Ecommerce School with Sosh Howell, AppedOn
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Ecommerce School with Sosh Howell, AppedOn

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Ecommerce School with Sosh Howell, AppedOn

Ecommerce School with Sosh Howell, AppedOn

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Ecommerce School with Sosh Howell, AppedOn Ecommerce School with Sosh Howell, AppedOn Presentation Transcript

  • @Hypepotam us #EcommerceScho ol
  • SOSH HOWELL Currently the CEO of AppedOn 10+ years experience with digital marketing SEO, SEM 1st page ranking for “email marketing” Email marketing Web Development (PHP, JAVA, Javascript, HTML, and so on) App Development sosh@appedon.com appedon.com @soshhowell @appedon @Hypepotam us #EcommerceScho ol
  • GRAT EASTERN SUN @Hypepotam us #EcommerceScho ol
  • FRENCH BROAD CHOCOLATES @Hypepotam us #EcommerceScho ol
  • LINDY FOCUS
  • CUSTOM CMS Completely custom Months of coding SEO Frienly Shopping Cart Blog/RSS FedEx/UPS/USPS Forum Referral Program @Hypepotam us #EcommerceScho ol
  • SALES DIP @Hypepotam us #EcommerceScho ol
  • SOLUTION: ITS NOT JUST ONE THING Find the big problems - Server configuration prevented Google from accessing the site SEO - product feeds - general optimization Optimize PPC Optimize checkout @Hypepotam us #EcommerceScho ol
  • THE OUTCOME Resulted in 501% YTD growth @Hypepotam us #EcommerceScho ol
  • PROBLEM: CHOCOLATE @Hypepotam us #EcommerceScho ol
  • SOLUTION: CUSTOM TRUFFLE BOX BUILDER @Hypepotam us #EcommerceScho ol
  • PROBLEM: SUCCESS @Hypepotam us #EcommerceScho ol
  • SOLUTION: REFRESH PENALTY Javascript API call to see if registration was open 10 second delay with a 2 second recheck (automated) 100 people in the first 2 seconds @Hypepotam us #EcommerceScho ol
  • OVERVIEW • Drill down on the problem • Try multiple solutions • Always try new ideas out sosh@appedon.com appedon.com @soshhowell @appedon The room at the Hype with carpet @Hypepotam us #EcommerceScho ol