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Ecommerce School: Roger Lopez, DoMyOwnPestControl.com
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Ecommerce School: Roger Lopez, DoMyOwnPestControl.com

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Roger Lopez (@inemode), Head of Marketing and Digital at DoMyOwnPestControl.com, shared how DoMyOwnPestControl.com became the 36th fastest growing e-tailer in the nation.

Roger Lopez (@inemode), Head of Marketing and Digital at DoMyOwnPestControl.com, shared how DoMyOwnPestControl.com became the 36th fastest growing e-tailer in the nation.

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  • 1. Roger LopezHead of Marketing#EcommSchool @Hypepotamus
  • 2. -Founded 2004 in Norcross, GA#EcommSchool @Hypepotamus
  • 3. AwardsDoMyOwnPestControl.com Rated Among Top Online Companies forCustomer ServiceBizRate awards DoMyOwnPestControl.com its Circle of ExcellencePlatinum Award for steller customer serviceDo My Own Pest Control makes the 2011 Inc. 500/5000 List ofAmericas Fastest Growing CompaniesGrowth• 496th this year overall in Internet Retailer Top500,• 21st among Hardware/Home Improvement• 36th among the fastest growing e-tailers.#EcommSchool @Hypepotamus
  • 4. GoalInternet Retailer top 300 in 18monthsChallenges & Objectives• Convert into Data Driven Org.• Combine inbound and performanceinto one cohesive unit• B2C Marketing Automation• Multi- Channel Attribution• Offline strategies to online practice• Replicate SEO success to otherverticals#EcommSchool @Hypepotamus