are trademarks of the International Business Machines Corporation, in the United States, other countries or both. Other company, product, or service names may be trademarks or service marks of others.