Strategic CSR and the government action plan  Extractive Industries Conference October 23. 2009 Carsten Ingerslev  Head of...
About us? <ul><li>Danish Commerce and Companies Agency (DCCA) – part of the Danish Ministry of Economic and Business Affai...
Agenda <ul><li>Demand for CSR </li></ul><ul><li>Strategic CSR </li></ul><ul><li>The government action plan/initiatives SRI...
2. Demand for CSR <ul><li>In General </li></ul><ul><li>Globalized business means globalized responsibilities </li></ul><ul...
Potentiel advantages  <ul><ul><li>Reduce the Companys cost-level </li></ul></ul><ul><ul><li>Improve the Companys ability t...
3. Strategic CSR <ul><li>Integrate CSR into the companys core business concept. </li></ul><ul><li>Synergy between business...
Three Stages of CSR CSR as Value Creation CSR  as Risk Management  CSR as Corporate Philanthropy Compliance Medium to High...
4. Why the action plan?  <ul><ul><li>Improving Danish companies capacity of dealing with global social and environmental c...
The government actionplan  <ul><li>Ambition </li></ul><ul><li>Denmark and Danish companies should be internationally recog...
Initiatives in the action plan <ul><li>Udbredelse af forretningsdrevet samfundsansvar  </li></ul><ul><li>(12 initiativer) ...
Initiative: Responsible Investment <ul><li>International conference on the profitability of Responsible Investment in coll...
Principles for Responsible Investment” (PRI) <ul><li>UN-backed investor-initiative, comprising 6 principles for Responsibl...
5. Section 99a of the Danish Financial Statements Act  <ul><li>” The requirement for a business to report on its policies ...
Who is to report <ul><li>Large businesses in accounting class C and D – equivalent to: </li></ul><ul><ul><li>A balance sum...
What is the report to address? 1. The companys policies on CSR, including: guidelines, objectives and strategies 2. How th...
Where to report <ul><li>The report on CSR is to be included in the managements review or as an appendix to the review </li...
Reporting and communicating <ul><li>Transparency is essensial:  </li></ul><ul><li>If a company wants to be publicily recog...
Thank you for your attention [email_address] csrgov.dk
Upcoming SlideShare
Loading in …5
×

Carsten Ingerslev, Head of Department, Danish Centre for CSR: The Danish CSR action plan, new legislation regarding CSR and Socially Responsible Investments.

2,394 views

Published on

Carsten Ingerslev, Head of Department, Danish Centre for CSR: The Danish CSR action plan, new
legislation regarding CSR and Socially Responsible Investments.

Published in: Business, Economy & Finance
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
2,394
On SlideShare
0
From Embeds
0
Number of Embeds
98
Actions
Shares
0
Downloads
41
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • Formål Samfundsansvar er højt på den internationale dagsorden . Og Danmark hører til de lande, hvor rigtig mange virksomheder har taget dagsordenen til sig. Evnen til at forene vækst med velfærd er en dansk styrkeposition , som kan udnyttes internationalt til at styrke dansk erhvervslivs konkurrenceevne. Der er to væsentlige forudsætninger for at vi kan opnå dette. For det første skal vi udbrede det man kalder forretningsdrevet samfundsansvar , så vi sikrer at stadig flere danske virksomheder arbejder med samfundsansvar på en måde som er integreret med deres forretningsstrategi. Det er nemlig på den måde både samfundet og virksomhederne får størst udbytte af at arbejde med samfundsansvar. For det andet skal vi sikre at danske virksomheders arbejde med samfundsansvar har en international tilgang . Hvis Danmark skal blive internationalt kendt for ansvarlig vækst er det nødvendigt at danske virksomheders arbejde med samfundsansvar tager udgangspunkt i en internationalt kendt og anerkendt referenceramme. Målet er altså at gøre Danmark globalt førende i ansvarlig vækst. Og midlerne er at udbrede internationale principper for samfundsansvar og forretningsdrevet samfundsansvar. De to emner vil jeg nu forklare lidt nærmere.
  • 16. december 2008 vedtog Folketinget en lov, der pålægger de ca. 1100 største virksomheder, børsnoterede selskaber og statslige aktieselskaber at redegøre for samfundsansvar i deres årsrapport Vejledning lanceret ved konferencen ”Ansvarlig Vækst – Svaret i en Krisetid?” i Bella Center 22. maj 2009
  • Carsten Ingerslev, Head of Department, Danish Centre for CSR: The Danish CSR action plan, new legislation regarding CSR and Socially Responsible Investments.

    1. 1. Strategic CSR and the government action plan Extractive Industries Conference October 23. 2009 Carsten Ingerslev Head of Division, Centre for CSR Danish Commerce and Companies Agency
    2. 2. About us? <ul><li>Danish Commerce and Companies Agency (DCCA) – part of the Danish Ministry of Economic and Business Affairs </li></ul><ul><li>Danish Government Centre for CSR supports Danish Business – in particular SME’s – to use CSR as a business opportunity </li></ul><ul><li>Danish Government Centre for CSR is responsible for implementing the government action plan on CSR </li></ul>
    3. 3. Agenda <ul><li>Demand for CSR </li></ul><ul><li>Strategic CSR </li></ul><ul><li>The government action plan/initiatives SRI </li></ul><ul><li>Legislation </li></ul>
    4. 4. 2. Demand for CSR <ul><li>In General </li></ul><ul><li>Globalized business means globalized responsibilities </li></ul><ul><li>Specifically </li></ul><ul><li>An increasing performance paramenter </li></ul><ul><ul><li>6 in 10 Danish companies experience demands from customers on CSR. </li></ul></ul><ul><ul><li>8 in 10 Danish companies expect increasing demands on CSR in the future. </li></ul></ul>
    5. 5. Potentiel advantages <ul><ul><li>Reduce the Companys cost-level </li></ul></ul><ul><ul><li>Improve the Companys ability to recruite employees </li></ul></ul><ul><ul><li>Improve the Consumers perception of the Company </li></ul></ul><ul><ul><li>Improve possibillities to attract finance/funding </li></ul></ul><ul><ul><li>Driver for change/innovation </li></ul></ul><ul><ul><li>(European Commission Competitiveness Report 2008) </li></ul></ul>
    6. 6. 3. Strategic CSR <ul><li>Integrate CSR into the companys core business concept. </li></ul><ul><li>Synergy between business demands and society needs. </li></ul><ul><li>Balancing the companys chain of values against the competitive context to benefit society and the company the most. </li></ul><ul><li>Goal: To go beyond best practice, differentiating from rivals and attracting customers while serving society. </li></ul><ul><li>(Ref. Porter & Kramer 2006) </li></ul>
    7. 7. Three Stages of CSR CSR as Value Creation CSR as Risk Management CSR as Corporate Philanthropy Compliance Medium to High Strategic and Operational Impact Fundamental Strategic and Operational Impact Innovation Sustainable Business Models Provide funding and skills Little Strategic or Operational Impact Strategic CSR
    8. 8. 4. Why the action plan? <ul><ul><li>Improving Danish companies capacity of dealing with global social and environmental challenges </li></ul></ul><ul><ul><li>Responsibility as competitiveness: Investing in the future </li></ul></ul><ul><ul><li>An unexploited potential </li></ul></ul><ul><ul><li>7 in 10 companies engage in CSR to some extent </li></ul></ul><ul><ul><li>22 pct. Of Danish companies engage in CSR reporting </li></ul></ul>
    9. 9. The government actionplan <ul><li>Ambition </li></ul><ul><li>Denmark and Danish companies should be internationally recognized for responsible growth </li></ul><ul><li>30 initiatives - 4 areas of engagement </li></ul><ul><li>1. Propagate of Strategic CSR </li></ul><ul><li>2. Promote CSR through government activities </li></ul><ul><li>3. Company responsibilities and Climate </li></ul><ul><li>4. Branding Denmark on responsible growth </li></ul>
    10. 10. Initiatives in the action plan <ul><li>Udbredelse af forretningsdrevet samfundsansvar </li></ul><ul><li>(12 initiativer) </li></ul>2. Fremme af virksomheders samfundsansvar gennem statens aktiviteter (12 initiativer) <ul><li>Erhvervslivets klimaansvar (3 initiativer) </li></ul><ul><li>Markedsføring af Danmark for ansvarlig vækst (3 initiativer) </li></ul><ul><li>Opfordre virksomheder og investorer til at arbejde med samfundsansvar </li></ul><ul><li>Oplysningskrav (1. større virksomheder 2. institutionelle investorer og investeringsforeninger) </li></ul><ul><li>Rådet for Samfundsansvar </li></ul><ul><li>Kampagneaktiviteter </li></ul><ul><li>Konference ”Danish Busniess innovating ofr World Challenges” </li></ul><ul><li>Etablering af vidensnetværk </li></ul><ul><li>Fremskridtrapport GC/ PRI </li></ul><ul><li>Rådgive virksomheder gennem danske repræsentationer </li></ul><ul><li>Undersøgelse af forbrugernes indkøb </li></ul><ul><li>Rådgivning om innovation og samfundsansvar regionale væksthuse </li></ul><ul><li>Fællesstatslige indkøbsaftaler </li></ul><ul><li>Vejledning for statens indkøbere </li></ul><ul><li>Dialog med kommuner og regioner </li></ul><ul><li>Lovkrav for statslige aktieselskaber </li></ul><ul><li>Statslige aktieselskabser og GC </li></ul><ul><li>Vækstfonden, EKF, IFU, IØ tilslutning til PRI/GC </li></ul><ul><li>Konference i udviklingslande </li></ul><ul><li>Udbredelse af forretningsdrevet samfundsansvar gennem det regionale erhvervsfremmesystem </li></ul><ul><li>Internationale investeringsbankers inddragelse af samfundsansvar </li></ul><ul><li>Opfordre til, at klimansvar indgår i vrksomheders rapportering om samfundsansvar i deres ledelsesberetning (jf. lovkrav under indsatsomr. 1) </li></ul><ul><li>Klimakompasset (i samarbejde med DI) </li></ul><ul><li>Initiativ til fire partnerskaber: Investrorer, etailhandlen, byggeriet og søfartsområdet </li></ul><ul><li>Markedsføre danske redskaber og kompetencer inden for samfundsansvar </li></ul><ul><li>Afholdelse af internationalt topmøde i 2010 (ISO 26000) </li></ul><ul><li>International konference om ansvarlige investeringer (Princeton) </li></ul>
    11. 11. Initiative: Responsible Investment <ul><li>International conference on the profitability of Responsible Investment in collaboration with Princeton University </li></ul><ul><li>(November 14.-15. 2008) </li></ul><ul><li>Participants: Leading scientists in the fields of economy and professional investors working with Responsible Investment. </li></ul><ul><li>Results are noted in a research agenda, pointing out future areas of interests and engagement </li></ul><ul><li>Collaboration with PRI </li></ul>
    12. 12. Principles for Responsible Investment” (PRI) <ul><li>UN-backed investor-initiative, comprising 6 principles for Responsible Investment: </li></ul><ul><li>1 We will incorporate ESG issues into investment analysis and decision-making processes. </li></ul><ul><li>2 We will be active owners and incorporate ESG issues into our ownership policies and practices. </li></ul><ul><li>3 We will seek appropriate disclosure on ESG issues by the entities in which we invest. </li></ul><ul><li>4 We will promote acceptance and implementation of the Principles within the investment industry. </li></ul><ul><li>5 We will work together to enhance our effectiveness in implementing the Principles. </li></ul><ul><li>6 We will each report on our activities and progress towards implementing the Principles. </li></ul>
    13. 13. 5. Section 99a of the Danish Financial Statements Act <ul><li>” The requirement for a business to report on its policies on corporate social responsibility” </li></ul><ul><li>- Who is to report? </li></ul><ul><li>- What is the report to address? </li></ul><ul><li>- Where to report? </li></ul>
    14. 14. Who is to report <ul><li>Large businesses in accounting class C and D – equivalent to: </li></ul><ul><ul><li>A balance sum of 143 mio. kr. </li></ul></ul><ul><ul><li>A revenue of 286 mio. kr. </li></ul></ul><ul><ul><li>250 employees </li></ul></ul><ul><li>Acounting class D: Listed companies and public limited companies </li></ul><ul><li>Subsidiaries are exemptet, if parent company reports on their behalf </li></ul>
    15. 15. What is the report to address? 1. The companys policies on CSR, including: guidelines, objectives and strategies 2. How the company translates its CSR policies into action 3. The companys opinion on the results achieved due to its work on CSR
    16. 16. Where to report <ul><li>The report on CSR is to be included in the managements review or as an appendix to the review </li></ul><ul><li>- It may alternatively be published in a supplementary review in the annual report or on the business website </li></ul><ul><li>If an individual report is up to standard it may refer to it instead </li></ul><ul><li>Members of UN Global Compact or UN PRI, may refer to COP instead </li></ul>
    17. 17. Reporting and communicating <ul><li>Transparency is essensial: </li></ul><ul><li>If a company wants to be publicily recognized </li></ul><ul><li>If a company wants to reap the full benefit of its efforts </li></ul><ul><li>If the company wants to engage its stakehodlers </li></ul>
    18. 18. Thank you for your attention [email_address] csrgov.dk

    ×