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Have you ever thought about writing and publishing your own book? If so, this program of the Entrepreneurs Strategic Interest Group (ESIG) of IABC/Houston featured CJ Coolidge, author of The Squaredime Letters: Moving from a Mechanical to an Organic Business Model.
CJ Coolidge personalizes his message of encouragement for Houston entrepreneurs in the business communications field and shares from his own experience: why everyone can and needs to write a book; why you don’t need a traditional publisher; and how to successfully publish without one.
This program combines inspiration with practical guidance for Houston entrepreneurs in the area of business communications: A 2011 non-traditional strategy that took a book to the top of the NY Times Best Seller list without using a traditional publisher.
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