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Ibm symp14 referent_markus hieronimus_mobile v1.0

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  • 1. © 2014 IBM Corporation Der erfolgreiche Einsatz von mobilen Lösungen im Unternehmen Markus F. Hieronimus, IBM Germany 06.05.2014, Luzern
  • 2. © 2014 IBM Corporation Mobile continues to change the world 1 Bill. Connected Devices 2013 2014 2015 5.6 Mrd. Sold mobile Devices 41% CAGR Wearable Wireless Devices
  • 3. © 2014 IBM Corporation Mobile Is Changing Interactions Across Industries Mobile banking transactions grew at 138% CAGR from 0.3B in 2008 to 9.4B in 2012 25% of all online search for travel comes from a mobile device 1/3of citizens access federal government website by logging in from phones or tablets
  • 4. © 2014 IBM Corporation Challenges: • Scale: • 16 million downloads in two months • 1.6 million unique visitors in peak day • 100 million daily hits in peak • Cost: Existing native application too costly • Security: App Authenticity is critical Solution: • Worklight on WAS cluster to develop, secure, integrate and manage the end-to- end mobile lifecycle of Apps Benefits: • Secure and easy to scale out • Able to develop mobile apps quickly and efficiently than with previous provider “We believe Worklight as the MEAP can help China Railways effectively build a new secure mobile channel by end-to-end mobile lifecycle support ” China Railway’s Ticketing System
  • 5. © 2014 IBM Corporation Mobile Is Also Changing How Individuals Are Getting Things Done 62% use devices for work related email 47% use devices to read and write docs 41% use devices to access work related apps
  • 6. © 2014 IBM Corporation “What we are doing is putting process orchestration and process models in place, so that you can literally see the characteristics of the hospital system… and you can then influence that.” ~ Dale Potter, Senior VP and CIO, The Ottawa Hospital. Goal: Top 10% performer in Quality of Care and Patient Safety in USA Challenges: •Needed patient focused processes to improve quality of care & better visibility •Improve key metrics: Patient wait times, Discharge rates, Instances of relapse Solution: Mobile Smarter Process to create a ‘Circle of Care’ visual interface improves communication and collaboration within the care team. Benefits: •Instant: Faster consults and treatment enabled by mobile •Seamless: Improvements in patient flow through the hospital and easy access to patient information •Insightful: Benchmarking process execution to use historic and real-time data to make better patient care decisions Ottawa Hospital provides patient-centric care
  • 7. © 2014 IBM Corporation Mobile goes Enterprise – B2E use-cases Marketing executes campaigns and promotions to reach mobile consumers. Field Service fixes equipment, manages parts, and customer relationships. Retailers place orders, scan inventory, and request service. Consumers conduct mobile commerce and payments. IT staff manages mobile devices. Knowledge Workers communicate and collaborate. Field Sales manage customers, revenue, and territories. Managers approve travel, time, vacation, and expenses. Plant operations manages work orders, inventory, and assets. Warehouse staff receives raw goods and transfers materials to manufacturing. Consumers receive mobile offers and communications. Business leaders monitor performance and changes.
  • 8. © 2014 IBM Corporation • 100 Managers making 10 trips of 10-minutes back to their screen a day • 100 x 10 x 10 = 10,000 minutes a day or walking back and forth to the screen across all the managers. • 10,000 minutes per day x 5-days a week x 48-weeks a year = 2,400,000 minutes per year or 40,000 hours • Fully burdened rate of a DC Manager = £70k per Annum • Cost per hour of a managers time = £70,000 / 48-weeks /37.5 hours = £38.88 per hour • Cost of wasted walking around time = 40,000 hours x £38.88 = £1,555,200 Solution for DC Managers Made with IBM
  • 9. © 2014 IBM Corporation Things That Mobile Leaders Are Doing Differently
  • 10. © 2014 IBM Corporation Things That Mobile Leaders Are Doing Differently They use mobile to fundamentally TRANSFORM the way they do business 4 They use insights to ENGAGE their customers wherever they are 3 They BUILD apps that unlock core business knowledge for mobile uses 1 They secure and manage the mobile enterprise to PROTECT their assets 2
  • 11. © 2014 IBM Corporation
  • 12. © 2014 IBM Corporation Challenges Rohde & Schwarz wanted to create a mobile enterprise infrastructure that would help it support multiple devices and create applications for customers, partners and employees Solution Using the IBM® Worklight® mobile platform, the organization can develop and deploy hybrid HTML5 applications to deliver content across multiple mobile platforms Benefits  Reduces multiplatform development costs by 60 percent when developing for five platforms  Shortens time to market with hybrid application development across multiple mobile operating systems “After lots of evaluations, we decided that Worklight seems to fit best with our environment and our needs. Now we are able to deliver exceptional apps in weeks instead of months.” ~Manfred Metz, corporate mobility manager, Rohde & Schwarz Rohde & Schwarz cuts mobile development costs by 60%
  • 13. © 2014 IBM Corporation Take-away  Mobile is changing and will change the world  Enterprises should explore theire opportunities bold in • B2C / B2B • B2E  Success factors: Transform – Engage – Build – Protect
  • 14. © 2014 IBM Corporation Der erfolgreiche Einsatz von mobilen Lösungen im Unternehmen Markus F. Hieronimus, IBM Germany 06.05.2014, Luzern
  • 15. © 2014 IBM Corporation Ansprechpartner / Informationen 15 Tillmann Kretschmer TKRETSCH@de.ibm.com 49-172-6378844 M: 49-172-6378844 Sales Leader Mobile (FSS & Public Germany, Austria, Switzerland)  IBM Mobile First  IBV Mobile Studie abrufen  IBM Worklight - App Development, Testing, Integration, Management  Mobile Device Management mit MaaS360

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